Journal of Retailing and Consumer Services

Article	Citations
Continuous increasing consumer service for multi-item dual-channel retail management	306
Predicting label brand loyalty: A comparison of two models using a partial least square-structural equation modeling	271
Psychological pricing: Myth or reality? The impact of nine-ending prices on purchasing attitudes and brand revenue	243
Gracefully yours: Would snap judgments of one's subtle graceful movements lead to inferences about their emotional intelligence?	243
Icing on the cake or gilding the lily? The impact of high-modified model images on purchase intention	234
First come, first served: The importance of purchase priority in new product purchase competition	209
Understanding information disclosures and privacy sensitivity on short-form video platforms: An empirical investigation	208
Understanding consumer repurchase intentions towards luxury retail brands: Evidence from an emerging market	201
The effects of constrained mobile coupons in the mobile channel	194
Service robot risk awareness and customer-directed helping from the perspective of the transactional model of stress	191
Trauma's effects on shopper choice confusion: The role of psychological hardiness and retailer strategies as mitigating factors	188
Bridging the intention-behavior-gap through digitalized information (?) - Two laboratory experiments in the textile industry	173
Came and gone? A longitudinal study of the effects of COVID-19 on tourism purchasing intentions	168
Platform's premium store brand introduction and sales mode selection strategies with the cost-advantageous manufacturer	168
Green influencers and consumers’ decoupling behaviors for parasocial relationships and sustainability. A comparative study between Korea and Vietnam	160
The neurophysiological mechanisms underlying brand personality consumer attraction: EEG and GSR evidence	159
On linking the perceived values of mobile shopping apps, customer well-being, and customer citizenship behavior: Moderating role of customer intimacy	158
How anticipated pride and guilt influence green consumption in the Middle East: The moderating role of environmental consciousness	157
From virtual to reality: The power of augmented reality in triggering impulsive purchases	156
Embracing digital companions: Unveiling customer engagement with anthropomorphic AI service robots in cross-cultural context	152
How violation of consumers’ expectations causes perceived betrayal and related behaviors: Theoretical perspectives from expectancy violation theory	150
Enjoy to read and enjoy to shop: An investigation on the impact of product information presentation on purchase intention in digital content marketing	150
Mobile payment apps filling value gaps: Integrating consumption values with initial trust and customer involvement	148
Consumer rights or unethical behaviors: Exploring the impacts of retailer return policies	141
Identifying the motivating factors to promote socially responsible consumption under circular economy: A perspective from norm activation theory	139

Research on the influencing factors of consumers’ green purchase behavior in the post-pandemic era	137
Brand competitiveness antecedents: The interaction effects of marketing and R&D expenditure	137
Emotion and trust in virtual service assistant design for effective service recovery	136
Artificial intelligence-generated virtual influencer: Examining the effects of emotional display on user engagement	135
Effects of in-store live stream on consumers’ offline purchase intention	131
Balancing identity diversity and product contexts: Understanding consumer trust in AI-enhanced chatbot services	127
Stand strong or Step Back: Exploring resilience and customer incivility in the retail context	121
The use of (non)exotic leathers by (non)favourite luxury brands: An attachment theory perspective	120
The role of sales magnet products in the sustainability of local grocery stores: An example of a grocery store focusing on local delicatessen products in Turkiye	119
Strategic choices in live-streaming e-commerce: Balancing live-streaming selling mode and return-freight insurance strategy	119
Customizing a consumers’ story for you: The impact of protagonist geographical distance on willingness to share	117
The impact of reverse logistics process coordination on third party relationship quality: A moderated mediation model for multichannel retailers in the fashion industry	117
From feeling like home to being at home: The negative outcomes of attachment to commercial places	116
Product lifespan extension of technology products: Exploring perceptions, value-beliefs, motives and attitudes in American and Spanish consumers	116
Precision marketing for newly-launched products: How to offer free trials to consumers?	115
Men on a mission, women on a journey - Gender differences in consumer information search behavior via SNS: The perceived value perspective	115
Green consumption behavior prediction based on fan-shaped search mechanism fruit fly algorithm optimized neural network	114
Do people really want fast and precisely scheduled delivery? E-commerce customers' valuations of home delivery timing	113
Continuance intention to use self-delivery boxes: An empirical study in Tianjin, China	113
The role of socially rich photos in generating favorable donation behavior on charity websites	112
Food waste in the retail sector: A survey-based evidence from Central and Eastern Europe	112
The organic odyssey: Navigating the influence of attitude on purchase intent, mediated by perceived value, quality, and price in India	112
