Asia Pacific Journal of Marketing and Logistics

Article	Citations
Encroachment in a three-echelon supply chain: manufacturer encroachment or distributor encroachment	115
Attributes of product advantage and choices for manufacturer–retailer formal governance: the case of new product launch	87
Health service operational challenges and resilience strategies in “extreme” disruptive events	85
The impact of normative appeals and affective priming on public service announcements (PSAs) – a moderating role of self-construals	79
Do you judge a book by its cover? Online book purchases between Japan and France	73
How does blockchain-based food traceability system drive consumers’ repurchase and word-of-mouth intentions toward organic food: a curvilinear role of producer-retailer (in)congruence	60
How does sports e-commerce influence consumer behavior through short video live broadcast platforms? Attachment theory perspective	60
The fashion retailer's opportunity: effect of deal-seeking behavior on mobile shopping intention of showroomers	58
Intention-behaviour gap in organic food consumption: a dual-moderated mediation model	55
Customer engagement on social media, brand equity and financial performance: a comparison of the US and Korea	53
How air pollution affects consumers' local brand choices: explanation from attribution and compensation tendency	46
Optimal coupon distribution strategy of retailers considering cross-industry joint promotion	46
Older adults’ adoption behavior of mobile health (mHealth) apps: integrating technology readiness with protection motivation theory	46
Research on online shopping contextual cues: refining classification from text mining	43
The effects of service quality on relationship quality and loyalty in business-to-business electrical and electronics industry	42
What makes viewers loyal toward streamers? A relationship building perspective and the gender difference	39
The effects of organizational positioning and donation recognition on charitable giving: insights from moral foundations theory	37
What drives customers towards mobile shopping? An integrative technology continuance theory perspective	37
Influences of persona self on luxury brand attachment in the Metaverse context	36
Customer value, purchase intentions and willingness to pay: the moderating effects of cultural/economic distance	36
Customers' dining choice using meal ordering apps: insights from China and Indonesia	36
The impact of keyword characteristics on seller performance in e-commerce platforms: focusing on the moderating effect of product types	36
How green marketing practices improve customer loyalty: the mediating role of green corporate image and the moderating role of green self-identity in the new energy vehicle market	35
Revealing the resistance of virtual streamers: intrusiveness, privacy disclosure and perceived justice	34
Development of food sharing online networks for sustainability: Consumer perspectives on food security and sharing	33

Tourism experiences and healthy aging: extending the successful aging model	31
Uses and gratifications of metaverse: understanding the user adoption factors through a mixed method approach	31
Research on the spillover effects of promotion preannouncements on other selling products within and across brands	31
Can you resist the virtual temptations? Unveiling impulsive buying in metaverse retail	31
Lessons learnt from COVID-19 vaccine operations and distribution performance: challenges and resilience strategies	30
The e-WOM intention of artificial intelligence (AI) color cosmetics among Chinese social media influencers	30
The 18th FINA world masters championships and destination loyalty	30
What motivates viewers to purchase recommended products in live streaming? The moderating role of extroversion–introversion personality	29
Pricing strategy of first-enjoy-after-pay service offered by two-sided media platforms	29
Advertising with scarcity messages and attitudes for luxury skin-care products	29
A streamlined survey instrument to moderate university students' grades for group projects	28
Omni micro-reseller's path-to-purchase and MSEs omnichannel readiness in the Indonesian affordable fashion industry	28
When background music in audiovisual advertisements can boost the perceived competence of the advertised brands – an empirical study from South Korea	28
Why are college sports tourists traveling long distance? Antecedents of destination and team loyalty	26
Use of real-life imagery and words in luxury brand trademarks: a study of the trademark lawsuits involving the Polo/Lauren Company	26
The effect of meta-commerce consumption value on consumer satisfaction and continuous usage intention: the moderating roles of meta-verse involvement and consumer competency	25
Images of ingredients or finished products on food packages: the effects of food readiness and purchasing motivations	25
Fairness, profits and social welfare: the implications of pay-what-you-want in online food delivery	24
The impact of customer organization socialization: a moderated mediation model	23
Islamic bank trust: the roles of religiosity, perceived value and satisfaction	22
Why I revisit a historic town in Chengdu? Roles of cognitive image, affective image and memorable tourism experiences	22
Talking the talk: how AI voice assistants’ apology styles shape consumer satisfaction in service recovery	22
Buyer–supplier collaborative cost sharing and the performance of fresh agricultural produce cold chains: a retailer fairness concern perspective	22
Luxury is dead, long live luxury! Resonance as an alternative lens to advance our understanding of an eternal desire and a global business	22
