Journal of Retailing

Papers
(The TQCC of Journal of Retailing is 16. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2021-09-01 to 2025-09-01.)
ArticleCitations
Making AI work in retail: The vital role of human interaction246
FM ii: Copyright/ ID Statement241
Should firms display the sale price using larger font?145
Virtually mine: Understanding consumer responses to virtual reality product presentations108
Managing a Global Retail Brand in Different Markets: Meta-Analyses of Customer Responses to Service Encounters104
Can you smell the (virtual) roses? The influence of olfactory cues in virtual reality on immersion and positive brand responses102
Editorial from branding to dupes: the new copyconomy98
Multicategory purchase behavior: basket choice, shopping frequency, and promotional analysis83
“Sorry, the product you ordered is out of stock”: Effects of substitution policy in online grocery retailing77
Decoding consumer resistance to near-expired products: The role of social stereotyping73
The Impact of Mobile App Adoption on Cross-buying: The Moderating Roles of Product Category Characteristics and Adoption Timing72
Generating insult from injury: Receiving self improvement gifts causes negative word of mouth53
Internationalization and digitalization: Their differing role on grocer and non-grocer retailer performance52
Promoting product returns? The impact of at-purchase and post-purchase discounts on customers’ return behavior52
Too assertive to recommend: The effect of assertive tone on referral behavior50
FM ii: Copyright/ ID Statement50
The role of customer experience dimensions in expanding customer–firm relationships: A customer expansion journey approach45
Usage complementarity vs. basket co-occurrence: Discount depth reliance in digitally personalized product recommendations42
The value of making producers personal41
Should customers of all brands be multichannel? Investigating the moderating role of brand tier40
Who owns the brand in the digital retailscape? Revisiting the power balance40
FM ii: Copyright/ ID Statement39
Let’s (NOT) get physical: Cross-format dilution when launching physical counterparts with unique digital assets38
Unlocking the Potential of Web Data for Retailing Research38
Bargaining with algorithms: How consumers respond to offers proposed by algorithms versus humans38
Friends or Enemies? The impact of partial competitor referral on consumer purchase34
From my standpoint: How visual perspective affects visual experiences31
Navigating online order fulfillment failures: Impacts on future customer behavior and the role of retailer mitigation30
The enterprise activism risk model: How good intentions can jeopardize business success28
Autonomous stores: How levels of in-store automation affect store patronage27
We Eat First with Our (Digital) Eyes: Enhancing Mental Simulation of Eating Experiences via Visual-Enabling Technologies27
FM ii: Copyright/ ID Statement26
Disorder in secondhand retail spaces: The countervailing forces of hidden treasure and risk25
Household and retail panel data in retailing research: Time for a renaissance?25
On the Extendibility of Brands with Subordinate versus Basic Category Concepts24
Quiet sellers: When introversion drives salesperson performance24
The impact of supply disruption risk on a retailer’s pricing and procurement strategies in the presence of a substitute product24
Retailing in times of soaring inflation: What we know, what we don't know, and a research agenda23
The influence of the buy-now-pay-later payment mode on consumer spending decisions23
The effects of benefit-based (vs. attribute-based) product categorizations on mental imagery and purchase behavior23
Mind the gap: National brands’ sensitivity to price and line-length differentials at hard discounters versus conventional retailers23
Capturing Retailers’ Brand and Customer Focus22
Testing the performance of online recommendation agents: A meta-analysis22
Executive Summaries22
Transformation of Metrics and Analytics in Retailing: The Way Forward22
Artificial intelligence versus human service agents: How their presence shapes consumer information privacy concerns21
A potential win-win-win strategy when pruning the direct channel: Motivating retailers to migrate to a designated intermediary20
Reimagining personalization in the physical store20
Immersive retailing: The in-store experience20
Utilising eye-tracking data in retailing field research: A practical guide19
Multichannel customer purchase behavior and long tail effects in the fashion goods market19
Dynamic relationship changes between reviewers and consumers in online product reviews19
Fulfillment, The New Retailer Battlefield18
Spatial word of mouth: How user reviews in the metaverse shape the success of virtual reality apps18
All or Nothing in Sensory Marketing: Must All or Only Some Sensory Attributes Be Congruent With a Product’s Primary Function?17
Do shoppers choose the same brand on the next trip when facing the same context? An empirical investigation in FMCG retailing17
Understanding retail media: Perspectives and implications for stakeholders17
How Customer Requests Influence Frontline Employee Job Outcomes: The Role of Personal Appraisal Tendencies and Situational Customer Demandingness17
Co-creating affective atmospheres in retail experience16
Executive Summaries16
Executive Summaries16
Distribution effectiveness through full- and self-service channels under economic fluctuations in an emerging market16
The Fifth Industrial Revolution: How Harmonious Human–Machine Collaboration is Triggering a Retail and Service [R]evolution16
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