Journal of Retailing

Papers
(The median citation count of Journal of Retailing is 4. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2022-01-01 to 2026-01-01.)
ArticleCitations
Editorial from branding to dupes: the new copyconomy288
FM ii: Copyright/ ID Statement285
Multicategory purchase behavior: basket choice, shopping frequency, and promotional analysis164
“Sorry, the product you ordered is out of stock”: Effects of substitution policy in online grocery retailing124
Should firms display the sale price using larger font?119
Managing a Global Retail Brand in Different Markets: Meta-Analyses of Customer Responses to Service Encounters114
Decoding consumer resistance to near-expired products: The role of social stereotyping111
Can you smell the (virtual) roses? The influence of olfactory cues in virtual reality on immersion and positive brand responses96
Virtually mine: Understanding consumer responses to virtual reality product presentations88
Making AI work in retail: The vital role of human interaction83
Internationalization and digitalization: Their differing role on grocer and non-grocer retailer performance67
The Impact of Mobile App Adoption on Cross-buying: The Moderating Roles of Product Category Characteristics and Adoption Timing63
Promoting product returns? The impact of at-purchase and post-purchase discounts on customers’ return behavior59
Generating insult from injury: Receiving self improvement gifts causes negative word of mouth58
Do non-fungible token (NFT) initiatives create market value for firms?56
The power of words: how linguistic framing affects consent in retail privacy policies56
FM ii: Copyright/ ID Statement50
Usage complementarity vs. basket co-occurrence: Discount depth reliance in digitally personalized product recommendations48
The role of customer experience dimensions in expanding customer–firm relationships: A customer expansion journey approach45
The value of making producers personal39
Should customers of all brands be multichannel? Investigating the moderating role of brand tier38
Too assertive to recommend: The effect of assertive tone on referral behavior37
FM ii: Copyright/ ID Statement37
Bargaining with algorithms: How consumers respond to offers proposed by algorithms versus humans36
Unlocking the Potential of Web Data for Retailing Research33
Let’s (NOT) get physical: Cross-format dilution when launching physical counterparts with unique digital assets32
Friends or Enemies? The impact of partial competitor referral on consumer purchase32
Who owns the brand in the digital retailscape? Revisiting the power balance30
Navigating online order fulfillment failures: Impacts on future customer behavior and the role of retailer mitigation30
FM ii: Copyright/ ID Statement28
From my standpoint: How visual perspective affects visual experiences27
We Eat First with Our (Digital) Eyes: Enhancing Mental Simulation of Eating Experiences via Visual-Enabling Technologies27
The enterprise activism risk model: How good intentions can jeopardize business success27
Autonomous stores: How levels of in-store automation affect store patronage26
Household and retail panel data in retailing research: Time for a renaissance?24
The effect of competition on retail price and assortment size decisions: Theory and evidence24
The dynamic effects of subscription-based free shipping on purchase behavior and profitability: Insights from the acquisition and renewal phases24
Quiet sellers: When introversion drives salesperson performance24
FM ii: Copyright/ ID Statement24
Disorder in secondhand retail spaces: The countervailing forces of hidden treasure and risk23
The influence of the buy-now-pay-later payment mode on consumer spending decisions23
Mind the gap: National brands’ sensitivity to price and line-length differentials at hard discounters versus conventional retailers23
The effects of benefit-based (vs. attribute-based) product categorizations on mental imagery and purchase behavior22
Testing the performance of online recommendation agents: A meta-analysis22
Retailing in times of soaring inflation: What we know, what we don't know, and a research agenda22
Artificial intelligence versus human service agents: How their presence shapes consumer information privacy concerns20
Executive Summaries20
Reimagining personalization in the physical store20
Understanding retail media: Perspectives and implications for stakeholders20
Immersive retailing: The in-store experience20
A potential win-win-win strategy when pruning the direct channel: Motivating retailers to migrate to a designated intermediary19
Fulfillment, The New Retailer Battlefield19
How Customer Requests Influence Frontline Employee Job Outcomes: The Role of Personal Appraisal Tendencies and Situational Customer Demandingness17
Spatial word of mouth: How user reviews in the metaverse shape the success of virtual reality apps16
Multichannel customer purchase behavior and long tail effects in the fashion goods market15
Utilising eye-tracking data in retailing field research: A practical guide15
Dynamic relationship changes between reviewers and consumers in online product reviews15
Do shoppers choose the same brand on the next trip when facing the same context? An empirical investigation in FMCG retailing14