Effects of mental simulation, new product attribute benefits and typicality on consumer attitudes	21
Warmth or competence? The effects of cool and cuteness on the perceived quality of digital products	21
Exploring new dimensions in OTT consumption: an empirical study on perceived risks, descriptive norms and goal-directed behaviour	21
To create the value of indigenous tourism in multicultural market based on tourists' cultural experience	20
Fear more or fear no more: examining the emotional and behavioral consequences of FOMO and JOMO	20
How does brand authenticity influence brand loyalty? Exploring the roles of brand attachment and brand trust	20
The more envious the consumer, the more impulsive? The moderating role of self-monitoring and product type	20
Consumer retention in two-wheeler industry: a moderated mediation model	20
Predicting SMEs performance through green supply chain practices: a mediation model link of business process performance	19
How names and shapes correspond to the nature of products: an evaluation of auspicious foods	19
Paradoxical choice of Korean consumers: categorization effect, health halo and averaging bias	19
Warranty or education?: An analysis of marketing strategy choices for remanufactured products	18
Effect of brand experiences on brand loyalty mediated by brand love: the moderated mediation role of brand trust	18
The impact of blockchain food traceability system on consumers' affective brand commitment and premium price motivation	18
Exploring the role of brand–sustainability–self-congruence on consumers' evaluation of luxury brands	18
Mediating role of immediate performance outcomes between supply chain integration and firm performance	18
Influence of social media influencer authenticity on their followers' perceptions of credibility and their positive word-of-mouth	18
Performance implications of peer monitoring among suppliers	18
Defend what you love and what is fair: defensive word-of-mouth toward a brand	17
Social aspect versus service quality in trust formation toward mobile payment adoption: a case study of Indonesia	17
A brand loyalty–risk framework in the luxury watch market	17
Who hates your brand? An analysis of consumer brand hater typology	17
The effect of goal type of user-generated content on consumers' compensatory consumption behavior	17
The potential of AI tools in shaping digital consumers’ behavior: investigating e-commerce engagement of Chinese Generation Z	16
How does language intensity of brand fan word-of-mouth (WOM) affect customers' willingness to adopt WOM? An empirical study based on psychological resistance theory	16
The impact of carbon emission regulations on B2C car-sharing platforms’ operating models	16

The performance of major airports in the Europe, North America and Asia	16
Assessing measurement invariance of the CETSCALE in Guangxi, China	15
Effectiveness of environmental claims in preventing food waste: exploring consumer perspectives toward suboptimal food	15
Impacts of information asymmetry on users' payment rates: evidence from trading data of Chinese knowledge payment platform	15
The effect of consumer resistance to innovation on innovation adoption: the moderating role of customer loyalty	15
Understanding the roles of interaction and trust in formation of loyalty toward customer-to-customer (C2C) platforms	15
The effects of brand collaboration with the online game on customer equity and purchase intention: moderating effect of fashion brand type	15
Understanding the role of image, quality and price for developing prestigious mass brands	14
Exploring relationship among semiotic product packaging, brand experience dimensions, brand trust and purchase intentions in an Asian emerging market	14
Loyalty to amateur sellers in the online second-hand market	14
Integrating technology acceptance model and value-based adoption model to determine consumers’ perception of value and intention to adopt AR in online shopping	14
Channel integration affects usage intention in food delivery platform services: the mediating effect of perceived value	14
The impact of corporate philanthropy on the evolution of social media brand community – based on the case of ERKE	14
Mobile marketing interface layout attributes that affect user aesthetic preference: an eye-tracking study	14
The influence of e-customer satisfaction, e-trust and perceived value on consumer's repurchase intention in B2C e-commerce segment	14
Self-regulation and panic buying: examining the brake mechanism effect on fear of missing out	13
The UAM service network: multi-objective and multi-period design for UAM airports	13
Exploring the dichotomy between brand addiction and brand love: a comprehensive analysis	13
Product information the more the better? A moderated mediation model to explain consumer purchasing intention in cross-border e-commerce	13
Exploring consumer purchase intention in cross-border e-commerce: evidence from ‘belt and road’ countries	13
Relationship outcomes following a service failure: the role of agent likability	13
The optimal subsidy scheme and technology innovation strategy considering consumers' green premium	13
The effect of visibility of country of origin labelling on consumers' fresh meat preferences	13
Poison or remedy? Masculinity in a pathos-based sustainable brand story	13
Research on the coordinated development evaluation of manufacturing and logistics industry: a case study of Jiangsu province and Shandong province	13
The impact of live background visual complexity on consumer purchase intention: an eye-tracking study	12
