Public Relations Review

Papers
(The median citation count of Public Relations Review is 4. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2020-11-01 to 2024-11-01.)
ArticleCitations
Employee coping with organizational change in the face of a pandemic: The role of transparent internal communication104
Effects of Issue Ownership, Perceived Fit, and Authenticity in Corporate Social Advocacy on Corporate Reputation58
The impact of employee engagement, organisational support and employer branding on internal communication satisfaction57
Does the medium matter? A meta-analysis on using social media vs. traditional media in crisis communication52
Engaging for a social licence to operate (SLO)50
Cultivating employee creativity through strategic internal communication: The role of leadership, symmetry, and feedback seeking behaviors50
Corporate social advocacy as engagement: Nike's social justice communication47
Developing a multi-level organization-public dialogic communication framework to assess social media-mediated disaster communication and engagement outcomes44
Internal communicators’ understanding of the definition and importance of employee advocacy42
Enhancing Employee Engagement via Leaders’ Motivational Language in times of crisis: Perspectives from the COVID-19 outbreak40
When public relations meets social media: A systematic review of social media related public relations research from 2006 to 202036
Managing strategic influencer communication: A systematic overview on emerging planning, organization, and controlling routines35
The paradoxical effects of communicating CSR activities: Why CSR communication has both positive and negative effects on the perception of a company’s social responsibility34
Mapping corporate social responsibility research in communication: A network and bibliometric analysis33
Irresistible possibilities: Examining the uses and consequences of social media influencers for contemporary public relations32
Politicization of corporations and their environment: Corporations’ social license to operate in a polarized and mediatized society31
De-motivating employees’ negative communication behaviors on anonymous social media: The role of public relations31
Examining consumer attitudes toward CSR and CSA messages31
Science public relations: The parallel, interwoven, and contrasting trajectories of public relations and science communication theory and practice30
Two-way communication, symmetry, negative spaces, and dialogue28
Relationship matters: How government organization-public relationship impacts disaster recovery outcomes among multiethnic communities27
Social media ethics in the data economy: Issues of social responsibility for using Facebook for public relations27
Crisis collective memory making on social media: A case study of three Chinese crises on Weibo26
Dealing with the COVID-19 crisis: Theoretical application of social media analytics in government crisis management25
Managing multi-stakeholder relationships in nonprofit organizations through multiple channels: A systematic review and research agenda for enhancing stakeholder relationship marketing25
Visual communication and public relations: Visual frame building strategies in war and conflict stories24
The ethical dimension of public relations in Europe: Digital channels, moral challenges, resources, and training24
Culture and internal communication in Chile: Linking ethical organizational culture, transparent communication, and employee advocacy24
How dialogic internal communication fosters employees’ safety behavior during the COVID-19 pandemic23
“I've never seen a client say: ‘Tell the influencer not to label this as sponsored’”: An exploration into influencer industry ethics23
Communicating corporate LGBTQ advocacy: A computational comparison of the global CSR discourse23
Online firestorms in social media: Comparative research between China Weibo and USA Twitter22
Practicing transparency in a crisis: Examining the combined effects of crisis type, response, and message transparency on organizational perceptions22
How publics react to situational and renewing organizational responses across crises: Examining SCCT and DOR in social-mediated crises22
Appeals to ‘the public interest’: How public relations and lobbying create a social license to operate21
The skills required for entry-level public relations: An analysis of skills required in 1,000 PR job ads21
Unpack the relational and behavioral outcomes of internal CSR: Highlighting dialogic communication and managerial facilitation21
University Engagement for Enlightening CSR: Serving Hegemony or Seeking Constructive Change21
The social imperative in public relations: Utilities of social impact, social license and engagement20
Social media engagement with organization-generated content: Role of visuals in enhancing public engagement with organizations on Facebook and Instagram20
Empowerment or disempowerment: Exploring stakeholder engagement in nation branding through a mixed method approach to social network analysis20
The right side of history, inc.: Social issues management, social license to operate, and the Obergefell v. Hodges decision20
