Asia Pacific Journal of Marketing and Logistics

Article	Citations
The influence of perceived social media marketing elements on consumer–brand engagement and brand knowledge	121
The role of technology readiness in individuals' intention to use health and fitness applications: a comparison between users and non-users	62
The influence of brand experience on brand authenticity and brand love: an empirical study from Asian consumers’ perspective	55
Brand experience and brand loyalty: is it a matter of emotions?	53
Augmented reality (AR) app use in the beauty product industry and consumer purchase intention	47
The influence of e-customer satisfaction, e-trust and perceived value on consumer's repurchase intention in B2C e-commerce segment	42
Antecedents of smartphone brand switching: a push–pull–mooring framework	38
The dynamic stimulus of social media marketing on purchase intention of Indonesian airline products and services	38
The role of social media elements in driving co-creation and engagement	35
Impulse buying in social commerce: bundle offer, top reviews, and emotional intelligence	34
An alternative view of the millennial green product purchase: the roles of online product review and self-image congruence	34
Why do consumers buy organic food? Results from an S–O–R model	33
Exploring factors influencing impulse buying in live streaming shopping: a stimulus-organism-response (SOR) perspective	33
Leveraging personalization and customization affordances of virtual try-on apps for a new model in apparel m-shopping	29
The effects of perceived luxury value on customer engagement and purchase intention in live streaming shopping	28
The effect of brand experiences on brand loyalty through perceived quality and brand trust: a study on sports consumers	27
Big Five personality traits and green consumption: bridging the attitude-intention-behavior gap	27
Online brand advocacy and brand loyalty: a reciprocal relationship?	26
Using text mining to track changes in travel destination image: the case of Macau	26
What drives customers towards mobile shopping? An integrative technology continuance theory perspective	26
The effects of consumer ethnocentrism and consumer animosity on perceived betrayal and negative word-of-mouth	26
The influence of trust and relationship commitment to vloggers on viewers' purchase intention	26
Developing the antecedents of social influence for Internet banking adoption through social networking platforms: evidence from conventional and Islamic banks	26
The importance of knowledge and trust for ethical fashion consumption	25
“I buy green products for my benefits or yours”: understanding consumers' intention to purchase green products	25

Ride-hailing apps' continuance intention among different consumer groups in Indonesia: the role of personal innovativeness and perceived utilitarian and hedonic value	25
Examining the mediating role of social interactivity between customer engagement and brand loyalty	25
Factors influencing consumer use of a sport-branded app: the technology acceptance model integrating app quality and perceived enjoyment	24
Metaverse in marketing and logistics: the state of the art and the path forward	24
Co-creating blockchain adoption: theory, practice and impact on usage behavior	23
Psychological consumer behavior and sustainable green food purchase	23
Seriously, conspicuous consumption? The impact of culture, materialism and religiosity on Malaysian Generation Y consumers' purchasing of foreign brands	22
Generating customer engagement in electronic-brand communities: a stimulus–organism–response perspective	22
Green behaviour and switching intention towards remanufactured products in sustainable consumers as potential earlier adopters	22
Who are the multichannel shoppers and how can retailers use them? Evidence from the French apparel industry	22
The effects of customer involvement on perceived service performance and word-of-mouth: the mediating role of service co-creation	22
Impact of COVID-19 pandemic upon fashion consumer behavior: focus on mass and luxury products	22
The mechanism leads to successful clickbait promotion in WeChat social media platforms	22
The effect of materialism on conspicuous vs inconspicuous luxury consumption: focused on need for uniqueness, self-monitoring and self-construal	21
Exploration of patriotic brand image: its antecedents and impacts on purchase intentions	21
Impulsive purchasing and luxury brand loyalty in WeChat Mini Program	21
Developing an extended model of self-congruity to predict Chinese tourists' revisit intentions to New Zealand: the moderating role of gender	21
Fashion involvement, opinion-seeking and product variety as stimulators for fashion e-commerce: an investigated model based on S-O-R model	21
The impact of firm innovativeness on consumer trust in the sharing economy: a moderated mediation model	21
Impact of perceived brand localness and globalness on brand authenticity to predict brand attitude: a cross-cultural Asian perspective	20
Exploring the nexus of social media influencers and consumer brand engagement	20
Sustainable plastic clothing and brand luxury: a discussion of contradictory consumer behaviour	20
Integrative perceived values influencing consumers' attitude and behavioral responses toward mobile location-based advertising: an empirical study in Vietnam	20
What attracts me or prevents me from mobile shopping? An adapted UTAUT2 model empirical research on behavioral intentions of aspirant young consumers in Pakistan	19