Social influencer spillover effects under cap-and-trade and carbon tax regulation: the choice between marketplace or reseller mode	12
The relationship between needs, motivations and information sharing behaviors on social media: focus on the self-connection and social connection	12
Determining factors of continuance intention in mobile payment: fintech industry perspective	12
Emotional responses in online social interactions: the mediating role of flow	12
Change in brand attitude depending on fashion film type: the psychological mechanisms by engagement and consumer fantasy proneness	12
Consumer purchase intention of intangible cultural heritage products (ICHP): effects of cultural identity, consumer knowledge and manufacture type	12
Social media marketing in the digital age: empower consumers to win big?	12
Consumers' cultural identity under glocalization: Vietnamese consumers' global and national identities and their cross-cultural consumption	11
From trial to triumph! A longitudinal design eliciting social impact perspective for sustained usage of gamified fitness apps	11
COVID-19 pandemic: consumers' purchase intention of indoor fitness products during the partial lockdown period in Singapore	11
Do family factors affect the usage intention of smart homes? A PLS-SEM empirical study from China	11
Exerting creativity: unveiling the mechanisms of mobile short-video advertising in promoting consumer decision-making	11
Neuropsychological responses of consumers to promotion strategies and the decision to buy sports products	11
Appearance and media popularity affecting experiential gift-giving	11
The two-stage pricing of preannouncement for platform introducing self-operated logistics under consideration of the first- or second-mover advantage	11
Visual attention differences toward football stadium’s naming rights: an eye tracking study	11
The aftermath of greenwashing in the fashion industry: Chinese consumer responses to different types of greenwashing	11
Image recommendation for social media marketing in maternity and baby care product industry – a machine learning approach	11
Deciphering the impact of responsiveness on customer satisfaction, cross-buying behaviour, revisit intention and referral behaviour	10
Exploring factors influencing impulse buying in live streaming shopping: a stimulus-organism-response (SOR) perspective	10
Why do consumers buy NFTs?: Multi-path of attitude and the bandwagon effect	10
Investigating the technology acceptance model, image congruence and cultural differences in facial recognition payment adoption	10
Navigating turbulent waters: the impact of technological turbulence on entrepreneurial orientation in Chinese e-commerce enterprises	10
Developing an extended model of self-congruity to predict Chinese tourists' revisit intentions to New Zealand: the moderating role of gender	10
Reward model development for referral reward program in delivery services based on customer preferences	10
The future of live-streaming commerce: understanding the role of AI-powered virtual streamers	10
Effects of quantity promotional frames on inaction inertia	10
Digitalization and green supply chain activities in manufacturing: a case study of Huawei	10
Linkages among extended service quality, distinct perceived value and satisfaction in the exhibition trust-building process	10
Enhancing purchase intentions among young consumers in a live-streaming shopping environment using relational bonds: are there differences between “buyers” and “non-buyers”?	10
Cultivating loyalty in fast food through marketing cues	10
Antecedents of adaptive selling behaviour: a study of the Korean cosmetic industry	9
The borders are re-opening! Has virtual reality been a friend or a foe to the tourism industry so far?	9
Research on the evolutionary game of knowledge pricing in an open innovation environment: from the perspective of social dual innovation balance	9
They’re involved, will you be involved? Research on the impact of social network embeddedness on customers’ online referral intention	9
Modeling purchase intention for virtual reality hardware: a cognition-affect-conation (CAC) approach	9
Understanding the intricacies of risky indebtedness, impulse buying and perceived risk in buy-now-pay-later adoption	9
Chief marketing officers' future focus and firms' sustainability marketing commitment	9
Opaque selling vs traditional selling: optimal decisions for service providers in a competitive market	9
Retraction notice: Purchase intention of organic foods: are lifestyles of health and sustainability the reason for my purchase decision?	9
Research on the influence of digital human avatar characteristics on brand fans effect	9
Dual effects of time length as experiential marketing elements in We-media videos	9
Metaverse in marketing and logistics: the state of the art and the path forward	9
The influence of uncertainty on indulgent consumption: a chain mediation model of curiosity and positive emotion	9
Effects of app icon familiarity and authority on app icon image fit and usage intention: focusing on the moderating effects of app icon features and app type	9
How the construal of power impacts healthy food preference: the mediating role of self-discipline perception	9
Self-created or collaborative? The effects of virtual influencers' identity type and post type on purchase intentions	9
Extended service strategy choice for competing manufacturers in agency retail platform considering consumer preferences	8
Consumers’ engagement in online shopping platform: influences on self-concept and subjective well-being within the platform	8
