OOIR: Observatory of International Research

Papers

(The TQCC of Journal of Travel & Tourism Marketing is 17. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2020-11-01 to 2024-11-01.)

Article	Citations
#StayHome today so we can #TravelTomorrow: tourism destinations’ digital marketing strategies during the Covid-19 pandemic	93
Innovative marketing strategies for the successful construction of drone food delivery services: Merging TAM with TPB	85
The impact of COVID-19 pandemic on the psychological needs of tourists: implications for the travel and tourism industry	81
Emerging rural tourism in China’s current tourism industry and tourist behaviors: the case of Anji County	75
Exploring how live streaming affects immediate buying behavior and continuous watching intention: A multigroup analysis	72
Revenge travel: nostalgia and desire for leisure travel post COVID-19	65
Green hotels: the state of green hotel research and future prospects	56
Anthropomorphism and OTA chatbot adoption: a mixed methods study	52
The role of extraordinary sensory experiences in shaping destination brand love: an empirical study	50
Inspiration and wellness tourism: the role of cognitive appraisal	49
Sustainable development for small island tourism: developing slow tourism in the Caribbean	45
Investigation of perceived risks and their outcome variables in the context of robotic restaurants	45
Central bank digital currency as a payment method for tourists: application of the theory of planned behavior to digital Yuan/Won/Dollar choice	41
Cognitive appraisal theory, memorable tourism experiences, and family cohesion in rural travel	38
Analyzing cultural tourism promotion on Instagram: a cross-cultural perspective	36
Social media activation of pro-environmental personal norms: an exploration of informational, normative and emotional linkages to personal norm activation	35
Multi-experiences in the art performance tourism: Integrating experience economy model with flow theory	35
Authentic food experiences bring us back to the past: an investigation of a local food night market	35
Customer views on comprehensive green hotel selection attributes and analysis of importance-performance	35
What motivates your environmentally sustainable stay? Exploration of the underlying mechanism of consumers’ intentions to use green peer-to-peer accommodations	34
Understanding beach tourists’ environmentally responsible behaviors: an extended value-attitude-behavior model	33
Does a virtual trip evoke travelers’ nostalgia and derive intentions to visit the destination, a similar destination, and share?: Nostalgia-motivated tourism	33
Understanding online travel communities: a literature review and future research directions in hospitality and tourism	32
Is ChatGPT the right technology for service individualization and value co-creation? evidence from the travel industry	32
The extended self-identify- based electric product adoption model and airline business strategy: A new theoretical framework for green technology products	32

A digital response system to mitigate overtourism. The case of Dubrovnik	31
Self-check-in kiosk quality and airline non-contact service maximization: how to win air traveler satisfaction and loyalty in the post-pandemic world?	31
A comparative study on the motivated consumer innovativeness of drone food delivery services before and after the outbreak of COVID-19	30
Craving better health? Influence of socio-political conformity and health consciousness on goal-directed rural-eco tourism	29
Spiritual tourism for psychotherapeutic healing post COVID-19	28
“I’m here for recovery”: the eudaimonic wellness experiences at the Le Monastère des Augustines Wellness hotel	27
Metaverse in tourism: drivers and hindrances from stakeholders’ perspective	26
How to create tourists’ enjoyment? critical factors and strategic configurations for cultural and creative tourists’ enjoyment	26
Understanding the social identity, motivations, and sustainable behaviour among backpackers: a clustering approach	26
Are you ready for a contactless future? A multi-group analysis of experience, delight, customer equity, and trust based on the Technology Readiness Index 2.0	25
Host-guest relations and destination image: compensatory effects, impression management, and implications for tourism recovery	25
Investigating residents’ support for Muslim tourism: the application of IGSCA-SEM and fsQCA	24
Longing for the heritage treasure: reconnecting the self and the heritage site through nostalgic reminiscences and psychological ownership	24
Examining the sensory impressions, value perception, and behavioral responses of tourists: the case of floating markets in Thailand	24
Thailand tourism: a systematic review	23
Cultivating and disseminating a festival image: the case of the Qingdao International Beer Festival	23
Transformative perspectives of tourism: dialogical perceptiveness	22
Emotional solidarity and destination loyalty amid the COVID-19 pandemic: a comparison of two scales	22
Exploring destination advocacy behavior in a virtual travel community	21
Determinants of tourists’ intentions to agrotourism in vietnam from perspectives of Value – Belief – Norm theory	20
(Re)VisitingGame of Thrones: film-induced tourism and television fiction	20
How event information is trusted and shared on social media: a uses and gratification perspective	20
Investigating visitor attitudes towards the reopening of a theme park: an application of the push-pull-mooring model	19
How do tourists’ memorable local gastronomy experiences and their personal gastronomic traits influence destination loyalty? A fuzzy set approach	19
The moderating influence of social support on career anxiety and career commitment: an empirical investigation from India	19
Linking travel motives to identity and travel behavior of the Australian LGBT market during COVID-19	19
Hotel data privacy: strategies to reduce customers’ emotional violations, privacy concerns, and switching intention	19
Analysis of travel mobility under Covid-19: application of network science	18
Can the amount of information and information presentation reduce choice overload? An empirical study of online hotel booking	18
The antecedents and consequences of brand authenticity in the restaurant industry: robot service employees versus human service employees	18
Traveling to feel connected: origins and outcomes of potential faith-based tourists’ emotional solidarity	17
Learning in family travel: what, how, and from whom?	17
Doraemon and snow white dreams come true: understanding cartoon pilgrimage travel motivations	17