International Journal of Bank Marketing

Article	Citations
Government emergency aid and perceived financial security in COVID-19: evidence from a sample of vulnerable women in Brazil	128
Impact of perceived brand localness and globalness on brand trust to predict customer responses towards retail banks: the case of Trinidad and Tobago	118
Why do you look familiar? - Exploring the role of employee-customer identification in adapting the service offering	111
Mortgage delinquency during COVID-19: do financial literacy and personality traits matter?	110
Understanding the psychological determinants of buy-now-pay-later (BNPL) in the UK: a user perspective	102
Redefining banks in the digital era: a typology of banks and their research, managerial and policy implications	92
Banking reputation and its impact on stock markets: a big data analysis through online comments	83
How does perception of economic policy uncertainty affect corporate greenwashing?	79
Omnichannel retailing with brand engagement, trust and loyalty in banking: the moderating role of personal innovativeness	78
Sophia Sophia tell me more, which is the most risk-free plan of all? AI anthropomorphism and risk aversion in financial decision-making	74
Differences in financial inclusion by disability type	70
Digital financial services usage and subjective financial well-being: evidence from low-income households in Malaysia	63
The effects of frontline bank employees' social capital on adaptive selling behavior: serial multiple mediation model	58
Assessing the evolution of banking reputation literature: a bibliometric analysis	55
Digital financial consumers' decision-making: a systematic literature review and integrative framework	55
Fintech and contactless payment: Help or hindrance? The role of invasion of privacy and information disclosure	51
Financial literacy or investment experience: which is more influential in cryptocurrency investment?	51
Artificial intelligence (AI) in FinTech decisions: the role of congruity and rejection sensitivity	51
Research on financial innovations: an interdisciplinary review	51
The adoption of fast payment systems (FPS) in Latin America: the role of financial literacy and cash-related beliefs	49
Financial anxiety of university students in Poland and Czechia: fsQCA analysis	48
The effects of mental budgeting and pain of payment on the financial decision making of socially excluded people	48
Understanding the factors behind racial and ethnic disparities in the adoption of alternative financial services: a decomposition analysis	47
Guest editorial	47
Mobile banking service quality and continuance intention: mediating role of satisfaction: a two-stage structural equation modeling-artificial neural network approach	44

Impact of internal and external CSR on organizational performance with moderating role of culture: empirical evidence from Chinese banking sector	44
Effects of internal brand knowledge dissemination on the employee	42
The complementary effects of bank intangible value binding in customer robo-advisory adoption	40
Is customer participation always good in service recovery? The moderating role of customers' positive psychological capital	39
Investigating the customer-to-customer interaction during the customer journey in banking industry	37
Diverging influences of usability in online authentication system: the role of culture (US vs Korea)	36
Advances in mobile financial services: a review of the literature and future research directions	35
The power of words: driving online consumer engagement in Fintech	34
Continuance intention in financial technology: a framework and meta-analysis	33
Socially responsible investments inside out: a new conceptual framework for investigating retail investor preferences	32
Guest editorial	32
Cybersecurity awareness and fear of cyberattacks among online banking users in Malaysia	32
Income shock and financial well-being in the COVID-19 pandemic: financial resilience and psychological resilience as mediators	31
Good debt, bad debt: family debt portfolios and financial burdens	31
Impact of security on wallet adoption: multiple and serial mediating roles of trust and attitude and gender as a moderator	29
Relationship marketing challenges in the Turkish banking industry: an exploratory study	28
Do social interactions matter for borrowing behaviour of the Europeans aged 50+?	27
Exploring mobile banking adoption and service quality features through user-generated content: the application of a topic modeling approach to Google Play Store reviews	27
Guest editorial: Consumer financial resilience	26
Determinants of branching decisions of State-controlled commercial banks: evidence from China	26
Crypto-wallets revolution! Key factors driving behavioral intention to adopt the Coinbase Wallet using mixed PLS-SEM/fsQCA methodology in the Spanish environment	24