Emotional contagion triggered by online consumer reviews: Evidence from a neuroscience study	111
Customers who misbehave: Identifying restaurant guests “acting out” via asymmetric case models	110
The effects of hedonic shopping values on loyalty towards small retailers: The moderating role of trust	109
Retailers, don't ignore me on social media! The importance of consumer-brand interactions in raising purchase intention - Privacy the Achilles heel	107
Loyalty programs, loyalty engagement and customer engagement with the company brand: Consumer-centric behavioral psychology insights from three industries	106
Determinants of consumers’ intentions to use smart home devices from the perspective of perceived value: A mixed SEM, NCA, and fsQCA study	106
Curation subscription box services: Implications for the pet industry	106
Avatars of influence: Understanding how virtual influencers trigger consumer engagement on online booking platforms	103
The effect of matching promotion type with purchase type on green consumption	103
Can consumer engagement on social media affect brand extension success? The case of luxury fashion brands and restaurants	102
Factors influencing recommendations for women's clothing satisfaction: A latent dirichlet allocation approach using online reviews	102
GNN-IR: Examining graph neural networks for influencer recommendations in social media marketing	101
Ethical marketing framework for metaverse simulated experiences of tourism (SET): An exploration of consumers’ aspirations and fears	100
Will artificial intelligence replace human customer service? The impact of communication quality and privacy risks on adoption intention	99
How a “China-made” label influences Chinese Youth's product evaluation: The priming effect of patriotic and nationalistic news	98
SIoT robots and consumer experiences in retail: Unpacking repeat purchase intention drivers leveraging computers are social actors (CASA) paradigm	97
Saudi millennials’ panic buying behavior during pandemic and post-pandemic: Role of social media addiction and religious values and commitment	97
Do you create your content yourself? Using generative artificial intelligence for social media content creation diminishes perceived brand authenticity	96
Consumer acceptance of social robots in domestic settings: A human-robot interaction perspective	96
Corrigendum to “Service ads in the era of generative AI: Disclosures, trust, and intangibility” [J. Retail. Consumer Serv. 84 (2025) 1–9 104231]	95
Psychographic segmentation of multichannel customers: investigating the influence of individual differences on channel choice and switching behavior	93
Unpacking the link between parasocial relationships and gifting in live streaming: A mediation and moderation perspective	93
Factors impeding buy now, pay later (BNPL) adoption in India: A mixed-method approach	92
Evaluating regression techniques for service advisor performance analysis in automotive dealerships	90
Seeking stability or change? Retailers’ organizational legitimacy, strategic orientation and cross-channel integration	90
Sustainable service product design method: Focus on customer demands and triple bottom line	89
The way out – Customer benefits and self-service satisfaction in cashierless shopping systems	88
Experience intensification to purchase intentions of derivative works in service-intensive industries: An empirical study	88

The power of endorsement in upcycled food promotion: Investigating the moderating effect of perceived food familiarity	87
Recovering customer satisfaction after a chatbot service failure – The effect of gender	87
Luxury fashion games are so cool! Predicting awareness, perceived quality, and loyalty	87
Impact of dual routes of information cues on consumers' willingness to pay a premium in cross-border e-commerce: The role of product involvement and nutrition safety awareness	87
Views or likes? Utilizing social paratexts to make recommendations more effective in mobile social E-commerce: Construal level perspective	86
The role of temporal distance, conspicuous consumption, and multisensory interfaces on consumer judgments in metaverse	86
In pursuit of service encounter quality: Will service-oriented high-performance work systems benefit high-contact service industries?	86
Determinants of virtual reality stores influencing purchase intention: An interpretive structural modeling approach	85
How household food shopping behaviors changed during COVID-19 lockdown period: Evidence from Beijing, China	84
Risk management for barter exchange policy under retail industry	84
Brand extension or co-branding: The consumer's attribution of responsibility to the crossover strategies of heritage brands	84
Polluted cognition: The effect of air pollution on online purchasing behavior	83
How does AI technology integration affect employees’ proactive service behaviors? A transactional theory of stress perspective	82
Understanding customer participation in CSR activities: The impact of perceptions of CSR, affective commitment, brand equity, and corporate reputation	82
Checkout button and online consumer impulse-buying behavior in social commerce: A trust transfer perspective	82
Barriers of food delivery applications: A perspective from innovation resistance theory using mixed method	81
The market-based assets theory of brand competition	81
Determinants of switching intention from web-based stores to retail apps: Habit as a moderator	79
Adverse effect of social media on generation Z user's behavior: Government information support as a moderating variable	79
