Journal of Marketing Management

Article	Citations
Consumer emotional ambivalence: a state-of-the-art review	67
Self-tracking, consumption and markets: analysing current research and setting a new research agenda	54
The future of luxury management – 5 megatrends that are here to stay: guidance for researchers and managers	52
The empty body: exploring the destabilised brand of a racialised space	51
Publish or perish: ensuring our journals don’t fail us	50
Fee Fi Fo Fail: fairy stories for future failures	42
Trust me, I am famous: legitimating attractive celebrities as credible endorsers for charitable organisations	39
Locked-in: the dangers of health service captivity and cessation for older adults and their carers during COVID-19	33
The role and forms of social media branded content driving active customer engagement behaviours	32
In it together: brands benefit after a transgression when perceived as co-owners of the brand community	32
Revolutionising autonomous vehicles: inspiring consumers in the age of Industry 4.0 technologies	31
Conceptualising the (dis)abling marketplace through value creation and destruction	31
Teaching note – Critical pedagogies: practical examples from the marketing classroom	30
Ageist marketing as systemic exclusion: towards a framework for age-inclusive marketing	30
The fifth mode of entry: the metaverse and the case of Blackpink’s ‘Born Pink’	26
Unboxing the child influencer paradoxes: a research agenda	25
Gender transformative advertising pedagogy: promoting gender justice through marketing education	25
Market segmentation strategy, target markets, and competitors: a resource-advantage theory perspective	24
Consumers living with dementia: a scoping review of overlooked marketplace experiences	23
Innovating with stakeholders to co-create value in cultural tourism experiences: a case study of Schokland in the Netherlands	22
Scholarship on alternative food networks: from mid-life crisis to life begins at 40?	22
Perspectives on drinking, manufacture and drinking spaces and places	21
Everyday consumption during COVID-19	19
Unveiling the unheard voices of low-income consumers in an emerging market	18
Disinformation and fake news as externalities of digital advertising: a close reading of sociotechnical imaginaries in programmatic advertising	17

“I cannot let this happen to other people”: on menopause advocacy, marketing and consumption with Kate Muir	17
Designing experiences with physicality: effects on perceived brand personality and consumer-brand identification	16
Possible versus desired diets: food legislation as additional stress for low-income mothers	16
Five decades of disruption in UK Higher Education- reflections from the Business School	16
Extending and distributing the self	16
Digital practices tracing: studying consumer lurking in digital environments	15
Shining the spotlight on marketplace rituals: a review and research agenda	15
Towards glitch pedagogy	15
Method, interrupted	15
The effect of ambivalence and perceived vulnerability on in-store behaviours: a cross-sectional study in Tunisia and Colombia	15
‘You need to change how you consume’: ethical influencers, their audiences and their linking strategies	13
Welcome to esports, you suck: understanding new consumer socialisation within a toxic consumption collective	12
Researching with discomfort: using affective research methodologies to construct knowledge about marginalised groups	12
Religiosity, divine control and consumer resilience during the COVID-19 pandemic	11
Up close and personal: feminist pedagogy in the classroom	11
Correction	11
Academics marginalised: practices for navigating tensions, resistance, and care	11
Menopause on the market: navigating the dualities of care and empowerment	11
The mitigation of brand crises: towards broader, deeper and more diverse research directions	10
In pursuit of relevant and rigorous qualitative research in marketing academia	10
Bewitched and bewildered: adoption of sharing economy reputation systems in the age of data portability	10
No filter: navigating well-being in troubled times as social media influencers	10
Capabilities and collaborative marketing practices among rival cluster-based wine producers	10
Unpacking nontarget majority consumers’ responses to modest fashion: how market controversy perpetuates marketplace exclusion	10
Beyond the game: alcohol brand experiences in sport and the potential for harm	10
Platform capture: a review of the state of the art of research on platforms and a research agenda	9
Superior resource configurations through resource enablement: conceptualisation, key dimensions, and application	9
Philanthropy scandals and regular donations: the role of email marketing communications	9
Via Crucis of the Body : Clarice Lispector visits advertising	9
Constructions of marketing work: a critical Review	9
When value-based selling stalls: an institutional analysis of its adoption in knowledge-intensive business services	9
Ripping through a storified place: an exercise in critical breaking	9
Examining self-regulation as a potential intervention for moral grandstanding on social networking sites	9
Presenting marketing through music: Alpen sind immer wunderschön	9