The impact of brand origin and CSR actions on consumer perceptions in retail banking during a crisis	24
Customer helping and advocacy behaviours within dyadic financial service relationships: a gift-giving perspective	24
Households' intentions under financial vulnerability conditions: is it likely for the COVID-19 pandemic to leave a permanent scar?	23
Financial capability: a systematic conceptual review, extension and synthesis	23
The importance of entrepreneurial leadership in fostering bank performance	22
Does leadership humility foster salesperson creativity? The serial mediating role of job satisfaction and knowledge sharing	22
Satisfaction leads to loyalty – or could loyalty lead to satisfaction? Investigating brand usage and satisfaction levels in consumer banking	21
Determining banking service attributes from online reviews: text mining and sentiment analysis	21
Digital payments, ownership structure, and bank performance: insights from Jordan	21
Does environmental reporting of banks affect their financial performance? Evidence from India	20
Drivers of privacy concerns when interacting with a chatbot in a customer service encounter	20
From greenwashing to brand avoidance: the roles of perceived risk, trust and negative word-of-mouth	20
Measuring consumer perception of overall brand equity drivers for m-payments	20
Themes and readability of integrated reports of banks from a circular economy perspective	20
How relatedness-supportive CSR enhances brand happiness: a relationship motivation theory perspective	20
A comparative examination of the motivating factors underpinning consumers' loyalty toward credit card usage in the United States and France	19
Financial well-being, anxiety and payment delinquency among student loan holders in the United States: insights from the COVID-19 pandemic	19
Service failure and negative Word-of-Mouth in Chinese retail banking: a moderated-mediation approach	19
Exploring mobile banking service quality dimensions in Pakistan: a text mining approach	19
Exploring the relationship between lifestyle, digital financial element and digital financial services experience	18
Exploring users' adoption intentions in the evolution of artificial intelligence mobile banking applications: the intelligent and anthropomorphic perspectives	18
Does M-payment service quality and perceived value co-creation participation magnify M-payment continuance usage intention? Moderation of usefulness and severity	17
Antecedents and consequences of Personal Financial Management Behavior: a systematic literature review and future research agenda	17
Exploring the antecedents of retail banks’ reputation in low-bankarization markets: brand equity, value co-creation and brand experience	16
The impact of institutional pressures on corporate social responsibility and green marketing adoption: an empirical approach in Vietnam banking industry	16
The moderating role of high- and low-involvement product types on customer loyalty and satisfaction in banking: an Australian perspective	16
Banking without limits: a bibliometric analysis of scholarly works on electronic banking	16
Online review based IPA and IPCA: the case of Korean mobile banking apps	16
Distrust of banks among the unbanked and banked	15

How am I doing financially compared to expectations? An experimental comparison of messaging strategies in investor newsletters	15
Financial knowledge and responsible credit card behavior: exploring mediators and moderators	14
A bibliometric analysis of financial fraud exploiting the elderly in the digital age	14
Subscriptions versus one-off purchases: the impact of fee-charging models on consumer privacy concerns	14
Do emotions, desires and habits influence mutual fund investing? A study using the model of goal-directed behavior	14
Evaluating the benefits and risks of facial recognition payment systems adoption in Malaysia	14
Understanding financial professionals' perceptions of their clients' financial behaviors	14
Financial capability and informal bankruptcy: comparing student loan holders and non-holders	14
Construction and validation of a perceived financial well-being scale (PFWBS)	14
The transformative role of firm information transparency in triggering retail investor's perceived financial well-being	13
AI and value co-creation in the banking sector: a bibliometric analysis and a systematic literature review	13
The important role of intention and financial literacy in pension plan members’ retirement savings behaviors during COVID-19	13
High street banking on the app: branding strategies of traditionally-driven neobanks	13
Modeling investment intention in online P2P lending: an elaboration likelihood perspective	13
Technology and communal culture of sharing and giving: implications on household savings behavior in Fiji	12