Extrinsic and intrinsic motivators for usage continuance of hedonic mobile apps	79
Social media user behavior analysis applied to the fashion and apparel industry in the big data era	78
The investigation of green purchasing behavior in China: A conceptual model based on the theory of planned behavior and self-determination theory	78
Online shopping continuance after COVID-19: A comparison of Canada, Germany and the United States	78
Why do users trust Robotaxi? Analyzing user differences and adoption behavior from a socio-technical perspective	77
Beyond and beneath the Metaverse dazzle: The interplay of VR and blockchain-based social exchanges and affordances in determining NFT trading user experience	77
Cosmetics makers have always sold ‘hope in a jar’! Understanding the cosmetics purchase intention in the Chinese mobile commerce environment	77
Combining sell-out data with shopper behaviour data for category performance measurement: The role of category conversion power	76
Timing Matters: How pre- and post-holiday promotions affect fresh and frozen product sales in grocery retail	76
The determinants of Women's redemption of geo-targeted m-coupons	76
The multiple effects of service innovation and quality on transitional and electronic word-of-mouth in predicting customer behaviour	75
Interactive effects of social norms and information framing on consumers' willingness of food waste reduction behavior	75
Consumer orientations of secondhand fashion shoppers: The role of shopping frequency and store type	75
The harmonious role of channel integration and logistics service in Omnichannel retailing: The case of IKEA	75
Reconciling conflict of interests in a green retailing channel with green sales effort	75
Customer inspiration in retailing: The role of perceived novelty and customer loyalty across offline and online channels	74
Impact of perceived value, positive emotion, product coolness and Mianzi on new energy vehicle purchase intention	74
Bridging the gap: Exploring the nexus of service robot personalization, customer identification, and citizenship behaviors	74
Human vs. virtual influencers in Crisis: How attribution and crisis response shape brand trust	73
How to build CSR image with mixed-reward loyalty programs	73
Enhancing consumer well-being through the citizenship experience	73
Rich in modality, poor in value? Understanding the impact of multimodality on review helpfulness	73
Counterfeit conundrum: Insights into bottom of the pyramid consumer behavior in India	72
Effects of characteristics of in-store retail technology on customer citizenship behavior	71
Deposit AI as the “invisible hand” to make the resale easier: A moderated mediation model	71
Editorial Board	71
From human to virtual: Unmasking consumer switching intentions to virtual influencers by an integrated fsQCA and NCA method	70
Decisions with ChatGPT: Reexamining choice overload in ChatGPT recommendations	70
The impact of the Seller's facial image on consumer purchase behavior in peer-to-peer accommodation platforms	70
Miracle in the evening: Explaining the boundary condition of consumer's self-control on purchase intention of near-expired products	70
Differentiated consumer forgiveness for different corporate social irresponsibility domains: The moderating role of corporate reputation and patriotism	70
Implications of counterfeiting and differentiation on online knowledge services with suitability upgrades	70
Does green brand anthropomorphism influence repurchase intention? Understanding the impact of brand warmth, psychological ownership, and self-brand congruity	69
Integrating digital influencer persuasion model and theory of planned behavior: The mediating role of consumer involvement in endorsed brands	69
Are we ready for metaverse adoption in the service industry? Theoretically exploring the barriers to successful adoption	69
Influence of perceived value on omnichannel usage: Mediating and moderating roles of the omnichannel shopping habit	69
Finding the best creation strategy: How influencer's photo-editing behavior affects consumer's engagement intention	69
The role of influencer–follower congruence in the relationship between influencer marketing and purchase behaviour	69
Clean labeling: Is it about the presence of benefits or the absence of detriments? Consumer response to personal care claims	69
Consumers' switching intention towards E-commerce platforms’ store-to-store pickup services: The application of the extended PPM model	69
Exploring cognitive-behavioral drivers impacting consumer continuance intention of fitness apps using a hybrid approach of text mining, SEM, and ANN	68
How IT affordances influence customer engagement in live streaming commerce? A dual-stage analysis of PLS-SEM and fsQCA	68
Does human value-expressive brand anthropomorphism on social media lead to greater brand competitiveness?	68
Tailoring customer segmentation strategies for luxury brands in the NFT market – The case of SUPERGUCCI	68
Counterfeit brands and Machiavellianism: Consequences of counterfeit use for social perception	68
Retail value creation through augmented reality: The role of task-technology fit, consumer knowledge, and personality	67
Exploring the core factors of online purchase decisions by building an E-Commerce network evolution model	67
Chatbots in e-commerce: The effect of chatbot language style on customers’ continuance usage intention and attitude toward brand	67
Exploring the effect of empathic response and its boundaries in artificial intelligence service recovery	67
Consumers and service robots: Power relationships amid COVID-19 pandemic	66
