Asia Pacific Journal of Marketing and Logistics

Article	Citations
Encroachment in a three-echelon supply chain: manufacturer encroachment or distributor encroachment	115
Attributes of product advantage and choices for manufacturer–retailer formal governance: the case of new product launch	87
Health service operational challenges and resilience strategies in “extreme” disruptive events	85
The impact of normative appeals and affective priming on public service announcements (PSAs) – a moderating role of self-construals	79
Do you judge a book by its cover? Online book purchases between Japan and France	73
How does sports e-commerce influence consumer behavior through short video live broadcast platforms? Attachment theory perspective	60
How does blockchain-based food traceability system drive consumers’ repurchase and word-of-mouth intentions toward organic food: a curvilinear role of producer-retailer (in)congruence	60
The fashion retailer's opportunity: effect of deal-seeking behavior on mobile shopping intention of showroomers	58
Intention-behaviour gap in organic food consumption: a dual-moderated mediation model	55
Customer engagement on social media, brand equity and financial performance: a comparison of the US and Korea	53
Optimal coupon distribution strategy of retailers considering cross-industry joint promotion	46
Older adults’ adoption behavior of mobile health (mHealth) apps: integrating technology readiness with protection motivation theory	46
How air pollution affects consumers' local brand choices: explanation from attribution and compensation tendency	46
Research on online shopping contextual cues: refining classification from text mining	43
The effects of service quality on relationship quality and loyalty in business-to-business electrical and electronics industry	42
What makes viewers loyal toward streamers? A relationship building perspective and the gender difference	39
The effects of organizational positioning and donation recognition on charitable giving: insights from moral foundations theory	37
What drives customers towards mobile shopping? An integrative technology continuance theory perspective	37
Customers' dining choice using meal ordering apps: insights from China and Indonesia	36
The impact of keyword characteristics on seller performance in e-commerce platforms: focusing on the moderating effect of product types	36
Influences of persona self on luxury brand attachment in the Metaverse context	36
Customer value, purchase intentions and willingness to pay: the moderating effects of cultural/economic distance	36
How green marketing practices improve customer loyalty: the mediating role of green corporate image and the moderating role of green self-identity in the new energy vehicle market	35
Revealing the resistance of virtual streamers: intrusiveness, privacy disclosure and perceived justice	34
Development of food sharing online networks for sustainability: Consumer perspectives on food security and sharing	33

Research on the spillover effects of promotion preannouncements on other selling products within and across brands	31
Can you resist the virtual temptations? Unveiling impulsive buying in metaverse retail	31
Tourism experiences and healthy aging: extending the successful aging model	31
Uses and gratifications of metaverse: understanding the user adoption factors through a mixed method approach	31
The 18th FINA world masters championships and destination loyalty	30
Lessons learnt from COVID-19 vaccine operations and distribution performance: challenges and resilience strategies	30
The e-WOM intention of artificial intelligence (AI) color cosmetics among Chinese social media influencers	30
Advertising with scarcity messages and attitudes for luxury skin-care products	29
What motivates viewers to purchase recommended products in live streaming? The moderating role of extroversion–introversion personality	29
Pricing strategy of first-enjoy-after-pay service offered by two-sided media platforms	29
When background music in audiovisual advertisements can boost the perceived competence of the advertised brands – an empirical study from South Korea	28
A streamlined survey instrument to moderate university students' grades for group projects	28
Omni micro-reseller's path-to-purchase and MSEs omnichannel readiness in the Indonesian affordable fashion industry	28
Use of real-life imagery and words in luxury brand trademarks: a study of the trademark lawsuits involving the Polo/Lauren Company	26
Why are college sports tourists traveling long distance? Antecedents of destination and team loyalty	26
Images of ingredients or finished products on food packages: the effects of food readiness and purchasing motivations	25
The effect of meta-commerce consumption value on consumer satisfaction and continuous usage intention: the moderating roles of meta-verse involvement and consumer competency	25
Fairness, profits and social welfare: the implications of pay-what-you-want in online food delivery	24
The impact of customer organization socialization: a moderated mediation model	23
Talking the talk: how AI voice assistants’ apology styles shape consumer satisfaction in service recovery	22
Buyer–supplier collaborative cost sharing and the performance of fresh agricultural produce cold chains: a retailer fairness concern perspective	22
Luxury is dead, long live luxury! Resonance as an alternative lens to advance our understanding of an eternal desire and a global business	22
Islamic bank trust: the roles of religiosity, perceived value and satisfaction	22
Why I revisit a historic town in Chengdu? Roles of cognitive image, affective image and memorable tourism experiences	22
Warmth or competence? The effects of cool and cuteness on the perceived quality of digital products	21
Exploring new dimensions in OTT consumption: an empirical study on perceived risks, descriptive norms and goal-directed behaviour	21
Effects of mental simulation, new product attribute benefits and typicality on consumer attitudes	21
The more envious the consumer, the more impulsive? The moderating role of self-monitoring and product type	20