Social media users’ crisis response: A lexical exploration of social media content in an international sport crisis20
Crisis narrative and the paradox of erasure: Making room for dialectic tension in a cancel culture19
Measuring success: Explications and measurement scales of instructing information and adjusting information19
When an organization violates public expectations: A comparative analysis of sustainability communication for corporate and nonprofit organizations19
“Rogue machines” and crisis communication: When AI fails, how do companies publicly respond?19
A decade of social media in public relations research: A systematic review of published articles in 2010–202019
Empathy as a main ingredient of impactful crisis communication: The perspectives of crisis communication practitioners19
Fake news: How emotions, involvement, need for cognition and rebuttal evidence (story vs. informational) influence consumer reactions toward a targeted organization19
Convergence or divergence? A comparative analysis of CSR communication by leading firms in Asia, Europe, and North America18
Designing effective corporate social advocacy campaigns using valence, arousal, and issue salience18
The impact of startup CEO communication on employee relational and behavioral outcomes: Responsiveness, assertiveness, and authenticity18
How controversial businesses communicate CSR on Facebook: Insights from the Canadian cannabis industry17
Setting socially mediated engagement parameters: A topic modeling and text analytic approach to examining polarized discourses on Gillette’s campaign17
Navigating change in the era of COVID-19: The role of top leaders’ charismatic rhetoric and employees’ organizational identification17
Relationship cultivation and public engagement via social media during the covid-19 pandemic in China17
Employee perceptions of ethical listening in U.S. organizations17
Testing perceptions of organizational apologies after a data breach crisis16
Finding an antidote: Testing the use of proactive crisis strategies to protect organizations from astroturf attacks16
Positive ripple effects of corporate leaders’ CSR donations amid COVID-19 on corporate and country reputations: Multi-level reputational benefits of CSR focusing on Bill Gates and Jack Ma16
Clean diesel and dirty scandal: The echo of Volkswagen’s dieselgate in an intra-industry setting16
Operationalizing genuineness in CSR communication for public engagement on social media15
Understanding INGO relationship management: A case study approach to multinational organization–public relationships14
Pragmatic optimism, crisis leadership, and contingency theory: A view from the C-suite14
Stakeholder engagement in a multicultural context: The contribution of (personal) relationship cultivation to social capital14
Socially stigmatized company’s CSR efforts during the COVID-19 pandemic: The effects of CSR fit and perceived motives14
Exploring the mediating role of government–public relationships during the COVID-19 pandemic: A model comparison approach14
Public responses to nonprofit social media messages: The roles of message features and cause involvement14
Getting called out: Effects of feedback to social media corporate social responsibility statements14
Elaborating the concept of threat in contingency theory: An integration with moral outrage and situational crisis communication theory13
Narrative persuasion by corporate CSR messages: The impact of narrative richness on attitudes and behavioral intentions via character identification, transportation, and message credibility13
A process view of crisis misinformation: How public relations professionals detect, manage, and evaluate crisis misinformation13
Ethics of care in action: Overview of holistic framework with application to employee engagement13
Examining characteristics of prebunking strategies to overcome PR disinformation attacks13
In whose interests? When relational engagement to obtain a social license leads to paradoxical outcomes13
Exploratory Study of Public Relations Roles in Zimbabwe13
What does learning by listening bring to citizen engagement? Lessons from a government program13
The state of social-mediated crisis communication research through the lens of global scholars: An updated assessment13
From “an open field” to established “waves”: Public relations scholarship through the lens of Public Relations Review12
The structure and evolution of global public relations: A citation and Co-citation analysis 1983–201912
Do instructing and adjusting information make a difference in crisis responsibility attribution? Merging fear appeal studies with the defensive attribution hypothesis12
Increasing employee advocacy through supervisor motivating language: The mediating role of psychological conditions12
Using STOPS to predict prosocial behavioral intentions: Disentangling the effects of passive and active communicative action12
Inoculation theory and public relations12
Business-centered versus socially responsible corporate diversity communication. An assessment of stakeholder (dis)agreement on Twitter11
Mapping networks in corporate social responsibility communication on social media: A new approach to exploring the influence of communication tactics on public responses11
