Journal of Consumer Research

Article	Citations
Erratum to: Market Work and the Formation of the Omnivorous Consumer Subject	104
Serving with a Smile on Airbnb: Analyzing the Economic Returns and Behavioral Underpinnings of the Host’s Smile	95
Means-Goal Conflict and Novel Brand Choice	66
Automation Assemblages in the Internet of Things: Discovering Qualitative Practices at the Boundaries of Quantitative Change	48
Consumer Timework	47
From Second-Hand to Third-Hand: Reuse and Resale Cycle	42
Call for Nominations: Editor in Chief	39
Cross-Period Impatience: Subjective Financial Periods Explain Time-Inconsistent Choices	37
Hiding in the Crowd: Secrecy Compels Consumer Conformity	37
Post-Colonial Consumer Respect and the Framing of Neocolonial Consumption in Advertising	35
Wealth in People and Places: Understanding Transnational Gift Obligations	34
Call for Nominations: Editor in Chief	33
A Word of Thanks	29
On or Off Track: How (Broken) Streaks Affect Consumer Decisions	28
How Does Time Pressure Influence Risk Preferences? Answers from a Meta-Analysis	28
Stars versus Bars: How the Aesthetics of Product Ratings “Shape” Product Preference	27
Been There, Done That: How Episodic and Semantic Memory Affects the Language of Authentic and Fictitious Reviews	26
Bundle Selection and Variety Seeking: The Importance of Combinatorics	26
The One-Away Effect: The Pursuit of Mere Completion	24
When Connection Turns to Anger: How Consumer–Brand Relationship and Crisis Type Moderate Language on Social Media	23
It’s Good to Be Different: How Diversity Impacts Judgments of Moral Behavior	23
How Resource Scarcity Influences the Preference for Counterhedonic Consumption	23
Loved As-Is: How God Salience Lowers Interest in Self-Improvement Products	23
Hidden Barriers to Marketplace Disability Accessibility: An Empirical Analysis of the Role of Perceived Trade-Offs	23
Egocentric Processing: The Advantages of Person-Related Features in Consumers’ Product Decisions	22

Your Cheatin' Heart: How Emotional Intelligence and Selfishness Impact the Incidence of Consumer Fraud	22
Dominance Effects in the Wild	22
‘Woman-Owned Business’ Labels Enhance Perceived Competence	21
The Visual Complexity = Higher Production Cost Lay Belief	21
Consumer Information Processing and Decision-Making: Origins, Findings, Applications, and Future Directions	20
Pre-Registered Interim Analysis Designs (PRIADs): Increasing the Cost-Effectiveness of Hypothesis Testing	20
People Believe If 90% Prefer A over B, A Must Be Much Better than B. Are They Wrong?	20
Race in Consumer Research: Past, Present, and Future	19
How the Materials of Objects Shape Consumption: An Affordance Theory Perspective	19
Epistemological Jangle and Jingle Fallacies in the Consumer–Brand Relationship Subfield: A Call to Action	19
Dominance versus Prestige Hierarchies: How Social Hierarchy Base Shapes Conspicuous Consumption	19
Promoting Data Richness in Consumer Research: How to Develop and Evaluate Articles with Multiple Data Sources	19
When Language Matters	18
Curvy Digital Marketing Designs: Virtual Elements with Rounded Shapes Enhance Online Click-Through Rates	18
Money, Sacrificial Work, and Poor Consumers	17
Creating Responsible Subjects: The Role of Mediated Affective Encounters	17
Obligatory Publicity Increases Charitable Acts	17
A Liberating-Engagement Theory of Consumer Fun	17
Is Your Sample Truly Mediating? Bayesian Analysis of Heterogeneous Mediation (BAHM)	17
The Value-Translation Model of Consumer Activism: How Consumer Watchdog Organizations Change Markets	16
More Options for Authors: Expanding the Paper Formats Considered at JCR	16
Multitasking as Consumer Compensatory Control	16
The Influence of Budgets on Consumer Spending	16
Professor Richard Lutz Re-Appointed Special Guest Editor	16
Are “10 Grams of Protein” Better than “Ten Grams of Protein”? How Digits versus Number Words Influence Consumer Judgments	16
Easy to Be Selfish: When and Why Is One Individual as Influential as Multiple Individuals	16
Correction to: Stars versus Bars: How the Aesthetics of Product Ratings “Shape” Product Preference	15
When Is HILO Low? Price Image Formation Based on Frequency versus Depth Pricing Strategies	15
A Word of Thanks	15
ONE-YEAR EXTENSION OF JCR EDITORIAL TERM	15
Power and Need-for-Justification: Asymmetrical Effects on Senders and Receivers in Marketing Communications	15
Call for Nominations: Editor in Chief	14