Improving customer retention in taxi industry using travel data analytics: A churn prediction study	66
Scarcity, symbolism, and social identity (3S): Unpacking drivers of conspicuous consumption of virtual gear in the metaverse	66
Retail franchise ecosystem dynamics: Insights from countries of varied development levels	66
Does social trust always explain the active use of sharing-based programs?: A cross-national comparison of Indian and U.S. rideshare consumers	66
Nonverbal communication of dual anchors in live streaming and its effects on sales	66
How do online sales channels affect global product purchases? The role of CSR and cross-country differences	65
Eye-opening! Exploring uncertainty marketing through hedonic blind box collectibles	65
The golden mean: Research on the mechanism of customer participation in employee service innovation	65
Editorial Board	65
A quality function deployment framework for service strategy planning	65
The effect of risk on purchase confidence and subsequent purchase intention: The moderating role of product container haptic sensations	65

Don't miss the boat when consumers are in-store! Exploring the use of point-of-purchase displays to promote green and non-green products	65
I am not like them: A terror management theory perspective on the consumer separation tendency of pet profile images	64
How to make busy individuals donate more? The matching effect of charitable appeals and busyness on willingness to donate	64
Credibility and price premium-based competitiveness for industrial brands	64
Why and when firms respond accommodatively to the product-harm crisis: An institutional perspective	64
Minority service providers serving majority group customers: The relations between power attribution, empathy and emotional labor	63
More gain, more give? The impact of brand community value on users’ value co-creation	63
Interplays between manufacturer advertising and retailer store brand introduction: Agency vs. wholesale contracts	63
Enhance understandings of Online Food Delivery's service quality with online reviews	62
The impact of customer-generated evaluation information on sales in online platform-based markets	62
Location effects: Geo-spatial and socio-demographic determinants of sales dynamics in brick-and-mortar retail stores	62
Decoding influencer marketing effectiveness on instagram: Insights from image, text, and influencer features	61
Optimizing customer engagement content strategy in retail and E-tail: Available on online product review videos	61
Changes and determinants of consumer shopping behavior in E-commerce and social media product Muslimah	61
Transformed virtual concepts into reality: Linkage the viewpoint of entrepreneurial passion, technology adoption propensity and advantage to usage intention	61
Less light, better bite: How ambient lighting influences taste perceptions	61
Reputation vs. price: Sequential recommendations based on cue diagnosticity theory	61
Encourage sustainable consumption among the elderly through generativity	60
Consumers’ personality and compulsive buying behavior: The role of hedonistic shopping experiences and gender in mediating-moderating relationships	60
Watching is valuable: Consumer views – Content consumption on OTT platforms	60
How do relational bonds affect user engagement in e-commerce livestreaming? The mediating role of trust	59
Determinants of the continuance use of smart shopping carts: Findings from PLS-SEM and NCA	59
Enhancing brand equity through multidimensional brand authenticity in the fashion retailing	59
A sustainable step forward: Understanding factors affecting customers’ behaviour to purchase remanufactured products	59
Coupon promotion and inventory strategies of a supplier considering an e-commerce platform's omnichannel coupons	59
The mediating effect of user satisfaction and the moderated mediating effect of AI anxiety on the relationship between perceived usefulness and subscription payment intention	59
Why do we prefer humans to artificial intelligence in telemarketing? A mind perception explanation	59
How customer engagement in the live-streaming affects purchase intention and customer acquisition, E-tailer's perspective	58
Helpful or harmful? A curvilinear perspective on AI agent anthropomorphism in service failure tolerance	58
Towards a Mobile App Diffusion of Innovations model: A multinational study of mobile wallet adoption	58
Consumer confidence and green purchase intention: An application of the stimulus-organism-response model	58
A CSR perspective to foster employee creativity in the banking sector: The role of work engagement and psychological safety	57
When a clean scent soothes the soul: Developing a positive attitude toward sharing service space with strangers	57
Manufacturer encroachment through live streaming considering consumer disappointment aversion	57
Organizational structure and store performance in the grocery retail industry: The moderating role of narcissistic leadership	57
Low-frequency, high-impact: Discovering important rare events from UGC	57
Retail futures: Customer experience, phygital retailing, and the Experiential Retail Territories perspective	56
Measuring the consumer livestreaming experience: Scale development and validation	56
Editorial Board	56
Can mobile promotion automation decrease overall purchases? The role of promotion pattern predictability in customer habit formation	56
Engaging in unpaid jobs out of free will: an attribution theory perspective on the effects of supervisor support attributions on volunteers' service quality	56
Managing advertising investments in marketing channels	56