Crisis communication: The mediating role of cognitive and affective empathy in the relationship between crisis type and crisis response strategy on post-crisis reputation and forgiveness11
Communication with intent: A typology of communicative interaction in engagement11
Examining the rage donation trend: Applying the anger activism model to explore communication and donation behaviors11
What drives a tough call: Determining the importance of contingency factors and individual characteristics in communication executives’ stance decision-making through a conjoint analysis11
Internal public relations’ role with workplace, spirituality, and religion11
Measuring consumer digital engagement and political consumerism as outcomes of corporate political advocacy11
The status of public relations research addressing Latin America: A content analysis of published articles from 1980 to 202010
When transparent leadership communication motivates employee advocacy: Testing the mediator roles of employee attributions in CEO activism10
Megaphoning effects of skepticism, cynicism, and situational motivation on an environmental CSR activity10
Attenuating public skepticism: Effects of pre-crisis corporate engagement and post-crisis CSR initiatives on corporate evaluations10
Public relations and customer service: Employer perspectives of social media proficiency10
Public relations as “dirty work”: Disconfirmation, cognitive dissonance, and emotional labor among public relations professors10
Digitalization in public relations—Changing competences: A longitudinal analysis of skills required in PR job ads10
Improving government communication and empowering rural communities: Combining public relations and development communication approaches10
Exploring online opinion leadership in the network paradigm: An analysis of influential users on Twitter shaping conversations around anthem protests by prominent athletes10
Managing relationships on Facebook: A long-term analysis of leading companies in Germany10
Restoring trust through transparency: Examining the effects of transparency strategies on police crisis communication in Mainland China9
Overt Yet Covert: The Paradox of the Positive Flaw in Public Relations Practice9
Corporate lobbying: Role perceptions and perceived influence on political decisions of public affairs professionals9
Emotional intelligence and public relations: An empirical review9
Social media advocacy and gun violence: Applying the engagement model to nonprofit organizations’ communication efforts9
Revolving around roles – Public affairs practitioners as democratic enablers or as hired guns9
Dignity and respect or homocommodification? Applying moral philosophy to LGBTQ public relations9
Regenerative crisis, social media publics and Internet trolling: A cultural discourse approach9
Computer mediation vs. dialogic communication: How media affordances affect organization-public relationship building9
Engaging universe 4.0: The case for forming a public relations-strategic intelligence hybrid9
Putting empathic feelings into words during times of crisis: The impact of differential verbal empathy expressions on organizational reputation8
Understanding the differences between climate change deniers and believers’ knowledge, media use, and trust in related information sources8
Organizing community: Activist public relations as place-making8
U.S. Fortune 500’s stakeholders engagement during the COVID-19 pandemic: Evidence for proactive approaches8
Explicating the public memory dialectic in public relations: The case of Donald Trump, The Oath Keepers, and January 6, 20218
A bibliometric analysis of relationship management as a scholarly field from 1997 to 20228
The effects of consideration of future consequences and CSR fit in stigmatized industries: Perceived CSR motives as mediators8
Effectiveness of persuasive frames in advocacy videos8
Public-private partnerships: How institutional linkages help to build organizational legitimacy in an international environment8
Engaging through stories: Effects of narratives on individuals’ skepticism toward corporate social responsibility efforts8
Coping with workplace racial discrimination: The role of internal communication8
Can strategic message framing mitigate the negative effects of skeptical comments against corporate-social-responsibility communication on social networking sites?8
Narrative counters: Understanding the efficacy of narratives in combating anecdote-based vaccine misinformation8
Public relations and public health: The importance of leadership and other lessons learned from “Understanding AIDS” in the 1980s8
What do we know about government public relations (GPR)? A systematic review of GPR in public relations literature8
Reinforcing and challenging whiteness through crisis communication: Proposing a discourse of community repair8
How does it depend?: A systematic review of the contingency theory of accommodation in communication scholarship8
Fixing the barn door before the horse bolts: Effects of pre-crisis engagement and stealing thunder in crisis communication7
Standing their ground: Southern white hegemonic defense of place through camouflaged narrative continuity7
