Journal of Vacation Marketing

Papers
(The H4-Index of Journal of Vacation Marketing is 22. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2021-09-01 to 2025-09-01.)
ArticleCitations
Re-assessing hotel room performance before and during the pandemic100
Virtual reality in wine tourism: Immersive experiences for promoting travel destinations80
Exploring the experience attributes of intangible cultural heritage through big data analytics68
Examining the ethical grey area: Do sustainable travelers prioritize hotel websites over booking platforms?68
How do online hotel consumers perceive room rates?51
Addressing regional tourism policy: Tools for sustainable destination management45
Tell me your story: Branding destinations through residents’ (place) stories41
The interplay of message framing and incentive framing on hotel guests’ amount of personal information disclosure36
Robots vs. human employees’ influence on restaurant brand relationship building: An integration of role theory and stereotype theory35
How tourist information drives promotional efforts: A case study of the Greater Miami Convention and Visitors Bureau34
Educational travellers and destination appeal: Deconstructing intrinsic motivations34
The psychology of vacationers’ hotel brand choice in a post-pandemic world31
Perception and gaze of diaspora: Analysis of affective, cognitive, & cultural factors in tourism31
Rental car reservation patterns in island tourism: Case study in Shodoshima, Japan29
Social Media marketing and restaurants’ brand equity after COVID-19: A revitalizing model29
Pre-travel experiential tourism communication: A study of Catalonia and Veneto28
Motives and information search patterns of international and domestic tourists at a tropical destination27
The formation of tourists’ pro-environmental behavior in natural history museum scene: A configuration analysis based on motivation–opportunity–ability theory25
Does user-generated video content motivate individuals to visit a destination? A non-visitor typology25
Exploring tourist interaction from user-generated content: Topic analysis and content analysis24
Travel in trouble: Examining travel resilience in pilgrimage tourism23
How to create flow experience during travel: The role of destination attributes23
Memorable digital-free tourism experiences: Antecedents and outcomes22
Family-friendly wine tourism? The challenge of supplying child-inclusive wine terroir experiences22
Virtual reality, YouTube, or social media? Assessing promotional effects on tourism destination22
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