Journal of Public Policy & Marketing

Papers
(The TQCC of Journal of Public Policy & Marketing is 8. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2021-11-01 to 2025-11-01.)
ArticleCitations
Marketing to End War, Create Peace, and Enhance Sustainable Well-Being: Introduction to the Special Issue95
Commentary: Food and Food Waste: Spinning a Two-Sided Coin61
Upside-Down Auto Loans and the Effect of Advertised Loan Terms on Consumer Borrowing Preferences37
Identifying and Addressing the “Health Halo” Surrounding Plant-Based Meat Alternatives in Limited-Information Environments27
Lockdown Without Loss? A Natural Experiment of Net Payoffs from COVID-19 Lockdowns26
Consumer-Centered Policy Inquiries: A Call to Explore Policy Through a Consumer Lens and Consumers Through a Policy Lens17
Differential Response to Corporate Political Advocacy and Corporate Social Responsibility: Implications for Political Polarization and Radicalization16
Proof of ID: Building Access and Personhood in the Social Service Ecosystem Through Exchange16
Announcing the Winner of the 2024 Thomas C. Kinnear/Journal of Public Policy & Marketing Award16
EXPRESS: A Short History of Misinformation-at-scale and Efforts to Mitigate It15
Generative AI Solutions to Empower Financial Firms15
EXPRESS: Consumer Evaluations of Generative Artificial Intelligence Disclosures in Responses to Healthcare Reviews14
What Is (and Isn’t) a Product Recall?13
Modernizing Competition Policy and Law: The Impact of Marketing Developments on the Legal Treatment of Price Maintenance in the United States, the European Union, and China13
Curbing Adolescents’ Risky Drinking Behavior with Authenticity13
The Role of Social Norms on Direct-to-Physician Pharmaceutical Marketing Payment Acceptance13
The Effect of Early Electric Vehicle Subsidies on the Automobile Market12
Identity Management as a Coping Strategy for Stigmatization: The Case of Indian Sex Workers in a Libidinal Market12
Marketing to Prevent Radicalization: A First Attempt at Delimiting the Field12
Helping Youth Navigate Privacy Protection: Developing and Testing the Children's Online Privacy Scale11
Response Satisficing Across Online Data Sources: Effects of Satisficing on Data Quality and Policy-Relevant Results11
JPP&M's Global Perspective and Impact: An Agenda for Research on Marketing and Public Policy10
Cultivating Sustainable Return Migration to Lebanon: Supporting Young Migrants Through Marketing Systems Amid Ongoing Conflict10
Consumer Vulnerability with a Focus on Homelessness10
From Bytes to Biases: Investigating the Cultural Self-Perception of Large Language Models10
We Get by with a Little Help from Our Friends: Progress Toward the Future and an Invitation to Approach Policy Questions Through Novel Perspectives10
Targeted Research for Well-Being: Dissecting the Effects of Marketing on Youth of Color10
The Critical Role of Methodological Pluralism for Policy-Relevant Empirical Marketing Research9
The Role of War-Related Marketing Activism Actions in Community Resilience: From the Ground in Ukraine9
Fostering Marketplace Inclusion: Health Equity Implications8
How Voluntary Simplicity Evokes Resilience in Times of Crisis8
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