New public segmentation for political public relations using political fandom: Understanding relationships between individual politicians and fans7
Mind the gap: Understanding public relations competence in the eyes of practitioners and the dominant coalition7
Creating shared value (CSV) and mutually beneficial relationships to address societal issues and develop corporate competitive advantage: A case study of Yuhan-Kimberly and an aging population7
“We are the land:” An analysis of cultural appropriation and moral outrage in response to Christian Dior’s Sauvage scandal7
Deny or bolster? A comparative study of crisis communication strategies between Trump and Cuomo in COVID-197
Impacted publics’ perceptions of crisis communication decision making7
Public relations in the new millennium: Towards a synoptic view of fifteen years of research in Public Relations Review in the 21st century (2000–2014)7
The reputational benefits of instructing information: The first test of the revised model of reputation repair7
A strategic employee attribute scale: Mediating role of internal communication and employee engagement7
Understanding organizational and socio-cultural contexts: A communicative constitutive approach to social license to operate among top Hong Kong companies7
Conceptualizing and operationalizing alumni engagement: When conversational voice matters more than openness and assurances of legitimacy7
Changing Perspectives: Managerial and Legal Considerations Regarding Crisis Communication7
Crisis and Emergency Risk Communication: FEMA’s Twitter use during the 2017 hurricane season7
So sorry, now please watch: Identifying image repair strategies, sincerity and forgiveness in YouTubers’ apology videos7
Explorations on mediated communication and beyond: Toward a theory of social media7
Managing intractability: Wrestling with wicked problems and seeing beyond consensus in public relations7
Negotiating crises interpretations: The global rhetorical arena of the 2018 migrant caravan “crisis”7
Public relations and place branding: Friend, foe or just ignored? A systematic review7
“Are they allowed to do that?” Content and typology of corporate socio-political positioning on TWITTER. A study of DAX-30 companies in Germany7
Exploring differences in crisis literacy and efficacy on behavioral responses during infectious disease outbreaks6
It is time that matters in crisis communication: The role of temporal distance and crisis threat appraisal6
The Effects of Corporate Elitism and Groupthink on Organizational Empathy in Crisis Situations6
Integrated financial communication: Insights on the coordination and integration among investor relations and public relations departments of listed corporations in Germany, Austria and Switzerland6
The dual-continuum approach: An extension of the contingency theory of strategic conflict management6
Employees’ voice behavior in response to corporate social irresponsibility (CSI): The role of organizational identification, issue perceptions, and power distance culture6
Redefining the link between internal communication and employee engagement6
When non-CSR-themed social media influencers endorse corporate CSR initiatives: Effects of publics’ perceived influencer characteristics and leadership6
Care-based relationship management during remote work in a crisis: Empathy, purpose, and diversity climate as emergent employee-organization relational maintenance strategies6
A conceptual update to image restoration theory (IRT) via an analysis of the vice-presidential campaign of Kamala Harris6
A systematic review of digital internal communication6
What fosters interorganizational frame convergence: Examining a semantic network during the opioid crisis6
What constitutes great IDEA? An examination of corporate diversity communication on facebook and external and internal stakeholder reactions6
Through the lens of ethnicity: Semantic network and thematic analyses of United Airlines’ dragging crisis6
What counts amid contention? Measuring perceived intractable problems in public relations6
“I want to create change; I want to create impact”: Personal-activism narratives of Indigenous Australian women working in public relations6
The role of ethical leadership in building influence: Perspectives from female public relations professionals6
“Don’t Mess with Ukrainian Farmers”: An examination of Ukraine and Kyiv’s official Twitter accounts as crisis communication, public diplomacy, and nation building during Russian invasion6
Engagement in context: Making meaning of the Latino community health engagement process6
Relationship cultivation strategies in the metaverse6
Social License to Operate in Crowdfunding Campaigns5
Putting stakeholders’ engagement in the equation: Proposing the integrated network engagement model5
Development of public relations research in Ghana: A systematic review5
The state of internal communication in Latin America: An international Delphi study5
Reconceptualizing employee disengagement as both attitudinal and behavioral: Narratives from China5
Corporate social advocacy or social issues management? Examining state flagship universities’ responses to the killing of George Floyd5
