OOIR: Observatory of International Research

Papers

(The H4-Index of International Journal of Consumer Studies is 37. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2020-11-01 to 2024-11-01.)

Article	Citations
Scientific procedures and rationales for systematic literature reviews (SPAR‐4‐SLR)	724
Social media influencer marketing: A systematic review, integrative framework and future research agenda	477
Customers response to online food delivery services during COVID‐19 outbreak using binary logistic regression	186
Purchase experience during the COVID‐19 pandemic and social cognitive theory: The relevance of consumer vulnerability, resilience, and adaptability for purchase satisfaction and repurchase	147
Hope, fear, and consumer behavioral change amid COVID‐19: Application of protection motivation theory	146
Panic buying research: A systematic literature review and future research agenda	146
ChatGPTand consumers: Benefits, Pitfalls and Future Research Agenda	145
Forty‐five years of International Journal of Consumer Studies: A bibliometric review and directions for future research	140
Brand authenticity: 25 Years of research	127
Consumers’ purchase behaviour and green marketing: A synthesis, review and agenda	124
Antecedents and consequences of panic buying: The case of COVID‐19	113
Consumption practices during the COVID‐19 crisis	106
Theory of consumption values in consumer behaviour research: A review and future research agenda	103
Negative emotions in consumer brand relationship: A review and future research agenda	103
Food packaging during the COVID‐19 pandemic: Consumer perceptions	100
Coping with crisis: The paradox of technology and consumer vulnerability	100
Mobile advertising: A systematic literature review and future research agenda	98
The role of elaboration likelihood model in consumer behaviour research and its extension to new technologies: A review and future research agenda	92
Consumer’s subjective financial well‐being: A systematic review and research agenda	89
Crisis‐induced behavior: From fear and frugality to the familiar	68
The dark side of social media: Stalking, online self‐disclosure and problematic sleep	66
Impulse buying: A systematic literature review and future research directions	61
Brand communities: A literature review and future research agendas using TCCM approach	59
Consumer behavior in sustainable fashion: A systematic literature review and future research agenda	56
Like it or not! Brand communication on social networking sites triggers consumer‐based brand equity	52

Understanding the adoption and willingness to pay for internet of things services	51
Do parasocial interactions and vicarious experiences in the beauty YouTube channels promote consumer purchase intention?	49
Antecedents and moderators of consumer adoption toward AR‐enhanced virtual try‐on technology: A stimulus‐organism‐response approach	46
Impact of COVID‐19 on changing consumer behaviour: Lessons from an emerging economy	46
Service quality in the sharing economy: A review and research agenda	43
Success drivers of co‐branding: A meta‐analysis	43
Brand hate: A systematic literature review and future research agenda	42
Why do consumers prefer a hometown geographical indication brand? Exploring the role of consumer identification with the brand and psychological ownership	40
Effect of customer's perception on service robot acceptance	40
Women’s financial well‐being: A systematic literature review and directions for future research	39
Inspired and engaged: Decoding MASSTIGE value in engagement	39
Why is a picture ‘worth a thousand words’? Pictures as information in perceived helpfulness of online reviews	38
The use of mobile devices in‐store and the effect on shopping experience: A systematic literature review and research agenda	37