The Upscaling Effect: How the Decision Context Influences Tradeoffs between Desirability and Feasibility	14
Spending Windfall (“Found”) Time on Hedonic versus Utilitarian Activities	14
Corrigendum to: Social Class Shapes Donation Allocation Preferences	14
Erratum: Audio Mining: The Role of Vocal Tone in Persuasion	13
After 50 Years, It Is Time to Talk about Value Hierarchy and Inequality	13
Moving, Fast or Slow: How Perceived Speed Influences Mental Representation and Decision Making	13
How Do Physical Disability Cues Influence Assumptions about Consumer Tastes? Unpacking the Disability Preference Stereotype	13
Intergenerational Effects of Lay Beliefs: How Parents’ Unhealthy = Tasty Intuition Influences Their Children’s Food Consumption and Body Mass Index	13
50 Years of JCR	13
2023 JCR Awards Announcements	13
Price Partitioning of Socio-Moral Surcharges	12
The Threshold-Crossing Effect: Just-Below Pricing Discourages Consumers to Upgrade	12
Relevance—Reloaded and Recoded	11
The Off by 100% Bias: The Effects of Percentage Changes Greater than 100% on Magnitude Judgments and Consumer Choice	11
Really Rewarding Rewards: Strategic Licensing in Long-Term Healthy Food Consumption	11
Gendered Consumer Responsibilization: The Constitution of Menopausal Women as Responsible Feminine Consumer Subjects	11
Liquid Consumer Security	11
Better Together: How Clustering Can Attenuate Hedonic Decline	10

Hitting the Target but Missing the Point: How Donors Use Cost Information	10
Online Advertising Suppresses Visual Competition during Planned Purchases	10
The Future of Brands and Branding: An Essay on Multiplicity, Heterogeneity, and Integration	10
How Do Consumers React to Production Waste?	10
Moralizing Everyday Consumption: The Case of Self-Care	10
What Makes Content Engaging? How Emotional Dynamics Shape Success	9
How Political Ideology Shapes Preferences for Observably Inferior Products	9
Tweets We Like Aren’t Alike: Time of Day Affects Engagement with Vice and Virtue Tweets	9
Consumers Prefer Products That Work Using Directionally Consistent Causal Chains	9
Divergent Effects of Budgeting for Gifts versus Personal Purchases	9
The Contrast Pressures on Consumer-Level Food Waste During a Pandemic: The Impact of Infection Salience Versus Lockdown Salience	9
The Emergence and Evolution of Consumer Language Research	8
Midrange, Differential, Meaningful, and Multidisciplinary: Reflections onJCR’s Epistemic Culture	8
Building Brands for the Emerging Bicultural Market: The Appeal of Paradox Brands	8
Gift Giving in Enduring Dyadic Relationships: The Micropolitics of Mother–Daughter Gift Exchange	8
Let Me Show You What I Did versus What I Have: Sharing Experiential versus Material Purchases Alters Authenticity and Liking of Social Media Users	8
The Impact of Payment Frequency on Consumer Spending and Subjective Wealth Perceptions	8
An Aversion to Intervention: How the Protestant Work Ethic Influences Preferences for Natural Healthcare	7
In the Company of Strangers: Social Influence from Anonymous Peers in Online Game Settings	7
Consumer Minimalism	7
Beyond Scarcity: A Social Value-Based Lens for NFT Pricing	7
Back to the Present: How Direction of Mental Time Travel Affects Similarity and Saving	7
What Do You Do Outside of Work? When and Why Disclosing Eudaimonic Leisure Activities Increases Competence Perceptions and Consumer Choice	7
Corrigendum: System 1 Is Not Scope Insensitive: A New, Dual-Process Account of Subjective Value	6
How Numerical Cognition Explains Ambiguity Aversion	6
Corrigendum: Preference Reversals in Willingness to Pay and Choice	6
It Looks Like “Theirs”: When and Why Human Presence in the Photo Lowers Viewers’ Liking and Preference for an Experience Venue	6
The Impact of a Two-Step Choice Process on Trade-Off Decisions	6
Practice Diffusion	6
Mixed Couples, Mixed Attitudes: How Interracial Couples in Marketing Appeals Influence Brand Outcomes	6
When Fields Are Destabilized: Mobilizing Gendered Capital to Resolve Hysteresis	6
Benchmarking Scholarship in Consumer Research: The p-Index of Thought Leadership	5
How Does Rating Specific Features of an Experience Alter Consumers' Overall Evaluations of That Experience?	5
People, Peace, Prosperity, and the Planet: A Journey toward Sustainable Development in Consumer Research	5
Common Cents: Bank Account Structure and Couples’ Relationship Dynamics	5
Exposure to Brands Makes Preferential Decisions Easier	5
A Word of Thanks	5
Wordify: A Tool for Discovering and Differentiating Consumer Vocabularies	5