The study of online reviews and its relationship to online purchase intention for electronic products among the millennials in Malaysia	19
Effects of parasocial interaction, brand credibility and product involvement on celebrity endorsement on microblog	18
The influence of social media usage, self-image congruity and self-esteem on conspicuous online consumption among millennials	18
Channel integration affects usage intention in food delivery platform services: the mediating effect of perceived value	18
Enhancing competitive advantage and financial performance of consumer-goods SMEs in export markets: how do social capital and marketing innovation matter?	18
Assessing word-of-mouth reputation of influencers on B2C live streaming platforms: the role of the characteristics of information source	18
The application of digital technology in gambling industry	18
Effect of channel integration quality on consumer responses within omni-channel retailing	17
Does it matter where to run? Intention to participate in destination marathon	17
Exploring relationship among semiotic product packaging, brand experience dimensions, brand trust and purchase intentions in an Asian emerging market	17
A retrospective overview of Asia Pacific Journal of Marketing and Logistics using a bibliometric analysis	17
Understanding customers’ stickiness of live streaming commerce platforms: an empirical study based on modified e-commerce system success model	17
Drivers of soccer fan loyalty: Australian evidence on the influence of team brand image, fan engagement, satisfaction and enduring involvement	16
Online customer-to-customer interactions, customer–firm affection, firm-loyalty and participation intention	15
Determining factors of continuance intention in mobile payment: fintech industry perspective	15
Understanding mobile payment continuance usage in physical store through social impact theory and trust transfer	15
Hedonic shopping experience, subjective well-being and brand luxury: a comparative discussion of physical stores and e-retailers	14
Celebrity endorsement in marketing from 1960 to 2021: a bibliometric review and future agenda	14
Is country affinity applicable for domestic brands? The role of nation sentiment on consumers' self-brand connection with domestic vs foreign brands	13
Luxury marketing in social media: the role of social distance in a craftsmanship video	13
Ecological consciousness and sustainable purchase behavior: the mediating role of psychological ownership	13
The changing nature of consumer animosity and cosmopolitanism among young, individualistic consumers in emerging Asia: evidence from China	13
To verify or not to verify: using partial least squares to predict effect of online news on panic buying during pandemic	13
Macau gambling industry's quick V-shape rebound from 2014 to 2019	13
The drivers of desirability in scarcity marketing	13
Trust transfer and the intention to use app-enabled carpooling service	12

Application of UAVs for tourism security and safety	12
Market orientation, performance and the mediating role of innovation in Indonesian SMEs	12
Empirical study of consumer participation motivation in value cocreation within cultural and creative virtual brand communities	12
Investigating the live streaming sales from the perspective of the ecosystem: the structures, processes and value flow	12
Linking social media marketing efforts with customer brand engagement in driving brand loyalty	11
The effect of self-efficacy on job performance through creativity: the moderating roles of customer incivility and service scripts	11
Purchase intention of organic foods: are lifestyles of health and sustainability the reason for my purchase decision?	11
Factors influencing smartphone based online shopping: an empirical study of young Women shoppers	11
Customer engagement on social media, brand equity and financial performance: a comparison of the US and Korea	11
Differences between robot servers and human servers in brand modernity, brand love and behavioral intentions in the restaurant industry	10
Influence of robots service quality on customers' acceptance in restaurants	10
The borders are re-opening! Has virtual reality been a friend or a foe to the tourism industry so far?	10
Understanding the antecedents and outcomes of brand community-swinging in a poly-social-media context: a perspective of channel complementarity theory	10
Determining criteria interaction and criteria priorities in the freight village location selection process: the experts' perspective in Turkey	10
The influence of service category, consumers' narcissism and processing mode on service customization consumption	10
Understanding experiential consumption: theoretical advancement and practical implication	10
Deciphering the impact of responsiveness on customer satisfaction, cross-buying behaviour, revisit intention and referral behaviour	10
Shaping employee green behavior: a multilevel approach with Pygmalion effect	10
How do followers infer the motives behind an influencer's advertising disclosures?	10
Investigating tourist post-travel evaluation and behavioural intention: a cultural intelligence perspective	10
Motivation for users' knowledge-sharing behavior in virtual brand communities: a psychological ownership perspective	9
The impact of online reviews on product returns	9
Service marketing strategies and performances of tourism and hospitality enterprises: implications from a small border province in Thailand	9