Understanding conspiratorial thinking (CT) within public relations research: Dynamics of organization-public relationship quality, CT, and negative megaphoning5
Emergent stakeholders: Using multi-stakeholder issue networks to gain legitimacy in corporate networks5
OPR and its corruption of “publics”: A critique5
The effect of relationship cultivation strategies on organizational reputation in conflict zones: The case of Yemeni private universities5
Making space for activism studies in public relations curricula5
A call for reconfiguring evaluation models, pedagogy, and practice: Beyond reporting media-centric outputs and fake impact scores5
Critical humanism for public relations: Harnessing the synergy of gender, race and sexuality research5
Apologies combined with other crisis response strategies: Do the fulfillment of individuals' needs to be heard and the timing of response message affect apology appropriateness?5
Key issue operatives in an issue-driven network: Public relations as a “pocket of strength” in campus sexual assault awareness and prevention5
Internal crisis communication strategies: Contingency factors determining an accommodative approach5
Analyzing the nature of self-transcendent emotional elicitors in corporate social advocacy messages5
A personal-communicative evaluation approach to CEO advocacy & employee relations5
Contingency theory informs relationship management: Exploring the contingent organization-public relationships (COPR) in a crisis of Mainland China5
Corporate sustainability as a hegemonic discourse of globalization: The discourse-historical approach as a critical issues and stakeholder analysis tool5
Shaping corporate character via chatbot social conversation: Impact on organization-public relational outcomes5
Beyond reputational and financial damage: Examining emotional and religious harm in a post-crisis case study of Hillsong Church5
A preliminary study for developing perceived ESG scale to measure public perception toward organizations’ ESG performance5
The parallel power in organizations’ defense: Exploring faith-holders and their crisis communication5
Complexity theory as a new lens for digital social advocacy5
Moral conflict and dynamic equilibrium: Public relations as strategic conflict management4
Navigating the COVID-19 pandemic in the contingency framework: Antecedents and consequences of public’s stance toward the CDC4
What makes nonprofit organizations (NPOs) talk transparently about their connections with businesses on Twitter? Insights from nonprofit-business network portfolios and resource dependencies4
Reconceptualizing the self-efficacy construct in public relations research: The case of sojourners and their communicative behaviors4
Citizen brand: The emergence of brandstanding as organizational engagement and civic duty4
The role of the corporate purpose and how investor relations officers make sense of it4
Role conceptions of university communicators: A segmentation analysis of communication practitioners in higher education institutions4
A two-path model of the impact of LGBTQ+ diversity CSR levels on public response4
Issue contention and consumers’ reactions to corporate social responsibility: Challenging the dyadic assumptions4
A public health crisis in the university: Impact of crisis response strategies on universities’ transparency and post-crisis relationships during COVID 19 pandemic4
Policy aside: A framing study on policy change and its influence on the perception of an organization’s culture4
Together in crisis: A comparison of organizational and faith-holders’ crisis communication4
Organizational legitimacy for high-risk facilities: Examining the case of NBAF4
Stakeholder influence, government power, and new opportunities for Chinese Internet companies: A multilevel network analysis of cross-sector networks4
The relationship between public-relations and journalists in WhatsApp technology4
Enhancing young consumer’s relational and behavioral outcomes: The impact of CEO activism authenticity and value alignment4
Towards a theory of organizational storytelling for public relations: An engagement perspective4
Silence is golden? Mitigating different types of online firestorms of Fortune 100 corporations on Twitter4
Should business have ‘a sense of morality’?: Company director views on corporate engagement with socio-political issues4
Finding the path beyond reputation repair: A structural topic modeling analysis of the crisis communication paradigm in public relations4
When culture and ethics meet: Understanding the dynamics between cultural dimensions, moral orientations, moral inequity, and commitment in the context of corporate misconduct allegations4
Fans, friends, critics, and foes: How CSR-based stakeholder segmentation differentiates perceived corporate ethics, trust, and perceived brand quality4
Modeling the antecedents and outcomes of perceived relationship investment (PRI) in nonprofit organizations4
Crisis management on social media: Effect of pre-crisis inoculation strategy and midst-crisis organizational interactivity4
Dissecting moral judgements: Using moral foundation theory to advance the contingency continuum4
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