Consumer retention in two-wheeler industry: a moderated mediation model	20
To create the value of indigenous tourism in multicultural market based on tourists' cultural experience	20
Fear more or fear no more: examining the emotional and behavioral consequences of FOMO and JOMO	20
How does brand authenticity influence brand loyalty? Exploring the roles of brand attachment and brand trust	20
Paradoxical choice of Korean consumers: categorization effect, health halo and averaging bias	19
Predicting SMEs performance through green supply chain practices: a mediation model link of business process performance	19
How names and shapes correspond to the nature of products: an evaluation of auspicious foods	19
Mediating role of immediate performance outcomes between supply chain integration and firm performance	18
Influence of social media influencer authenticity on their followers' perceptions of credibility and their positive word-of-mouth	18
Performance implications of peer monitoring among suppliers	18
Warranty or education?: An analysis of marketing strategy choices for remanufactured products	18
Effect of brand experiences on brand loyalty mediated by brand love: the moderated mediation role of brand trust	18
The impact of blockchain food traceability system on consumers' affective brand commitment and premium price motivation	18
Exploring the role of brand–sustainability–self-congruence on consumers' evaluation of luxury brands	18
Who hates your brand? An analysis of consumer brand hater typology	17
The effect of goal type of user-generated content on consumers' compensatory consumption behavior	17
Defend what you love and what is fair: defensive word-of-mouth toward a brand	17
Social aspect versus service quality in trust formation toward mobile payment adoption: a case study of Indonesia	17
A brand loyalty–risk framework in the luxury watch market	17
How does language intensity of brand fan word-of-mouth (WOM) affect customers' willingness to adopt WOM? An empirical study based on psychological resistance theory	16
The impact of carbon emission regulations on B2C car-sharing platforms’ operating models	16
The performance of major airports in the Europe, North America and Asia	16

The potential of AI tools in shaping digital consumers’ behavior: investigating e-commerce engagement of Chinese Generation Z	16
Impacts of information asymmetry on users' payment rates: evidence from trading data of Chinese knowledge payment platform	15
The effect of consumer resistance to innovation on innovation adoption: the moderating role of customer loyalty	15
Understanding the roles of interaction and trust in formation of loyalty toward customer-to-customer (C2C) platforms	15
The effects of brand collaboration with the online game on customer equity and purchase intention: moderating effect of fashion brand type	15
Assessing measurement invariance of the CETSCALE in Guangxi, China	15
Effectiveness of environmental claims in preventing food waste: exploring consumer perspectives toward suboptimal food	15
Channel integration affects usage intention in food delivery platform services: the mediating effect of perceived value	14
Loyalty to amateur sellers in the online second-hand market	14
The impact of corporate philanthropy on the evolution of social media brand community – based on the case of ERKE	14
Mobile marketing interface layout attributes that affect user aesthetic preference: an eye-tracking study	14
Understanding the role of image, quality and price for developing prestigious mass brands	14
Exploring relationship among semiotic product packaging, brand experience dimensions, brand trust and purchase intentions in an Asian emerging market	14
The influence of e-customer satisfaction, e-trust and perceived value on consumer's repurchase intention in B2C e-commerce segment	14
Integrating technology acceptance model and value-based adoption model to determine consumers’ perception of value and intention to adopt AR in online shopping	14
Self-regulation and panic buying: examining the brake mechanism effect on fear of missing out	13
The UAM service network: multi-objective and multi-period design for UAM airports	13
Exploring the dichotomy between brand addiction and brand love: a comprehensive analysis	13
Product information the more the better? A moderated mediation model to explain consumer purchasing intention in cross-border e-commerce	13
Exploring consumer purchase intention in cross-border e-commerce: evidence from ‘belt and road’ countries	13
Relationship outcomes following a service failure: the role of agent likability	13
The optimal subsidy scheme and technology innovation strategy considering consumers' green premium	13
The effect of visibility of country of origin labelling on consumers' fresh meat preferences	13
Poison or remedy? Masculinity in a pathos-based sustainable brand story	13
Research on the coordinated development evaluation of manufacturing and logistics industry: a case study of Jiangsu province and Shandong province	13
The impact of live background visual complexity on consumer purchase intention: an eye-tracking study	12
Social influencer spillover effects under cap-and-trade and carbon tax regulation: the choice between marketplace or reseller mode	12
The relationship between needs, motivations and information sharing behaviors on social media: focus on the self-connection and social connection	12
Determining factors of continuance intention in mobile payment: fintech industry perspective	12
Emotional responses in online social interactions: the mediating role of flow	12
Change in brand attitude depending on fashion film type: the psychological mechanisms by engagement and consumer fantasy proneness	12
Consumer purchase intention of intangible cultural heritage products (ICHP): effects of cultural identity, consumer knowledge and manufacture type	12
Social media marketing in the digital age: empower consumers to win big?	12
Consumers' cultural identity under glocalization: Vietnamese consumers' global and national identities and their cross-cultural consumption	11
From trial to triumph! A longitudinal design eliciting social impact perspective for sustained usage of gamified fitness apps	11