What are the mechanisms through which inter-organizational relationships contribute to supply chain resilience?	9
How social exclusion and temporal distance influence product choices: the role of coping strategies	9
A bibliometric analysis of green marketing in marketing and related fields: From 1991 to 2021	9
Supply chain insights from social media users’ responses to panic buying during COVID-19: the herd mentality	9
Warmth or competence? The effects of cool and cuteness on the perceived quality of digital products	9
Robo-advisor based on unified theory of acceptance and use of technology	9
Architectural design and consumer experience: an investigation of shopping malls throughout the design process	9
Dissatisfaction toward O2O websites: expectation disconfirmation and justice perspective	9
A dual process on shopping well-being across shopping contexts: the role of shopping values and impulse buying	9
Thomas Cook(ed): using Altman's z-score analysis to examine predictors of financial bankruptcy in tourism and hospitality businesses	9
Understanding corporate culture and business performance from a Confucian perspective	9
The relationship between needs, motivations and information sharing behaviors on social media: focus on the self-connection and social connection	8
The effect of human model image backgrounds on consumer responses: empirical evidence from a Chinese apparel e-retailer	8
Understanding Chinese consumers' pre-purchase value expectations: the role of country of origin effect	8
Consumer ethics: insights from business professionals	8
Can you represent me? The influence of consumers' self-congruity on their brand loyalty behavior	8
Modelling the behavioural intentions of day spa customers	8
The metaverse experience in luxury brands	8
The role of a mega-sporting event in attracting domestic tourists: the case of Seoul	8
Effects of service encounter barriers on situational abnormality and consumers' behavioral intentions at food and beverage restaurants	8
The synergistic impact of motivations on sustained pro-environmental consumer behaviors: an empirical evidence for single-use plastic products	8
Pricing policies of a dynamic green supply chain with strategies of retail service	8
Innovation-driven development strategy and research development investment: a case study of Chinese sport firms	8
Price promotion in omnichannel retailing: how much is too much?	8
Examining drivers and outcomes of social media brand engagement	8
“Do they mean what they say?” Measuring greenwash in the sustainable property development sector	8
Does social capital provide marketing benefits for startup business? An emerging economy perspective	8
Leaders that bind: the role of network position and network density in opinion leaders' responsiveness to social influence	8
COVID-19 pandemic: consumers' purchase intention of indoor fitness products during the partial lockdown period in Singapore	8
User participation, knowledge management capability and service innovation: e-commerce enterprises in the digital age	7
Sustaining customer loyalty of fresh food e-tailers: an empirical study in China	7
Factors influencing parasocial relationship in the virtual reality shopping environment: the moderating role of celebrity endorser dynamism	7
Mixed emotional appeal enhances advertising effectiveness of pro-environmental luxury brands: the mediating role of cognitive flexibility	7
A literature review on the impact of the COVID-19 pandemic on consumer behaviour: implications for consumer-centric logistics	7
Customers' dining choice using meal ordering apps: insights from China and Indonesia	7
Cooperator or supporter: how can cross-boundary Macau–Zhuhai metropolis promote regional tourism together?	7
Understanding the role of image, quality and price for developing prestigious mass brands	7
Consumer retention in two-wheeler industry: a moderated mediation model	7
The influence of leadership styles on new product development performance: the moderating effect of product innovativeness	7
Influences of persona self on luxury brand attachment in the Metaverse context	7
Fertility care quality and experiential relationship marketing: a case study of mainland Chinese fertility tourists to Malaysia	7
Why do consumers buy counterfeit luxury products? A tale of two major cities in two different countries	7
The mediating roles of memorable tourism experiences and destination image in the correlation between cultural heritage rejuvenation experience quality and revisiting intention	7
Path to discontinuance of pervasive mobile games: the case of Pokémon Go in Australia	7
The differential impact of monological and dialogical corporate social responsibility communication strategies on brand trust in the credence goods market	7
A stimulus-organism-response perspective to examine green hotel patronage intention	7
What motivates consumers to be in line with online shopping?: a systematic literature review and discussion of future research perspectives	7
The optimal subsidy scheme and technology innovation strategy considering consumers' green premium	6
Buyer–supplier collaborative cost sharing and the performance of fresh agricultural produce cold chains: a retailer fairness concern perspective	6
Catching silver consumers in China: an integrated model of Chinese older adults' use of social networking technology	6
Reasons for resistance to e-waste recycling: evidence from an emerging economy	6
Revisiting the service recovery paradox in the restaurant industry	6