What drives new luxury consumption? Application of schema congruity theory and heuristic systematic framework	8
What are the most important consumer decision factors when choosing an airline? An emerging economy perspective	8
Does polychronicity among sales employees develop B2B service recovery? A dual assessment through ambidextrous leadership	8
Psychological need profiles during online shopping: exploring associations with word-of-mouth and loyalty	8
Flatness promotes modernity: logo flatness and consumers' perception of brand image	8

Investigating consumers’ intention to use drone food delivery services: Do personality traits matter?	8
Consumer insights on cultural appropriation in fashion: a Douyin analysis	8
Effects of perceived risk on consumers’ intentions to purchase second-hand clothing: a comparison across four generations	8
The selection model of international air express for high-tech manufacturers in airfreight of sample products: the fuzzy best-worst method	8
A study on the mediating effect of brand trust between perceived legitimacy of influencers and attitude toward brand: evidence from Turkey	8
Consumers’ perceived value and use intention of cashless payment in the physical distancing context: evidence from an Asian emerging market	8
Please do not disturb: the effect of Zero-Contact Marketing on Korean consumers' decision-making process	8
What motivates Vietnamese enterprises to upgrade in global value chains? Closing the intention-behavior gap	8
How do live-streamers attract their consumers: insights from a multi-group analysis	8
Psychological consumer behavior and sustainable green food purchase	7
Service marketing strategies and performances of tourism and hospitality enterprises: implications from a small border province in Thailand	7
Enhancing sustainable consumer practices: the role of environmental knowledge in adopting BORS services	7
The adoption of mobile payment services by millennials: the roles of smartphone addiction and situational variables	7
Keeping the ball rolling: using the S-O-R framework to investigate the determinants of football fan loyalty	7
How employee-guest interactions and welcome hospitality create brand attitudes for first-time hotel customers	7
Research on the influence of online fitness user engagement on value co-creation behavior	7
Value co-creation for developing cultural and creative virtual brand communities	7
How cultural values integrate with each other to trigger sustainable consumption: a cross-culture study	7
How celebrity attachment influences event participation intentions: from the customer-relationship theory and attachment theory approaches	7
Why do players continue playing esports? A mixed-method study based on uses and gratifications theory	7
Consumption attitudes and behaviors in Asia: a “discovery-oriented” fresh look	7
Do satisfied customers recommend restaurants? The moderating effect of engagement on social networks on the relationship between satisfaction and eWOM	7
Mediating effects of relationship marketing orientation and service quality orientation on policyholder retention in non-life insurance services	7
An empirical investigation of service quality of intercity rail transit in the Pearl River Delta using AHP-fuzzy comprehensive evaluation	7
What motivates users to keep WhatsApp statuses: a scale development study	7
Exploring the mechanisms of different social norms influencing green consumption attitude and behavior	7
The effects of perceived luxury value on customer engagement and purchase intention in live streaming shopping	7
Supply chain insights from social media users’ responses to panic buying during COVID-19: the herd mentality	6
The integrated interaction of channel selection of supplier and information-sharing decision of hybrid platform in two-stage game process	6
Switching costs and users’ intentions of an app-enabled cross-border e-commerce platform: examples of Amazon and Tmall Global	6
Assessing word-of-mouth reputation of influencers on B2C live streaming platforms: the role of the characteristics of information source	6
Buy domestic or foreign brands? The moderating roles of decision focus and product quality	6
The impact of culture on millennials' attitudes towards luxury brands: evidence from Tokyo and Shanghai	6
Research methods for aging populations in tourism and hospitality: a systematic review and critical reflection	6
International higher education brand alliance: the role of brand fit and world-mindedness	6
How can short travel videos facilitate tourists’ decision-making about traveling to cultural heritage destinations? Evidence from the Wudang Mountain Complex	6
Why dropping intention of attention to YouTuber channels?	6
Sales promotion: the role of equity sensitivity	6
Can short video promote festival marketing? Empirical evidence from Macau	6
Effects of brand spokes-characters with personal and historical nostalgia on brand attitude: evidence from Generation Z consumers in China	6
Traditional Chinese medicine as a tourism recovery drawcard to boost China's inbound tourism after COVID-19	6
Systematic investigation of the logistics service quality of cross-border e-commerce: a mixed-methods perspective	6
Retraction notice: Navigating the digital travel landscape: understanding the role of technology readiness in OTAs acceptance and usage for hotel bookings	6
Exploring the brand experience in the metaverse under the perspective of technology acceptance model	6
The determinants of product trust in live streaming E-commerce: a hybrid method integrating SEM and fsQCA	6
