QME-Quantitative Marketing and Economics

Papers
(The median citation count of QME-Quantitative Marketing and Economics is 1. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2020-11-01 to 2024-11-01.)
ArticleCitations
Prices and promotions in U.S. retail markets37
Geography as branding: Descriptive evidence from Taobao12
Counterfactual inference for consumer choice across many product categories9
Price promotions and “freemium” app monetization9
Vertical integration of platforms and product prominence8
Are e-books a different channel? Multichannel management of digital products7
Selling mechanisms for perishable goods: An empirical analysis of an online resale market for event tickets7
Leveraging loyalty programs using competitor based targeting7
Local excise taxes, sticky prices, and spillovers: evidence from Berkeley’s soda tax6
The pricing strategies of online grocery retailers5
Asymmetric cost pass-through and consumer search: empirical evidence from online platforms5
Distilling network effects from Steam4
Heterogeneous treatment effects and optimal targeting policy evaluation4
Industry-funded research and bias in food science4
Are consumers averse to sponsored messages? The role of search advertising in information discovery3
Quantifying the link between employee engagement, and customer satisfaction and retention in the car rental industry3
Non-linear pricing effects in conjoint analysis3
Measuring the competition effects of price-matching guarantees3
Price dynamics of Swedish pharmaceuticals2
Estimating expectations-based reference-price effects in the used-car retail market2
Adaptive grids for the estimation of dynamic models2
The role of slant and message consistency in political advertising effectiveness: evidence from the 2016 presidential election2
Shrinkage priors for high-dimensional demand estimation1
Comments on “Counterfactual Inference for Consumer Choice Across Many Product Categories”1
Better with buy now, pay later?: A competitive analysis1
From uniform to bespoke prices: Hotel pricing during EURO 20161
Mergers with endogenous product choice: The case of the ready-to-eat cereal industry1
Apparent algorithmic discrimination and real-time algorithmic learning in digital search advertising1
A sequential choice model for multiple discrete demand1
Effect of search cost in the presence of search deterring informative advertising1
A high-performance turnkey system for customer lifetime value prediction in retail brands1
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