Journal of Public Policy & Marketing

Papers
(The H4-Index of Journal of Public Policy & Marketing is 17. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2020-11-01 to 2024-11-01.)
ArticleCitations
Operationalizing Critical Race Theory in the Marketplace51
May the Force Be with You: Expanding the Scope for Marketing Research as a Force for Good in a Sustainable World47
Political Polarization: Challenges, Opportunities, and Hope for Consumer Welfare, Marketers, and Public Policy45
Disinformation and Echo Chambers: How Disinformation Circulates on Social Media Through Identity-Driven Controversies39
Rethinking Service Systems and Public Policy: A Transformative Refugee Service Experience Framework35
Sustainable by Design: Choice Architecture and the Carbon Footprint of Grocery Shopping34
Institutionalizing Diversity-and-Inclusion-Engaged Marketing for Multicultural Marketplace Well-Being32
Framings of Food Waste: How Food System Stakeholders Are Responsibilized in Public Policy Debate27
Disaster Recovery: How Ad Hoc Marketing Systems Build and Mobilize Social Capital for Service Delivery24
Enabling and Cultivating Wiser Consumption: The Roles of Marketing and Public Policy23
“Get a £10 Free Bet Every Week!”—Gambling Advertising on Twitter: Volume, Content, Followers, Engagement, and Regulatory Compliance22
Differential Response to Corporate Political Advocacy and Corporate Social Responsibility: Implications for Political Polarization and Radicalization20
What Exactly Is Marketing and Public Policy? Insights for JPPM Researchers18
Marketplaces of Misinformation: A Study of How Vaccine Misinformation Is Legitimized on Social Media18
Scaling Social Impact: Marketing to Grow Nonprofit Solutions18
JPP&M's Global Perspective and Impact: An Agenda for Research on Marketing and Public Policy18
Big Data, Marketing Analytics, and Public Policy: Implications for Health Care17
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