From passion to commerce: social media’s role in accidental entrepreneurship	9
Unpacking the spillover effect of liminality: preteens’ mothers’ experience as emotionally connected participants	8
A scoping review on ageism in marketing: towards age inclusiveness	8
A strengths-based approach to eliciting deep insights from social marketing customers experiencing vulnerability	8
The scope and intensity of personalised omnichannel customer journeys: a conceptualisation integrating experts’ and consumers’ perspectives	8
Consumer wisdom and well-being investigated via intergenerational interactions	8
A systemic view of sustainable consumption behaviour in the context of disruption	8
Menopause in transition: science, equity, and the future of care	8
Resource-advantage theory, resource-based theory and market-based resources advantage: effect of marketing performance on customer information assets stock and information analysis capabilities	8
Poetic meditation: (re)presenting the mystery of the field	8
The impact of legitimacy types on customer loyalty and the moderating role of the perceived COVID-19 threat: cross-country comparison between Japan and Croatia	8
Designing transformative digital cultural experiences to enhance customer well-being	8
Reflections on a reimagined future for consumer research	8
Entrepreneurial subjectivation and capitalist desire – affective potentials of ‘expressive videography’	8
Exploring consumer behavioural inertia in live streaming commerce	8
Behind the virtual scenes: marketing management perspectives on the strategic use of virtual influencers	7

Preserving tradition amidst modernity: the hybridity of food practices	7
Towards an ontology of consumers as distributed networks (or the end of ‘consumer research’ as we know it?): retrospective insights from the praxeomorphism of Russell Belk’s ‘extended self’	7
Consumer engagement on social media: an analysis of brand post characteristic combinations	7
“I want world peace… oh, and bigger boobs”: repetitions and stereotyping on Friends ’ sustainable character Phoebe	7
Creative crowdsourcing: understanding participation barriers and levers from a heterogeneous crowd perspective	7
Use it or lose it ? : exploring the grey area of dormant possessions and the role of rituals in value dynamics of household objects	7
Innovations in COVID times: which lessons to learn for the cultural industry?	7
Strolling down memory card lane: nostalgia, age, and video game remakes	7
All change? The new climacteric market awareness	7
Exploring the (un)changing nature of cultural intermediaries in digitalised markets: insights from independent music	7
Stories of resilience – rebuilding consumer identity after poverty	7
Integrating gender into social marketing programmes	7
Process, profession and purpose: the 3 ps of digitalised marketing	7
Examining guests’ experience in luxury hotels: evidence from an emerging market	7
How sharing of supporters reveals competition amongst non-profit brands	7
Desperately seeking the elusive epistemic consumer: reflections on reflexivity	7
Seeing myself in a storefront window	6
Choose your own future: the sociotechnical imaginaries of virtual reality	6
How regulatory focus shapes pro-environmental behaviour: evidence from Portugal	6
Outside in: the atmospheric disruptions of popular culture	6
The consumer-object relationship debate in contemporary technoculture: a systematic review for a theory of the object	6
Brand community protection through contested brand revival	6
Small influencers should inform, brands can persuade: when rational content works	6
The dynamic of employees’ trust in their organisation in a corporate brand crisis: the bounce-back effect of organisational identification	6
Correction	6
Exploring the higher education experiences of students living with disabilities: an online MBA case study	6
Shifting positionalities: the challenges of researching class-based marginalised service workers in postcolonial contexts	6
Towards an understanding of meme marketing: conceptualisation and empirical evidence	6
Augmented reality and experience co-creation in heritage settings	6
Expanding AR social attributes: an exploration of AR content shared on social media	6
Studying digitised historical advertisements: experiments, explorations, reflections	6
State of the art: celebrity in the marketplace	6
The influence of ritual efficacy on ritual vitality: temporal plaiting in the vestaval	5
Mental illness as consumer vulnerability: ambivalent attachment to the college campus	5
Markets for marketing	5
Transformative transport services: leveraging sustainability, inclusivity, and technology through marketing management	5
Great expectations: intersecting markets, conflicting temporalities and the difficulty of shaping markets	5
The social model and consumers with disabilities research: contributions, criticisms, and call for new perspectives	5
Rituals and routines: reflecting change, redefining meaning, recasting scope	5
Breaking down the crowd of backers: profiling cooperative strategies on a reward-based crowdfunding platform	5
Does Generation Z value and reward corporate social responsibility practices?	5
Does size matter: how product assortment size is related to brand performance	5
