International Journal of Sports Marketing & Sponsorship

Papers
(The H4-Index of International Journal of Sports Marketing & Sponsorship is 14. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2020-04-01 to 2024-04-01.)
ArticleCitations
Individuals' intention to use sports wearables: the moderating role of technophobia25
The use of fitness centre apps and its relation to customer satisfaction: a UTAUT2 perspective23
Will destination image drive the intention to revisit and recommend? Empirical evidence from golf tourism20
Predicting future use intention of fitness apps among fitness app users in the United Kingdom: the role of health consciousness19
Study on relationships among sports spectator motivations, satisfaction and behavioral intention: empirical evidence from Chinese marathon19
Event impacts associated with residents' satisfaction and behavioral intentions: a pre-post study of the Nanjing Youth Olympic Games19
Influence of gamification on perceived self-efficacy: gender and age moderator effect18
A new love–hate scale for sports fans16
How deep is your love? Brand love analysis applied to football teams16
Exploring the drivers and consequences of the “awe” emotion in outdoor sports – a study using the latest partial least squares structural equation modeling technique and necessary condition analysis16
Elevating self-esteem through sport team identification: a study about local and distant sport fans15
Critical factors in the sport consumption decision making process of millennial fans: a revised model of goal-directed behavior15
CSR in sport sponsorship consumers' perceptions of a sponsoring brand's CSR15
Motives to engage with sports brands on Facebook and Instagram–The case of a Portuguese football club15
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