Journal of Consumer Research

Papers
(The TQCC of Journal of Consumer Research is 12. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2020-02-01 to 2024-02-01.)
ArticleCitations
In Times of Trouble: A Framework for Understanding Consumers’ Responses to Threats153
Disgusted and Afraid: Consumer Choices under the Threat of Contagious Disease109
The Influence of Disease Cues on Preference for Typical versus Atypical Products94
How Concrete Language Shapes Customer Satisfaction60
Assimilating and Differentiating: The Curvilinear Effect of Social Class on Green Consumption53
Blame It on the Self-Driving Car: How Autonomous Vehicles Can Alter Consumer Morality53
Re-examining the Experiential Advantage in Consumption: A Meta-Analysis and Review50
Consumer Minimalism50
Diversity, Equity, and Inclusion (DEI) in theJournal of Consumer Research: A Curation and Research Agenda47
Language and Consumer Dishonesty: A Self-Diagnosticity Theory46
I Own, So I Help Out: How Psychological Ownership Increases Prosocial Behavior45
How Do Platforms Empower Consumers? Insights from the Affordances and Constraints of Reclame Aqui43
Consumers Prefer “Natural” More for Preventatives Than for Curatives34
Audio Mining: The Role of Vocal Tone in Persuasion34
The Politicization of Objects: Meaning and Materiality in The U.S. Cannabis Market30
Understanding Difficult Consumer Transitions: The In/Dividual Consumer in Permanent Liminality28
A Little Piece of Me: When Mortality Reminders Lead to Giving to Others28
How Do Consumers React to Company Moral Transgressions? The Role of Power Distance Belief and Empathy for Victims28
Make It Hot? How Food Temperature (Mis)Guides Product Judgments28
Attachment to and Detachment from Favorite Stores: An Affordance Theory Perspective25
The Role of Emotion Discourse and Pathic Stigma in the Delegitimization of Consumer Practices24
Creating Responsible Subjects: The Role of Mediated Affective Encounters23
Status Pivoting23
Not Too Far to Help: Residential Mobility, Global Identity, and Donations to Distant Beneficiaries22
What Makes Content Engaging? How Emotional Dynamics Shape Success22
How the Eyes Connect to the Heart: The Influence of Eye Gaze Direction on Advertising Effectiveness21
Ownership: A Perennial Prize or a Fading Goal? A Curation, Framework, and Agenda for Future Research21
Food as Fuel: Performance Goals Increase the Consumption of High-Calorie Foods at the Expense of Good Nutrition21
Safe Together, Vulnerable Apart: How Interstitial Space in Text Logos Impacts Brand Attitudes in Tight versus Loose Cultures21
Should I Touch the Customer? Rethinking Interpersonal Touch Effects from the Perspective of the Touch Initiator21
Consumption Ideology20
The Regeneration of Consumer Movement Solidarity20
How Does Religion Affect Consumer Response to Failure and Recovery by Firms?19
How Resource Scarcity Influences the Preference for Counterhedonic Consumption19
Mining Consumer Minds: Downstream Consequences of Host Motivations for Home-Sharing Platforms19
On My Own: The Aversion to Being Observed during the Preference-Construction Stage19
Exploratory Shopping: Attention Affects In-Store Exploration and Unplanned Purchasing19
Racial Oppression and Racial Projects in Consumer Markets: A Racial Formation Theory Approach18
Beliefs about Whether Spending Implies Wealth18
One Brand, Many Trajectories: Narrative Navigation in Transmedia18
Makeup Who You Are: Self-Expression Enhances the Perceived Authenticity and Public Promotion of Beauty Work17
The Embodiment of Consumer Knowledge17
Disorder and Downsizing17
The Small Predicts Large Effect in Crowdfunding17
Social Class Shapes Donation Allocation Preferences16
Budget Depreciation: When Budgeting Early Increases Spending16
Goal Conflict Encourages Work and Discourages Leisure15
The Psychology of Marginal Utility15
Practice Diffusion15
Almost Equal: Consumption under Fragmented Stigma15
Space as a Resource in the Politics of Consumer Identity14
Building Brands for the Emerging Bicultural Market: The Appeal of Paradox Brands14
Emotionally Numb: Expertise Dulls Consumer Experience14
Expression Modalities: How Speaking Versus Writing Shapes Word of Mouth14
Repair, Consumption, and Sustainability: Fixing Fragile Objects and Maintaining Consumer Practices14
The Future of Brands and Branding: An Essay on Multiplicity, Heterogeneity, and Integration14
Preference Refinement after a Budget Contraction13
Wordify: A Tool for Discovering and Differentiating Consumer Vocabularies13
It’s Good to Be Different: How Diversity Impacts Judgments of Moral Behavior13
Why Are Donors More Generous with Time Than Money? The Role of Perceived Control over Donations on Charitable Giving13
Multitasking as Consumer Compensatory Control13
The Effects of Numerical Divisibility on Loneliness Perceptions and Consumer Preferences13
Online Advertising Suppresses Visual Competition during Planned Purchases13
How You Estimate Calories Matters: Calorie Estimation Reversals12
Birds of a Feather Feel Together: Emotional Ability Similarity in Consumer Interactions12
When Sharing Isn’t Caring: The Influence of Seeking The Best on Sharing Favorable Word of Mouth about Unsatisfactory Purchases12
Reviewing Experts’ Restraint from Extremes and Its Impact on Service Providers12
The Curse of the Original: How and When Heritage Branding Reduces Consumer Evaluations of Enhanced Products12
System 1 Is Not Scope Insensitive: A New, Dual-Process Account of Subjective Value12
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