Intimate neoliberal violence and ungrievable meno bodies	5
Delineating positive spillover, negative spillover, and licencing within the pro-environmental literature	5
A pint-sized conversation: publicans, brewers, and academics on the UK beer, pub and brewing industry	5
Conveying brand authenticity through television advertising in a transmedia world	5
Are we human or are we voice assistants? Revealing the interplay between anthropomorphism and consumer concerns	5
Marketing theory development, theory use, and research programs	5
The distributed body	5
Developing a strategic typology of non-fungible tokens (NFTs)	5
Understanding approaches to social partnerships - investigating target audience reactions and non-profit managers’ business practice: a mixed-methods study	5
Film and the stigmatisation of ageing female sexuality: consumer commentary of Good Luck to You, Leo Grande	5
Place in young adults’ alcohol journeys	5
Hen Dos and Don’ts: lifting the veil on tensions in consumer rituals	5
An ontology of consumers as distributed networks: a question of cause and effect	4
Beyond the extended and distributed ‘self’: from subliminal extended selves to nonlocality and neurocapitalism	4
Influencer marketing: a scoping review and a look ahead	4
Customers facing companies’ content personalisation attempts: paradoxical tensions, strategies and managerial insights	4
Using patient experiences to understand the (missed) digitalisation of the public health service	4
Disclosure, content cues, emotions and behavioural engagement in social media influencer marketing: an exploratory multi-stakeholder perspective	4
When parasocial relationships turn sour: social media influencers, eroded and exploitative intimacies, and anti-fan communities	4
Sticking pieces together – representing messiness in consumer research through the use of collage	4
The disabling marketplace: towards a conceptualisation	4
It is not consumption technologies that have put the ‘self’ in peril	4
Exploring social media influencers’ moral dilemmas through role theory	4
Neuromarketing myths: a conceptual framework and empirical insights	4
Aneuploidy	4
Critical and creative marketing pedagogies: confronting rhetoric, addressing inequality, inspiring change	4
Exploring the interplay between frontline employees’ humour styles in service encounters	4
Degrowth: a literature review and conceptualisation for sustainable marketing and consumer research	4
‘Human, you should help others’: how AI disclosure, message assertiveness, and AI anxiety shape consumer responses to AI-generated charitable ads	4
Community building in virtual participation charity sport events	4
Forced to move, forced to change: family identity and role redefinition in forced migration	4
Apples, oranges, and self	4
Does a tick make it alright? – transgender and non-binary people’s perspective and behaviour towards the Rainbow Tick	4
How do heavy metal fans defend their taste regime? Insights from teenage fans in the French cultural context	4
Brand dynasty: managing charismatic legitimacy over time	3
Pink sincerity: post-postmodernism and double appropriation in marketing	3
Children and young people: opportunities and tensions for sustainability marketing	3
From the streets to the classroom: power analysis as a tool for critical pedagogy	3

An integrated marketing communications framework for social media influencers	3
Gender and the marketplace: a feminist dialogical review	3
Marketing, synthesis and interdisciplinarity: reading with M.J.B.	3
Historical research, academic politics and editorial activism *	3
Mobile app vs. desktop browser platforms: the relationships among customer engagement, experience, relationship quality and loyalty intention	3
Critical social marketing: towards emancipation?	3
Blinded by the buck! Emphasising a bottom-line mentality for frontline employees	3
Perfect imperfection: Vulnerability in influencer communications on social media	3
Resource-advantage theory, market segmentation and competitor analysis	3
Half girl, half horse and with a stick – the augmented hybridity of hobbyhorse enthusiasts	3
Beyond critique: for a subversive marketing scholarship	3
Student-centred theory building: pedagogical collaboration after Mark Fisher	3
Heroes and villains: children’s stories of Eco-school learning as a scalar social site for sustainability practice	3
On being ‘state of the art’	3
Marketing the past: a literature review and future directions for researching retro, heritage, nostalgia, and vintage	3
Influencer profiling: a comprehensive categorisation of social media influencers and their association with digital engagement	3
Comparing material and experiential framing in access-based fashion consumption and its influence on consumer happiness	3
Exploring undiscovered country: AI-empowered collective and collaborative epistemic reflexivity (i-CCER)	3
Women microbusiness owners’ entrepreneurial marketing decision-making during a crisis	3
Reassembling the elderly consumption ensemble: retaining independence through smart assisted living technologies	3
Use big data to leverage customer need diversity for radical innovation	3
Gen Zers’ intention to purchase products with sustainable packaging: an alternative perspective to the attitude-behaviour gap	3