COVID-19 pandemic: consumers' purchase intention of indoor fitness products during the partial lockdown period in Singapore	11
Do family factors affect the usage intention of smart homes? A PLS-SEM empirical study from China	11
Exerting creativity: unveiling the mechanisms of mobile short-video advertising in promoting consumer decision-making	11
Neuropsychological responses of consumers to promotion strategies and the decision to buy sports products	11
Appearance and media popularity affecting experiential gift-giving	11
The two-stage pricing of preannouncement for platform introducing self-operated logistics under consideration of the first- or second-mover advantage	11
Visual attention differences toward football stadium’s naming rights: an eye tracking study	11
The aftermath of greenwashing in the fashion industry: Chinese consumer responses to different types of greenwashing	11
Image recommendation for social media marketing in maternity and baby care product industry – a machine learning approach	11
Deciphering the impact of responsiveness on customer satisfaction, cross-buying behaviour, revisit intention and referral behaviour	10
Exploring factors influencing impulse buying in live streaming shopping: a stimulus-organism-response (SOR) perspective	10
Why do consumers buy NFTs?: Multi-path of attitude and the bandwagon effect	10
Investigating the technology acceptance model, image congruence and cultural differences in facial recognition payment adoption	10
Navigating turbulent waters: the impact of technological turbulence on entrepreneurial orientation in Chinese e-commerce enterprises	10
Developing an extended model of self-congruity to predict Chinese tourists' revisit intentions to New Zealand: the moderating role of gender	10
Reward model development for referral reward program in delivery services based on customer preferences	10
The future of live-streaming commerce: understanding the role of AI-powered virtual streamers	10
Effects of quantity promotional frames on inaction inertia	10
Digitalization and green supply chain activities in manufacturing: a case study of Huawei	10
Linkages among extended service quality, distinct perceived value and satisfaction in the exhibition trust-building process	10
Enhancing purchase intentions among young consumers in a live-streaming shopping environment using relational bonds: are there differences between “buyers” and “non-buyers”?	10
Cultivating loyalty in fast food through marketing cues	10
Antecedents of adaptive selling behaviour: a study of the Korean cosmetic industry	9
The borders are re-opening! Has virtual reality been a friend or a foe to the tourism industry so far?	9
Research on the evolutionary game of knowledge pricing in an open innovation environment: from the perspective of social dual innovation balance	9
They’re involved, will you be involved? Research on the impact of social network embeddedness on customers’ online referral intention	9
Modeling purchase intention for virtual reality hardware: a cognition-affect-conation (CAC) approach	9
Understanding the intricacies of risky indebtedness, impulse buying and perceived risk in buy-now-pay-later adoption	9
Chief marketing officers' future focus and firms' sustainability marketing commitment	9
Opaque selling vs traditional selling: optimal decisions for service providers in a competitive market	9
Retraction notice: Purchase intention of organic foods: are lifestyles of health and sustainability the reason for my purchase decision?	9
Research on the influence of digital human avatar characteristics on brand fans effect	9
Dual effects of time length as experiential marketing elements in We-media videos	9
Metaverse in marketing and logistics: the state of the art and the path forward	9
The influence of uncertainty on indulgent consumption: a chain mediation model of curiosity and positive emotion	9
Effects of app icon familiarity and authority on app icon image fit and usage intention: focusing on the moderating effects of app icon features and app type	9
How the construal of power impacts healthy food preference: the mediating role of self-discipline perception	9
Self-created or collaborative? The effects of virtual influencers' identity type and post type on purchase intentions	9
Extended service strategy choice for competing manufacturers in agency retail platform considering consumer preferences	8
Consumers’ engagement in online shopping platform: influences on self-concept and subjective well-being within the platform	8
What drives new luxury consumption? Application of schema congruity theory and heuristic systematic framework	8
What are the most important consumer decision factors when choosing an airline? An emerging economy perspective	8
Does polychronicity among sales employees develop B2B service recovery? A dual assessment through ambidextrous leadership	8
Psychological need profiles during online shopping: exploring associations with word-of-mouth and loyalty	8
Flatness promotes modernity: logo flatness and consumers' perception of brand image	8

Investigating consumers’ intention to use drone food delivery services: Do personality traits matter?	8
Consumer insights on cultural appropriation in fashion: a Douyin analysis	8
Effects of perceived risk on consumers’ intentions to purchase second-hand clothing: a comparison across four generations	8
The selection model of international air express for high-tech manufacturers in airfreight of sample products: the fuzzy best-worst method	8
A study on the mediating effect of brand trust between perceived legitimacy of influencers and attitude toward brand: evidence from Turkey	8
Consumers’ perceived value and use intention of cashless payment in the physical distancing context: evidence from an Asian emerging market	8
Please do not disturb: the effect of Zero-Contact Marketing on Korean consumers' decision-making process	8
What motivates Vietnamese enterprises to upgrade in global value chains? Closing the intention-behavior gap	8
How do live-streamers attract their consumers: insights from a multi-group analysis	8