Journal of Marketing Management

Papers
(The TQCC of Journal of Marketing Management is 8. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2020-11-01 to 2024-11-01.)
ArticleCitations
How social media influencers affect behavioural intentions towards recommended brands: the role of emotional attachment and information value85
The web of influencers. A marketing-audience classification of (potential) social media influencers58
Sustainable value co-creation at the Bottom of the Pyramid: using mobile applications to reduce food waste and improve food security47
Mobile app vs. desktop browser platforms: the relationships among customer engagement, experience, relationship quality and loyalty intention35
The corporate social responsibility (CSR) internal branding model: aligning employees’ CSR awareness, knowledge, and experience to deliver positive employee performance outcomes35
Prefiguring sustainable living: an ecovillage story33
‘A social justice logic’: how digital commerce enables value co-creation at the bottom of the pyramid29
#MeToo and beyond: inequality and injustice in marketing practice and academia26
Understanding the brand and website effects of online loyalty: a mediation perspective26
The social phenomenon of trolling: understanding the discourse and social practices of online provocation25
A typology of second-hand business models24
Ontology and circulation: towards an eco-economy of persons23
Perceived quality of traceability information and its effect on purchase intention towards organic food23
From customer value co-creation behaviour to customer perceived value23
A typology of personalisation practices in marketing in the digital age22
Connecting consumers to producers to foster sustainable consumption in international coffee supply – a marketing intervention study22
Compensatory consumption during the COVID-19 pandemic: exploring the critical role of nostalgia in sport consumer behaviour19
Sustainability marketing beyond sustainable development: towards a degrowth agenda18
White spaces: how marketing actors (re)produce marketplace inequities for Black consumers18
The effect of power distance beliefs on the inconspicuous versus conspicuous consumption of luxury accessories in China and the USA17
‘I am the master of my fate’: digital technology paradoxes and the coping strategies of older consumers17
Does Generation Z value and reward corporate social responsibility practices?16
Gen Zers’ intention to purchase products with sustainable packaging: an alternative perspective to the attitude-behaviour gap16
(Mis)Representations of older consumers in advertising: stigma and inadequacy in ageing societies16
Impact of website visual design on user experience and website evaluation: the sequential mediating roles of usability and pleasure15
Mask wearing as a prosocial consumption behaviour during the COVID-19 pandemic: an application of the theory of reasoned action15
Constructing the food waste issue on social media: a discursive social marketing approach15
The ‘dividual’ is semiocapitalist consumer culture14
Influencer marketing: a scoping review and a look ahead14
Acculturation and apparel store loyalty among immigrants in Western countries14
Reducing meat consumption at work and at home: facilitators and barriers that influence contextual spillover14
From overt threat to invisible presence: discursive shifts in representations of gender in menstrual product advertising13
Optimising digital marketing and social media strategy: from push to pull to performance13
An empirical examination of consumer CSR expectations: attribution, satisfaction, referral, and willingness to pay a premium13
Customer engagement behaviours in a social media context revisited: using both the formative measurement model and text mining techniques13
Creating a brand community at the bottom of the pyramid: the case of a Cameroonian music platform13
Disclosure, content cues, emotions and behavioural engagement in social media influencer marketing: an exploratory multi-stakeholder perspective12
Are we a growing a green generation? Exploring young people’s pro-environmental orientation over time12
Structural topic modelling segmentation: a segmentation method combining latent content and customer context11
How death anxiety influences coping strategies during the COVID-19 pandemic: investigating the role of spirituality, national identity, lockdown and trust11
Examining guests’ experience in luxury hotels: evidence from an emerging market11
A critical technocultural discourse analysis of Muslim fashion bloggers in France: charting ‘restorative technoscapes’11
Consumer responses to brand communications involving COVID-1911
Choose your own future: the sociotechnical imaginaries of virtual reality10
A strengths-based approach to eliciting deep insights from social marketing customers experiencing vulnerability10
Augmented reality and experience co-creation in heritage settings10
Business as usual through contact tracing app: what influences intention to download?9
Cue the complaint: the visual cues of Facebook business pages and their influence on consumer complaint behaviour9
Alternative consumer practices for a sustainable identity: the perspective of organic food consumption9
Beyond brand personality. A multidimensional perspective of self-congruence9
Decentralised place branding through multiple authors and narratives: the collective branding of a small town in Sweden9
Scepticism of food labelling versus food advertising: a replication and extension9
#Metoovertising: the institutional work of creative women who are looking to change the rules of the advertising game9
Drivers of consumers’ panic purchase behaviour in the Covid-19 crisis: validation of an affective and cognitive channel model9
Seller information sharing in online marketplaces9
Transhumanism in speculative fiction9
Towards an understanding of meme marketing: conceptualisation and empirical evidence9
Introduction to the special issue on gender impacts: consumption, markets, marketing, and marketing organisations9
How does value co-creation transform quality of life at the bottom of the pyramid?9
The romance of prefiguration and the task of organization9
‘It’s hard to be what you can’t see’ - gender representation in marketing’s academic journals9
Experiencing ethical retail ideology in the servicescape9
Gender violence: marketplace violence and symbolic violence in social movements9
Reassembling the elderly consumption ensemble: retaining independence through smart assisted living technologies8
Adding ‘things’ to the internet: exploring the spillover effect of technology acceptance8
Empowerment in social marketing: systematic review and critical reflection8
Brand scandals within a corporate social responsibility partnership: asymmetrical effects on for-profit and non-profit brands8
Pricing in online fashion retailing: implications for research and practice8
An IVF survivor unravels ‘fertility’ industry narratives8
Towards successful diversity initiatives: the importance of building audience connectedness8
Me-search? Search me! A new twist in the tale of introspection8
De-romanticising the market: advances in Consumer Culture Theory8
Raising the dead: on brands that go bump in the night8
The unbearable lightness of buying8
On being critically oriented in precarious times: for resistant curiosity8
De-romanticising critical marketing theory: capitalist corruption as the Left’s Žižekean fantasy8
The experience of luxury craftsmanship – a strategic asset for luxury experience management8
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