The Fifth Industrial Revolution: How Harmonious Human–Machine Collaboration is Triggering a Retail and Service [R]evolution13
Co-creating affective atmospheres in retail experience12
Executive Summaries12
Uppercase Premium Effect: The Role of Brand Letter Case in Brand Premiumness11
Impact of different types of in-store displays on consumer purchase behavior11
Optimal checkout strategies for online retailers10
Conveying product weight in digital media using a hand image10
FM ii: Copyright/ ID Statement10
What drives retailer loyalty? A meta-analysis of the role of cognitive, affective, and social factors across five decades10
International retailer performance: Disentangling the interplay between rule of law and culture9
Mobile platform expansion: How does it affect the incumbent food delivery app and other sales channels?9
Navigating the complexities of retail mergers in a changing landscape: A call for deeper insights9
The faster, the better? The impact of short delivery times on product returns in online retailing9
Adding good or removing bad: Consumer response to nutrition claims9
Executive Summaries9
Bidding Goodbye as JR Editors and Saying Thanks9
Location still matters: How geographic proximity between customers shapes repeat purchase behavior in online food delivery services9
Unifying or discriminating: Competitive pricing strategies for multi-channel retailers9
Paving the way for responsible retailing8
Editorial - Striking a balance: Retailers at the crossroads of price and responsibility8
Wearing your success on your sleeve: How salesperson luxury brand consumption affects consumers’ perceptions8
Can crowdsourcing improve prediction accuracy in fashion retail buying?8
Chronological cues and consumers’ preference for mere newness8
Editorial: So, what is retailing? The scope of journal of retailing8
I might try it: Marketing actions to reduce consumer disgust toward insect-based food7
Evaluating strategies for promoting retail mobile channel using a hidden Markov model7
The future is phygital: integrated content analysis of current retail strategies and future priorities across digital, physical, and phygital modalities7
When product scarcity backfires (or doesn’t): Limited quantities affect perceived retailer sincerity in online promotions7
The impact of mobile app adoption on physical and online channels7
Conspicuous consumption: A meta-analytic review of its antecedents, consequences, and moderators7
Learning from service experience ratings: effects on experience quality, credence quality, and customer satisfaction7
Online and offline retailing: What we know and directions for future research7
Presenting a typology of virtual reality (VR) in retailing: A construal level theory and heuristic-systematic model perspective7
The influence of corporate social responsibility appeals (CSRAs) on product sales: Which appeal types perform better?7
More than Machines: The Role of the Future Retail Salesperson in Enhancing the Customer Experience7
Powerlessness, variety-seeking, and the mediating role of need for autonomy6
Effects of online and offline advertising and their synergy on direct telephone sales6
Assessing fast fashion overstock through time-to-peak-sales6
A meta-analytic investigation of the organizational identification – Job performance relationship in the frontlines6
The clock is ticking—Or is it? Customer satisfaction response to waiting shorter vs. longer than expected during a service encounter6
Pricing cues and retail competition6
Digital lead generation platforms: Rightsizing the seller base6
Relative persuasiveness of repurchase intentions versus recommendations in online reviews6
The new shopping paradoxes: When efficiency and responsibility backfire6
Leveraging In-Store Technology and AI: Increasing Customer and Employee Efficiency and Enhancing their Experiences5
How and why (imagined) online reviews impact frontline retail encounters5
Executive Summaries5
Can(’t) touch this: The effect of form realism and product domain in virtual influencer endorsements5
Consumer search: What can we learn from pre-purchase data?5
Executive Summaries5
Retail Metaverse acceptance: A meta-analysis with Hofstede’s cultural moderation5
Retailing in metaverse: Cryptocurrency and consumer payment choices in virtual reality environments5
The merchants of meta: A research agenda to understand the future of retailing in the metaverse5
The effect of recommendation display position on review persuasiveness: Moderating roles of temporal distance, affect, and valence5
FM ii: Copyright/ ID Statement5
Where you live matters: The impact of offline retail density on mobile shopping app usage4
Reducing food waste conveniently with semi-prepared food4
Adding budget and premium private labels to standard private labels: Established empirical generalizations, emerging empirical insights, and future research4
Navigating contradictory logics in the field of luxury retailing4
Surprise, surprise: The dual impact of double discounting on consumer preferences4
FM ii: Copyright/ ID Statement4
Thoughtful or thoughtless? Asymmetric attitudes of gift-givers and gift-recipients toward overpackaged gifts4
Scarcity tactics in marketing: A meta-analysis of product scarcity effects on consumer purchase intentions4
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