Can Consumers Learn Price Dispersion? Evidence for Dispersion Spillover across Categories	5
Correction to: Dynamics of Communicator and Audience Power: The Persuasiveness of Competence versus Warmth	5
Days-of-the-Week Effect in Temporal Judgments	5
Policy Board Note on Two Articles by David Dubois, Derek D. Rucker, and Adam D. Galinsky	5
The One-Man Show: The Effect of Joint Decision-Making on Investor Overconfidence	4
Morality Appraisals in Consumer Responsibilization	4
How Sensory Language Shapes Influencer’s Impact	4
Policy Board Note	4
Does Cash Really Mean Trash? An Empirical Investigation into the Effect of Retailer Price Promotions on Household Food Waste	4
Unveiling the Mind of the Machine	4
How Social Media Influencers Impact Consumer Collectives: An Embeddedness Perspective	4
Giving Suggestions: Using Quantity Requests to Increase Donations	4
Consumers Believe That Products Work Better for Others	4
Crowdfunding as a Market-Fostering Gift System	4
Consumer-Driven Memorialization	4
The Science of Creating Brand Associations: A Continuous Trinity Model Linking Brand Associations to Learning Processes	3
I Really Know You: How Influencers Can Increase Audience Engagement by Referencing Their Close Social Ties	3
The Curse of the Original: How and When Heritage Branding Reduces Consumer Evaluations of Enhanced Products	3
How Do Platforms Empower Consumers? Insights from the Affordances and Constraints of Reclame Aqui	3
When Diversity Backfires: The Asymmetric Role of Multicultural Diversity on Brand Perception	3
Consumer Desires and the Fluctuating Balance between Liquid and Solid Consumption: The Case of Finnish Clothing Libraries	3
Social-Jetlagged Consumers and Decreased Conspicuous Consumption	3
Keeping Up and Staying Fresh: Reflections on Studying Emerging Topics in Consumer Research	3
Competent or Sad Blue? Lively or Aggressive Red? Why, How, and When Background Color Shapes the Meanings of Logo Hues	3
When and Why Consumers (Erroneously) Believe Income Impacts the Enjoyment of Consumption Experiences	3
Mythologized Counter-Futures and Self-Protective Consumption: A Netnography of Doomsday Preppers	3
Beyond Numbers: An Ambiguity–Accessibility–Applicability Framework to Explain the Attraction Effect	3
Syntax and the Illusion of Fit: How Grammatical Subject Influences Persuasion	3
Consumer Work and Agency in the Analog Revival	3
How Do Consumers React to Company Moral Transgressions? The Role of Power Distance Belief and Empathy for Victims	3
Brand Corporateness: Measurement and Symbolic Meaning of an Unfavorable Brand Association	3
Stigma Resistance through Body-in-Practice: Embodying Pride through Creative Mastery	3
Not Just about Price: How Benefit Focus Determines Consumers’ Retailer Pricing Strategy Preference	2
Unraveling Impact: Exploring Effects of Novelty in Top Consumer Research Journals	2
Charismatic Entrainment: How Brand Leaders and Consumers Co-Create Charismatic Authority in the Marketplace	2
Correction to: Dynamics of Communicator and Audience Power: The Persuasiveness of Competence versus Warmth	2
How Do Consumers React to Ads That Meddle in Out-Party Primaries?	2
Call for Nominations: Editor in Chief	2
How the Eyes Connect to the Heart: The Influence of Eye Gaze Direction on Advertising Effectiveness	2
Work-to-Unlock Rewards: Leveraging Goals in Reward Systems to Increase Consumer Persistence	2
Final Price Neglect in Multi-Product Promotions: How Non-Integrated Price Reductions Promote Higher-Priced Products	2
Expression Modalities: How Speaking Versus Writing Shapes Word of Mouth	2

The Effect of Pursuing Self-Regulatory Goals on Variety Seeking	2
Call For Papers: Special Anniversary Issue: 50 Years of JCR	2
Brand Morphogenesis: The Role of Heterogeneous Consumer Sub-Assemblages in the Change and Continuity of a Brand	2
Mining Consumer Minds: Downstream Consequences of Host Motivations for Home-Sharing Platforms	2
Consuming Regardless of Preference: Consumers Overestimate the Impact of Liking on Consumption	2
How Much Have We Learned about Consumer Research? A Meta-Meta-Analysis	2
Erratum: Reviewing Experts’ Restraint from Extremes and Its Impact on Service Providers	2
Why and How Consumers Perform Online Reviewing Differently	2
2021 JCR Awards Announcements	2
Rejections Are More Contagious than Choices: How Another’s Decisions Shape Our Own	2
Becoming Through Contiguity and Lines of Flight: The Four Faces of Celebrity-Proximate Assemblages	2