Journal of Vacation Marketing

Papers
(The H4-Index of Journal of Vacation Marketing is 21. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2021-03-01 to 2025-03-01.)
ArticleCitations
Virtual reality in wine tourism: Immersive experiences for promoting travel destinations65
Data vulnerability and privacy risk among hotel guests who share personal data64
A new tourism paradigm in the marketplace: Armchair travel and destination experiences53
Choosing the Optimal Segmentation Technique to Understand Tourist Behaviour50
The longer the better? The impact of online review length on tourist trust and visit intention49
What makes hospitality employers attractive to Gen Z? A means-end-chain perspective41
Exploring the selfie and distracted gaze of the tourist experience through the lens of online photo-sharing: Where to from here?33
Memorable wellness tourism experiences: Scale development and validation32
Corrigendum31
Exploring the influence of cultural values on green purchasing and its consequence27
Determinants of self-drive attributes supporting destination advocacy: Case of Thai domestic tourists26
Re-assessing hotel room performance before and during the pandemic26
How effective are user-generated travel short videos in promoting a destination online?25
Unveiling impulse buying patterns in travel live-streaming through the lens of social cognitive theory25
Theme park visitors’ responses to monetary promotions: The moderating roles of promotion frequency and original price23
What behavioral beliefs could robot-served hotels focus on to attract potential consumers?23
Impact of Japanese travelers’ psychographics on domestic travel intention during the COVID-19 pandemic23
The impact of the hotel star rating system on tourists’ health safety and risk perceptions: Study based on tourists’ vacation experiences22
The impact of positioning on click-through-rates in hotel metasearch engines22
The impact of Airbnb cover photo shot-scale presentation on consumer decisions22
The adventurous tourist amidst a pandemic: Effects of personality, attitudes, and affect22
Pro-environmental behaviour of the residents in sensitive tourism destinations21
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