Backfires on firms' intangible assets of the casino industry in Macau and Las Vegas: investigating advertising expenditure	6
An empirical study on repeat consumer's shopping satisfaction on C2C e-commerce in Japan: the role of value, trust and engagement	6
Traditional media or social media? Corporate green media communication and consumer intention to cocreate green value in post-COVID-19 China	6
Customer segment transition through the customer loyalty program	6
The matching effect of anthropomorphized brand roles and product messaging on product attitude	6

Demand management: the role of cross-functional integration in a context of political turbulence	6
Buy domestic or foreign brands? The moderating roles of decision focus and product quality	6
The effect of consumer resistance to innovation on innovation adoption: the moderating role of customer loyalty	6
Toward a supply chain risk identification and filtering framework using systems theory	6
Animosity based on traditional enmity versus other causes	6
Cannabis tourists' perceived constraints to engaging in commercial cannabis tourism overseas: a comparison of first-time and repeat tourists	6
The perceived value of digital fashion product and purchase intention: the mediating role of the flow experience in metaverse platforms	6
Do we follow the crowd on social media? Experimental evidence on consumer attitudes in the contexts of NeWOM and firm crisis response	5
Examining the consequences of adaptive selling behavior by door-to-door salespeople in the Korean cosmetic industry	5
Warranty or education?: An analysis of marketing strategy choices for remanufactured products	5
A bid generation problem for combinatorial transportation auctions considering in-vehicle consolidations	5
A dynamic evolutionary game model of web celebrity brand eWOM marketing control strategy	5
The effectiveness of perceived social support in discount stores in Korea	5
Higher innovativeness, lower technostress?: comparative study of determinants on FinTech usage behavior between Korean and Chinese Gen Z consumers	5
Guest editorial	5
Emotional responses in online social interactions: the mediating role of flow	5
Traditional Chinese medicine as a tourism recovery drawcard to boost China's inbound tourism after COVID-19	5
“Income vs. education” revisited – the roles of “family face” and gender in Chinese consumers' luxury consumption	5
Effect of brand experiences on brand loyalty mediated by brand love: the moderated mediation role of brand trust	5
A study on the mediating effect of brand trust between perceived legitimacy of influencers and attitude toward brand: evidence from Turkey	5
Diagnosing the service quality of perishable-food logistics: temperature-sensitive milk delivery	5
Too much is not always good: the inverted U-shaped link between green customer integration and opportunistic behavior	5
The effect of consumer-based brand authenticity on customer satisfaction and brand loyalty	5
Social aspect versus service quality in trust formation toward mobile payment adoption: a case study of Indonesia	5
Grit: the good, the bad and the ugly	5
Value co-creation for developing cultural and creative virtual brand communities	5
The impact of public policy marketing, institutional narratives and discourses on renewable energy consumption in a developing economy	5
Effects of service authenticity, customer participation and customer-perceived service climate on customers' service evaluation	5
Fostering sustainable logistics businesses: the role of innovation ecosystems and institutional contexts for logistics firms in China	5
Charting sustained usage toward mobile social media application: the criticality of expected benefits and emotional motivations	5
Exploring consumer purchase intention in cross-border e-commerce: evidence from ‘belt and road’ countries	4
A framework of firms' business sustainability endeavours with internal and external stakeholders through time across oriental and occidental business contexts	4
Language constraints in hotel attributes and consumers' offendedness associated with behavioral intentions	4
Straight eye for the queer ad: attitudes, skepticism, inferences of manipulative intent and willingness to buy	4
The effects of brand collaboration with the online game on customer equity and purchase intention: moderating effect of fashion brand type	4
Predicting SMEs performance through green supply chain practices: a mediation model link of business process performance	4
Why are college sports tourists traveling long distance? Antecedents of destination and team loyalty	4
Investigating the impact of authenticity of social media influencers on followers' purchase behavior: mediating analysis of parasocial interaction on Instagram	4
Marketing competency, marketing innovation and sustainable competitive advantage of small and medium enterprises (SMEs): a mixed-method analysis	4
Consumers' cultural identity under glocalization: Vietnamese consumers' global and national identities and their cross-cultural consumption	4
Mobile shopping decision comfort using augmented reality: the effects of perceived augmentation and haptic imagery	4
Being natural is aesthetic: the effects of “natural” labeling on lay beliefs and the purchase intention of unattractive produce	4
Change in brand attitude depending on fashion film type: the psychological mechanisms by engagement and consumer fantasy proneness	4
Religious compensatory consumption in the Islamic context: the mediating roles of religious social control and religious guilt	4