Editorial Board	56
Effect of WeChat interaction on brand evaluation: A moderated mediation model of para-social interaction and affiliative tendency	56
Do sales control systems affect service–sales ambidexterity and salesperson performance? A job demands–resources perspective	55
Self-reliance vs. Dependence: Optimal live streaming strategies selection for E-retailers at different developmental stages	55
Healing or hesitation? The impact of anthropomorphism on consumers' repair intentions for products	55
Technology roadmapping for the e-commerce sector: A text-mining approach	55
Stocking up on hand sanitizer: Pandemic lessons for retailers and consumers	55
Exploring consumers’ competence, autonomy and relatedness needs in the adoption of facial recognition payment technology	55
Perceived values, platform attachment and repurchase intention in on-demand service platforms: A cognition-affection-conation perspective	54
Hedonic consumption experience in videogaming: A multidimensional perspective	54
Understanding shoppers’ cross-channel analysis of influencing factors of online and offline channels: Evidence from clothing product	54
From awareness to preference: The dual role of brand and eco-friendliness in shaping green choices	54
Customer engagement outcomes in mobile applications: Self-congruence as a moderator	53
The crisis cloud's silver linings: The effects of hope and gratitude on employee burnout and engagement	53
Advertisement policy for dual-channel within emissions-controlled flexible production system	53
Digital marketing and brand competitiveness: The mediating role of marketing capability and operational capability	53
Metaverse friends with social benefits: Effects of social identity on the intention to purchase virtual products through site attachment, user engagement, and public self-consciousness	53
Influencing mechanisms of live streamer's language strategies on product sales	53
Unveiling insights from online shopping carnivals: A pre-vs-post analysis	52
Brand personality appeal in retailing: Comparing fashion- and grocery retailing	52
Effect of community relationship management, relationship marketing orientation, customer engagement, and brand trust on brand loyalty: The case of a commercial bank in Thailand	52
The role of interactivity from Instagram advertisements in shaping young female fashion consumers’ perceived value and behavioral intentions	51
Supervisor incivility and frontline employees’ performance amid the COVID-19 pandemic: A multilevel moderated mediation analysis	51
The retailer's brand promotion strategy under competition: The impact of supply uncertainty	51
Orchestrating retail in small cities	51
Cafe geography tells how locations vary across retail models	51
Exploring antecedents impacting user satisfaction with voice assistant app: A text mining-based analysis on Alexa services	51
Marketplace, reseller, or web-store channel: The impact of return policy and cross-channel spillover from marketplace to web-store	51
Appreciation vs. apology: Research on the influence mechanism of chatbot service recovery based on politeness theory	51
“From expectations to frustrations”: Dissecting negative experiences to understand negative word-of-mouth in online grocery services	51
Unlocking potential: An integrated approach using PLS-SEM, NCA, and fsQCA for informed decision making	50
Striking the right balance: Customising return policy leniency for managing customer online return proclivity and satisfaction	50
Measuring the impact of online reviews on consumer purchase decisions – A scale development study	50
Consumers’ attention, experience, and action to organic consumption: The moderating role of anticipated pride and moral obligation	50
The role of memorable experience and emotional intelligence in senior customer loyalty to geriatric hotels	49
How do consumers react to AI-generated green marketing content? A hybrid analysis using PLS-SEM and text mining	49
Don't tell me you are sorry with a gift: The negative consequences of apology gifts	49
The geography of lifestyle center growth: The emergence of a retail cluster format in the United States	49
Does atypical packaging design enhance the appeal of healthy food? Evidence from multiple experiments	49
Editorial Board	49
When consumers suppress: Exploring the dynamics of thought suppression, information search, and purchase intentions	49
Zero-COVID and retail: Using multi-wave data to examine the role of perceived risk and psychological factors in shopping abandonment	49
Sport event vs. art event? The effect of CSR-linked sponsorship event type on product purchase	49
How gaming team participation fosters consumers’ social networks, communication and commitment	48
Reciprocity in upward product line extensions: A longitudinal study	48
Handwritten or machine-written? How typeface affects consumer forgiveness for brand failures	48
An empirical analysis of eWOM valence effects: Integrating stimulus-organism-response, trust transfer theory, and theory of planned behavior perspectives	48
Informing or persuading? Unveiling the complex dynamics of live chat in online labor markets	48
There is a secret to success: Linking customer experience management practices to profitability	48
The influence of communication in destination imagery during COVID-19	48
Predicting retail customers' distress in the finance industry: An early warning system approach	48
The way to generate customer citizenship behavior with customer experience	47
Exploring determinants of the green smart technology product adoption from a sustainability adapted value-belief-norm perspective	47