Does diversity facilitate consumer decisions: a comparative perspective based on single-category versus multi-category products	6
Exploring the nexus of social media influencers and consumer brand engagement	6
The configurational impact of e-commerce live streaming interactivity on consumer engagement behavior	6
The interplay of self-esteem, self-identity, self-ambivalence and impulsive buying tendency in a mediation-moderation model explaining consumer food waste behavior	6
Lifestyle segmentation of older Koreans: a longitudinal comparison of segments and life satisfaction	6
Homo economicus? An investigation of factors influencing perceived comfort of choosing paper-based triple stimulus vouchers	6
What affects users to click social media ads and purchase intention? The roles of advertising value, emotional appeal and credibility	5
Re-examining the showrooming phenomenon: the moderating role of consumers' maximizing tendency	5
Reward me or charity: The impact of mobile e-commerce platforms' loyalty programme reward types on participation intention	5
Quick-commerce: green initiatives on customer brand engagement	5
Who generates your video ads? The matching effect of short-form video sources and destination types on visit intention	5
Supplier selection for carbon emission reduction collaboration in green supply chain using an improved multi-criteria decision-making method	5
The impact of mascot attributes on sponsorship effectiveness the case of “Bing Dwen Dwen” at the Beijing winter Olympics	5
“Coolness” and “joy” in games: factors influencing mobile game players' willingness to make in-game purchases	5
The effect of organizational culture on territorial exclusivity in international marketing channels: a study of Japanese manufacturing exporters	5
Perceived risk-based sport spectator segmentation during the pandemic situation	5
The impact of brand perception of “standards + certification” regional quality brands on consumer loyalty – the case of “Zhejiang manufacturing”	5
The interplay among trust, reciprocity and commitment factors in facilitating supply chain collaboration: the case of Vietnamese fishery industry	5
The relationship among relationship-selling, celebrity attachment and customer engagement	5
Factors influencing consumer use of a sport-branded app: the technology acceptance model integrating app quality and perceived enjoyment	5
Exploring the drivers of AI-seeking intention among AI community canteen customers	5
Authenticity in small businesses: exploring the consequences of brand authenticity	5
Understanding the antecedents and outcomes of brand community-swinging in a poly-social-media context: a perspective of channel complementarity theory	5
Which aesthetics works, classical or expressive? How and when aesthetic appearance enhances green consumption	5
Mobile banking app experience of generation Y and Z consumers	5
The drivers of sharing willingness regarding sustainable fashion brand image based on commitment theory	5
Investigating the live streaming sales from the perspective of the ecosystem: the structures, processes and value flow	5
Thirty years and “I'm still Lovin’ it!”: brand perceptions of McDonald's among generation Y and generation Z consumers in China	5
Influencing factors of Chinese consumers' purchase intention towards sustainable luxury	5
What makes a self-deprecating advertisement more persuasive? The role of self-uncertainty	5
The role of personalization and emotional attachment on privacy calculus: an empirical study of intelligent voice assistant	5
The relationship between electronic word-of-mouth, customer loyalty and resistance to innovation	5
An integrated model of consumers' decision-making process in social commerce: a cross-cultural study of the United States and China	5
From appearance comparison to fitness intention: mediating roles of appearance-based exercise motivation and perceived behavioral control	4
Leveraging personalization and customization affordances of virtual try-on apps for a new model in apparel m-shopping	4
Hedonic shopping experience, subjective well-being and brand luxury: a comparative discussion of physical stores and e-retailers	4
An updated social media users’ crisis response framework	4
How do temporal psychological distance and grandiose narcissism affect tourists’ travel motivation and attraction visit intention?	4
Healing tourism: an interdisciplinary review of progress, methods and healthy ageing implications	4
Research on the influence of online photograph reviews on tourists' travel intentions: rational and irrational perspectives	4
A stimulus-organism-response perspective to examine green hotel patronage intention	4
What matters in the linkage between value orientations and usage behavior of electric ride hailing service?	4
Does social capital provide marketing benefits for startup business? An emerging economy perspective	4
Designing two-period decentralized service chain incentives with the consideration of customer acquisition and retention	4
Traditional media or social media? Corporate green media communication and consumer intention to cocreate green value in post-COVID-19 China	4
Single vs multiple collaborations in influencer-driven information dissemination: an evolutionary game model approach	4
Does traffic means sales: evidence from Chinese live streaming commerce market	4
How short video platforms retain customers: focusing on the roles of user stickiness and flow experience	4
The luxury should be “high”: the effect of positioning in cobranding on luxury evaluation	4
The impact of new energy vehicle information sources on mass consumers' purchase intentions: an investigation in China	4