Does effects of brand origin misperception jeopardize brand equity?	4
Event marketing, movie consumers' willingness and box office revenue	4
Understanding entity shared product usage: an innovation-adoption coupling model	4
Perceived constraints to sex tourism overseas: scale development and validation	4
Antecedents of adaptive selling behaviour: a study of the Korean cosmetic industry	4
Linkages among extended service quality, distinct perceived value and satisfaction in the exhibition trust-building process	4
Environmental concern and purchase intention of pre-loved luxury products: a moderated mediation model	4
Identifying aggressive versus ethical sales supervision in B2B service recovery: a multilevel perspective	4
Reward the inductor or inductee? The effect of the inductee's altruism on a shopping guide platform	4
Willingness to pay for traditional ready-to-eat food packaging: examining the interplay between shape, font and slogan	4
Salespersons' self-monitoring, psychological capital and sales performance	4
What are the most important consumer decision factors when choosing an airline? An emerging economy perspective	4
The importance of region of origin and geographical labeling for tea consumers: the moderating effect of traditional tea processing method and tea prices	4
Research on the influence of online photograph reviews on tourists' travel intentions: rational and irrational perspectives	4
Effect of benefits and risks on customer's psychological ownership in the service industry	4
The trinity of extended service quality, distinct perceived value, and customer loyalty facilitators	4
Battle between psychological ownership and consumer animosity to influence consumers' buying behavior: a moderated mediation model	3
Does independent goal interdependence impair dynamic capability? The mediating role of supplier integration and the moderating role of internal integration	3
What drives persuasion to choose healthy and ecological food at hotel buffets: message, receiver or sender?	3
The impact of culture on millennials' attitudes towards luxury brands: evidence from Tokyo and Shanghai	3
Consumers' reverse exchange behavior and e-waste recycling to promote sustainable post-consumption behavior	3
The more envious the consumer, the more impulsive? The moderating role of self-monitoring and product type	3
Examining the impact of external reference prices on seller price image dimensions and purchase intentions in pay what you want (PWYW)	3
Please do not disturb: the effect of Zero-Contact Marketing on Korean consumers' decision-making process	3
Why do Chinese people prefer domestic products: the role of consumer ethnocentrism, social norms and national identity	3
Influencing factors of Chinese consumers' purchase intention towards sustainable luxury	3
Impacts of emotional regulation, adaptive selling and customer-oriented behavior on sales performance: the moderating role of job resourcefulness	3
Product information the more the better? A moderated mediation model to explain consumer purchasing intention in cross-border e-commerce	3
Social media marketing in the digital age: empower consumers to win big?	3
The incorporation of Mainland Chinese tourists' experiences into the Taiwan hotel branding process	3
Mobile marketing interface layout attributes that affect user aesthetic preference: an eye-tracking study	3
Organizational citizenship behaviors perceived by collectivistic 50-and-older customers and medical-care service performance: an application of stimulus-organism-response theory	3
Smartphone use and travel companions' relationship	3
What motivates viewers to purchase recommended products in live streaming? The moderating role of extroversion–introversion personality	3
The e-WOM intention of artificial intelligence (AI) color cosmetics among Chinese social media influencers	3
Information disclosing willingness in mobile internet contexts	3
The effects of organizational positioning and donation recognition on charitable giving: insights from moral foundations theory	3
The effect of consumers' religiosity on consumer ethics: the mediating role of ethical ideology	3
Systematic comparisons of customer base prediction accuracy: Pareto/NBD versus neural network	3
Consumer purchase intention of intangible cultural heritage products (ICHP): effects of cultural identity, consumer knowledge and manufacture type	3
Relationship outcomes following a service failure: the role of agent likability	3
Investigating the effects of consumer characteristics with respect to brand knowledge and product involvement on brand alliance evaluation	3
Homo economicus? An investigation of factors influencing perceived comfort of choosing paper-based triple stimulus vouchers	3
Toward a better understanding of the attitude–behavior gap in organic food conative loyalty: a moderation and moderated mediation analysis	3
Mediating role of immediate performance outcomes between supply chain integration and firm performance	3
Islamic bank trust: the roles of religiosity, perceived value and satisfaction	3
Consumer brand engagement in the US–China trade war	3
A method of customer valuation score and implementation for marketing strategy	3
Intrinsic motivations affecting millennial mobile impulsive shopping in emerging markets during the COVID-19 pandemic	3
Using the life course paradigm to study financial well-being in late life	3
Do relational benefits influence commitments and loyalty in a non-contract mechanism?	3