OOIR: Observatory of International Research

Papers

(The H4-Index of Journal of Travel & Tourism Marketing is 30. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2021-11-01 to 2025-11-01.)

Article	Citations
What would you sacrifice for the ‘gram? Developing and testing the Social Media Sacrifice Scale (SMSS)	133
Salient health goal, salient restoration? A transformative model of wellness tourism	103
Inspiration and wellness tourism: the role of cognitive appraisal	89
From perception to decision: key factors influencing destination choice explored-insights from ANN and SEM comparative analysis	84
Analysis of travel mobility under Covid-19: application of network science	75
Impact of customer environmental attitude-behavior gap	75
How do tourists’ memorable local gastronomy experiences and their personal gastronomic traits influence destination loyalty? A fuzzy set approach	66
Multi-method investigations of the impact of lockdown relaxation on tourists’ and residents’ movements	63
Effects of the presentation of destination paradoxical features on tourists’ travel intention: the mediating role of destination personality clarity and personality originality with the moderating rol	50
From participant to creator: the positive effects of dressing up experiences in tourism	48
Influence of vegan attributes on hotel consumption value, perceived advantages, and word-of-mouth and revisit intentions	47
Mental health issues and revenge tourism	47
Metaverse in tourism: drivers and hindrances from stakeholders’ perspective	45
Converting idol attachment into place attachment: a study of fan tourists’ idol-following travel	42
Will sensory impressions drive the intention to revisit? An empirical study in the rural tourism	42
Message framing strategies in promoting tourists’ pro-environmental behavioral intentions: the interaction of social distance and message framing	41
What drives impulsive travel intention in tourism live streaming? A chain mediation model based on SOR framework	40
How to enhance behavioral intentions in the context of indoor smart farm restaurants: focusing on internal environmental locus of control	38
Prestige, social return and intent to travel: making sense of how consumers use the prestige conveyed by travel to signal status	37
To return or not to return? Identifying VFR travel constraints during the pandemic	37
Effect of customers’ skepticism toward CSR practices on customers’ behavior in luxury service context	36
Evolutionary selection for travel agencies under COVID-19 adversity through the lens of life history theory	36
Research hotspots, future trends and influencing factors of tourism carbon footprint: a bibliometric analysis	35
Traveling alone, reviewing differently: identifying distinctive hotel evaluation behaviors of solo travelers	35
Projected image of Taquile Island-Peru: an unsupervised learning approach with AI-supported video analytics of promotional content on TikTok	34

What attributes affect customer satisfaction in green restaurants? An aspect-based sentiment analysis approach	34
Host facial features and Airbnb listing prices: a spatial hedonic pricing approach	34
Rescaling outbound tourism motivation: new insights from tourists with mild dementia	32
Compensatory consumption and unplanned purchases: the moderating role of the decision frame effect	32
Thailand tourism: a systematic review	31
From virtual to reality: how online gamification applications promote travel intention	30