QME-Quantitative Marketing and Economics

(The median citation count of QME-Quantitative Marketing and Economics is 1. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2020-02-01 to 2024-02-01.)
Prices and promotions in U.S. retail markets26
Consumer search in the U.S. auto industry: The role of dealership visits17
The impact of social distancing on box-office revenue: Evidence from the COVID-19 pandemic15
How to generalize from a hierarchical model?10
Geography as branding: Descriptive evidence from Taobao9
Counterfactual inference for consumer choice across many product categories8
Displaying things in common to encourage friendship formation: A large randomized field experiment8
The Effect of Sales Assistance on Purchase Decisions: An analysis using retail video data8
Are e-books a different channel? Multichannel management of digital products7
Selling mechanisms for perishable goods: An empirical analysis of an online resale market for event tickets7
Vertical integration of platforms and product prominence7
Can free-shipping hurt online retailers?5
Social network design for inducing effort5
Asymmetric cost pass-through and consumer search: empirical evidence from online platforms4
Price promotions and “freemium” app monetization4
Leveraging loyalty programs using competitor based targeting3
Software piracy and outsourcing in two-sided markets3
Local excise taxes, sticky prices, and spillovers: evidence from Berkeley’s soda tax3
Distilling network effects from Steam3
Measuring the competition effects of price-matching guarantees2
Adaptive grids for the estimation of dynamic models2
Quantifying the link between employee engagement, and customer satisfaction and retention in the car rental industry2
Estimating expectations-based reference-price effects in the used-car retail market2
The pricing strategies of online grocery retailers1
Non-linear pricing effects in conjoint analysis1
Benefit Formation and Enhancement1
Shrinkage priors for high-dimensional demand estimation1
Industry-funded research and bias in food science1
Price dynamics of Swedish pharmaceuticals1
The role of slant and message consistency in political advertising effectiveness: evidence from the 2016 presidential election1
Mergers with endogenous product choice: The case of the ready-to-eat cereal industry1