Are financially illiterate individuals all the same? A study on incorrect and “do not know” answers to financial knowledge questions	12
Exploring the role of analysts in identifying and communicating the value of bank CSR activity	12
Understanding gender differences in money attitudes: biological and psychological gender perspective	12
Personality matters: does an individual's personality affect adoption and continued use of green banking channels?	12
The influences of technological characteristics and user beliefs on customers' perceptions of live chat usage in mobile banking	12
Effect of organisational culture on employer branding and resultant employee brand equity in the private banking sector	12
Customer experience of video teller machine service: drivers and behavioural outcomes	11
Propensity toward Islamic debt financing among Moroccan MSMEs: assessing the mediating effect of entrepreneurial achievement motivation using PLS-MGA	11
The role of impulsivity and financial satisfaction in a moderated mediation model of consumer financial resilience and life satisfaction	11
Backer funding intention in reward-based crowdfunding: service-dominant logic and stimulus-organism-response perspectives	10
Brand bank attachment to loyalty in digital banking services: mediated by psychological engagement with service platforms and moderated by platform types	10
Intensifying materialism through buy-now pay-later (BNPL): examining the dark sides	10
The nexus between digital financial knowledge and financial inclusion: digital financial attitudes and behaviour as mediators enhancing financial inclusion	10
Roles of barriers and gender in explaining consumers' chatbot resistance in banking: a fuzzy approach	10
The role of the hedonistic and utilitarian quality dimensions in enhancing user satisfaction in mobile banking	10
Feeling the love? How consumer's political ideology shapes responses to AI financial service delivery	10
Expectations of bank automation: the influence of consumer cognitive schema	10
How internal marketing can increase the satisfaction and retention of Generation Z employees in the banking sector	10
Employment status and financial resilience during the COVID-19 pandemic	9
Vulnerable customers' perception of corporate social responsibility in the banking sector in a post-crisis context	9
The transformative outcomes of frontline employee adaptability for service value co-creation: a study of the banking sector	9
Mobile payment use and payment satisfaction: mediation and moderation analyses	9
Does brand attachment protect consumer–brand relationships after brand misconduct in retail banking?	9
Dynamics of personal financial management: a bibliometric and systematic review on financial literacy, financial capability and financial behavior	9
Disruptive technology and AI in the banking industry of an emerging market	9
Factors determining bank selection by micro- and small-sized enterprises: evidence from Ethiopia	8
Trust in the financial services context: a meta-analysis	8
The dark side of FinTech in financial services: a qualitative enquiry into FinTech developers’ perspective	8
Cognitive abilities and financial resilience: evidence from an emerging market	8
The nexus of financial education, literacy and mobile fintech: unraveling pathways to financial well-being	8
FinTech credit: uncovering knowledge base, intellectual structure and research front	8
Empowering women agriculture entrepreneurs: banks' role in achieving sustainable development goals	8
A meta-analysis of satisfaction in mobile banking: a contextual examination	8
I Am too old for this! Barriers contributing to the non-adoption of mobile payment	8
The psychological antecedents of personal financial management behavior: a meta-analysis	8
Customer loyalty to Islamic mobile banking: evaluating the roles of justice theory, religiosity, satisfaction and trust	8
Exploring the reasons for bank-switching behavior in retail banking	8
Digital financial literacy and financial well-being – evidence from India	8
What is the connection between Fintechs’ video marketing and their vulnerable customers’ brand engagement during crises?	7
The augmenting role of digital banking in reconstructing women's economic empowerment	7
“One size doesn't fit all”. Bank switching decisions and customer vulnerability in Europe	7
Did COVID-19 hurt consumer financial well-being? Factors associated with consumer bankruptcy risks during the pandemic	7
An optimal threshold for over-indebtedness: a study on the discrepancy between subjective and objective debt burdens	7
Payment forms linked to consumer preferences for promotional offers: mediating and moderating factors	7
Credit card reward donation with scarcity messages	7
Prepaid debit cards and banking intention	6
The effects of the theory of planned behaviour on the switching propensity of retail banking customers at different critical switching incidents	6
