OOIR: Observatory of International Research

Papers

(The H4-Index of Journal of Consumer Research is 28. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2021-11-01 to 2025-11-01.)

Article	Citations
Call for Nominations: Editor in Chief	108
Erratum to: Market Work and the Formation of the Omnivorous Consumer Subject	87
Call for Nominations: Editor in Chief	84
When Connection Turns to Anger: How Consumer–Brand Relationship and Crisis Type Moderate Language on Social Media	70
Race in Consumer Research: Past, Present, and Future	65
Consumer Information Processing and Decision-Making: Origins, Findings, Applications, and Future Directions	64
How the Materials of Objects Shape Consumption: An Affordance Theory Perspective	54
Dominance Effects in the Wild	47
When Language Matters	44
In the Company of Strangers: Social Influence from Anonymous Peers in Online Game Settings	43
On or Off Track: How (Broken) Streaks Affect Consumer Decisions	43
A Word of Thanks	41
What Makes Consumption Experiences Feel Special? A Multimethod Integrative Analysis	40
Tweets We Like Aren’t Alike: Time of Day Affects Engagement with Vice and Virtue Tweets	37
What Do You Do Outside of Work? When and Why Disclosing Eudaimonic Leisure Activities Increases Competence Perceptions and Consumer Choice	36
After 50 Years, It Is Time to Talk about Value Hierarchy and Inequality	35
Gendered Consumer Responsibilization: The Constitution of Menopausal Women as Responsible Feminine Consumer Subjects	35
How Algorithms Constrain Consumer Experience	34
A Word of Thanks	34
When and Why Consumers (Erroneously) Believe Income Impacts the Enjoyment of Consumption Experiences	33
Giving Suggestions: Using Quantity Requests to Increase Donations	33
Does Cash Really Mean Trash? An Empirical Investigation into the Effect of Retailer Price Promotions on Household Food Waste	32
I Really Know You: How Influencers Can Increase Audience Engagement by Referencing Their Close Social Ties	31
Consumers’ Mental Representation of Expenditures: Implications for Spending and Savings Decisions	31
Dominated Cosmopolitanism: Consumer Habitus Dynamics among Low-Resource Migrants	30

Correction to: Dynamics of Communicator and Audience Power: The Persuasiveness of Competence versus Warmth	30
People, Peace, Prosperity, and the Planet: A Journey toward Sustainable Development in Consumer Research	30
Not Just about Price: How Benefit Focus Determines Consumers’ Retailer Pricing Strategy Preference	28
From Order to Chaos: How Consumers Lose Control of Risks (and of Themselves)	28
Experiential and Analytical Price Evaluations: How Experiential Product Description Affects Prices	28