Toward an understanding of Pakistani customers' adoption of smart banking services: an extended application of UTAUT2 model with big brother effect and information privacy concern	6
Fintech and banking: friends or foes? Evidence from bank–fintech cooperation	6
Effects of strategic value orientation on personal data privacy, value in use and organizational reputation	6
I won't touch money because it is dirty: examining customer's loyalty toward M-payment	6
Value co-creation or value co-destruction: co-production and its double-sided effect	6
Smile to pay: predicting continuous usage intention toward contactless payment services in the post-COVID-19 era	6
How do customer-related characteristics influence frontline bank employees' boundary spanning behaviors?	6
Young adults' financial well-being: current insights and future directions	6
The influence of personality traits on investment decision-making: a moderated mediation approach	6
Service beyond the status quo: the ripple effect of corporate social responsibility and internal marketing on employee's customer-oriented behavior	6
The cognitive-affective nexus on mobile payment continuance intention during the COVID-19 pandemic	6
Click to contribute: understanding donation behaviour and well-being in donation-based crowdfunding mobile apps	6
The relationship between CRM and customer loyalty: the moderating role of customer trust	5
From offline to online: understanding users' switching intentions from traditional wealth management services to mobile wealth management applications	5
Exploring peer-to-peer lending: key influences of firm uncertainty, loan features and venture quality	5
Racial/ethnic differences in mobile payment usage: what do we know, and what do we need to know?	5
Blue and red in financial documents: the influence on attentional mechanisms and behavior	5
When unethical practices harm relationship outcomes: testing the influence of consumer-perceived unethical behaviour on trust and satisfaction in the banking sector	5

Exploring COBRAs, its antecedents and consequences in the context of banking brands	5
To bank or not to bank: describing the banking status of black households	5
Close-up “vs” long-shot images in advertising appeals: the role of objective temporality	5
Mobile investment technology adoption among investors	5
Towards an understanding of consumers’ FinTech adoption: the case of Open Banking	5
Frontline employees' performance in the financial services industry: the significance of trust, empathy and consumer orientation	5
How to generate loyalty in mobile payment services? An integrative dual SEM-ANN analysis	5
Being “green” to trust and continue in a global pandemic	5
Understanding mobile money adoption in rural subsistence markets: a construal-based perspective	5
Corporate social responsibility as a moderator of loyalty antecedents in the Brazilian banking context	5
Household acceptance of central bank digital currency: the role of institutional trust	5
What drives problematic Bitcoin investment behavior?: The role of financial literacy	5
AI-driven banking services: the next frontier for a personalised experience in the emerging market	4
The buffering role of collective mindfulness in customer incivility and service sabotage: a multilevel study of Indian banks	4
Does IT culture archetypes affect the perceived usefulness and perceived ease of use of e-banking services? A multistage approach of Algerian customers	4
The effects of perceived value dimensions on customer satisfaction and loyalty: a comparison between traditional banks and fintechs	4
Mutual funds marketing: a hybrid review and framework development	4
From balances to behaviors: insights into credit card repayment patterns among Canadian households	4
Using item response theory in the assessment of the financial well-being scale: an application in Brazil and India	4
Gendered AI in banking services: the influence of financial chatbots’ gender on consumer behaviour	4
Using an extended post-acceptance framework to examine consumer adoption of fintech	4
Embracing ambiguity: the unspoken key to sales success	4
An institutional perspective on the shifts in banking and capitalist ideology: sustainability, social and environmental insights	4
Consumer intentions, reactance and the marketing implications of policy induced mergers and acquisitions in financial services	4
Financial education and budgeting behavior among college students: extending the theory of planned behavior	4
Bank's service failures and bank customers' switching behavior: does bank reputation matter?	4
Dark side whitewashes the benefits of FinTech innovations: a bibliometric overview	4
Key investor information disclosure regulation and retail mutual fund flows in the Finnish market	4
Guest editorial: Perspectives on sustainable practices in banking	4