OOIR: Observatory of International Research

Papers

(The median citation count of Journal of Retailing is 5. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2020-04-01 to 2024-04-01.)

Article	Citations
How the COVID-19 Pandemic May Change the World of Retailing	301
How Technology is Changing Retail	169
How artificial intelligence will affect the future of retailing	102
Customer-Interfacing Retail Technologies in 2020 & Beyond: An Integrative Framework and Research Directions	96
A Framework for Collaborative Artificial Intelligence in Marketing	88
Evolution of retail formats: Past, present, and future	82
Strategizing Retailing in the New Technology Era	80
Sustainable Retailing	78
The Future of Private Labels: Towards a Smart Private Label Strategy	66
Understanding the Strategic Consequences of Customer Privacy Concerns: A Meta-Analytic Review	63
Customers’ Willingness to Disclose Personal Information throughout the Customer Purchase Journey in Retailing: The Role of Perceived Warmth	55
The Fifth Industrial Revolution: How Harmonious Human–Machine Collaboration is Triggering a Retail and Service [R]evolution	53
The merchants of meta: A research agenda to understand the future of retailing in the metaverse	52
Consequences of Perceived Crowding: A Meta-Analytical Perspective	50
The omnichannel continuum: Integrating online and offline channels along the customer journey	47
Data Privacy in Retail	47
Forging meaningful consumer-brand relationships through creative merchandise offerings and innovative merchandising strategies	46
Perceived Omnichannel Customer Experience (OCX): Concept, measurement, and impact	42
Many (Un)happy Returns? The Changing Nature of Retail Product Returns and Future Research Directions	41
Emerging Market Retail: Transitioning from a Product-Centric to a Customer-Centric Approach	41
Identifying omnichannel deal prone segments, their antecedents, and their consequences	40
Online and offline retailing: What we know and directions for future research	39
The Future of Digital Communication Research: Considering Dynamics and Multimodality	39
We Eat First with Our (Digital) Eyes: Enhancing Mental Simulation of Eating Experiences via Visual-Enabling Technologies	39
Cross-channel effects of omnichannel retail marketing strategies: A review of extant data-driven research	39

Automated Product Recommendations with Preference-Based Explanations	38
Insight is power: Understanding the terms of the consumer-firm data exchange	37
Counterfeiters in Online Marketplaces: Stealing Your Sales or Sharing Your Costs	34
Data Privacy in Retail: Navigating Tensions and Directing Future Research	32
Retailer Marketing Communications in the Digital Age: Getting the Right Message to the Right Shopper at the Right Time	32
The Role of Hedonic and Utilitarian Motives on the Effectiveness of Partitioned Pricing	31
Shape Matters: Package Shape Informs Brand Status Categorization and Brand Choice	31
Luxury Single- versus Multi-Brand Stores: The Effect of Consumers’ Hedonic Goals on Brand Comparisons	30
Getting Personal in Public!? How Consumers Respond to Public Personalized Advertising in Retail Stores	26
Dynamic Right-Slanted Fonts Increase the Effectiveness of Promotional Retail Advertising	25
Expertise Makes Perfect: How the Variance of a Reviewer's Historical Ratings Influences the Persuasiveness of Online Reviews	25
Store Closings and Retailer Profitability: A Contingency Perspective	25
How Do Customers Alter Their Basket Composition When They Perceive the Retail Store to Be Crowded? An Empirical Study	24
Which Products are More Responsive to In-Store Displays: Utilitarian or Hedonic?	22
What Information Do Shoppers Share? The Effect of Personnel-, Retailer-, and Country-Trust on Willingness to Share Information	22
What drives consumers to shop on mobile devices? Insights from a Meta-Analysis	22
Scarcity tactics in marketing: A meta-analysis of product scarcity effects on consumer purchase intentions	21
Retail store formats, competition and shopper behavior: A Systematic review	21
Keyword Selection Strategies in Search Engine Optimization: How Relevant is Relevance?	21
The Effects of Environmental Haptic Cues on Consumer Perceptions of Retailer Warmth and Competence	21
Consumer Reactance to Promotional Favors	20
All or Nothing in Sensory Marketing: Must All or Only Some Sensory Attributes Be Congruent With a Product’s Primary Function?	19
The impact of mobile app adoption on physical and online channels	19
What drives retailer loyalty? A meta-analysis of the role of cognitive, affective, and social factors across five decades	18
Premiums Paid for What You Believe In: The Interactive Roles of Price Promotion and Cause Involvement on Consumer Response	18
Increasing Consumers’ Willingness to Engage in Data Disclosure Processes through Relevance-Illustrating Game Elements	18
The Price of Power: How Firm’s Market Power Affects Perceived Fairness of Price Increases	17
The role of machine learning analytics and metrics in retailing research	17
Conspicuous consumption: A meta-analytic review of its antecedents, consequences, and moderators	17
Going Online for Groceries: Drivers of Category-Level Share of Wallet Expansion	17
Drown or Blossom? The Impact of Perceived Chronic Time Pressure on Retail Salespeople's Performance and Customer–Salesperson Relationships	16
The effect of retail assortment size on perceptions, choice, and sales: Review and research directions	16
Picking Gifts for Picky People	15
An Investigation of Consumer Subjective Knowledge in Frontline Interactions	15
Joint In-Season and Out-of-Season Promotion Demand Forecasting in a Retail Environment	14
Conflict Aftermath: Dispute Resolution and Financial Performance in Franchising	14
Transformation of Metrics and Analytics in Retailing: The Way Forward	14
How Do Social Norms Influence Parents’ Food Choices for Their Children? The Role of Social Comparison and Implicit Self-Theories	14
Will he buy a surprise? Gender differences in the purchase of surprise offerings	13
Retail price discount depth and perceived quality uncertainty	13
The strategic drivers of drop-shipping and retail store sales for seasonal products	13
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending	13
The Cosmopolitan Servicescape	12
The Influence of Payment Mechanisms on Pricing: When Mental Imagery Stimulates Desire for Money	12
Powerlessness, variety-seeking, and the mediating role of need for autonomy	10
Channel Intermediaries and Manufacturer Performance: An Exploratory Investigation in an Emerging Market	10
Relative persuasiveness of repurchase intentions versus recommendations in online reviews	10
Building A Sustainable Shelf: The Role of Firm Sustainability Reputation	10
The Power of Consequential Product Sounds	10
Predicting Under- and Overperforming SKUs within the Distribution–Market Share Relationship	10

Is $0 Better than Free? Consumer Response to “$0” versus “Free” Framing of a Free Promotion	9
Matching the Personal Initiative Capabilities of FLEs to Their Self-Regulatory Processes and the Firm's Initiative Climate	9
Behavioral response to price: Data-based insights and future research for retailing	9
Capturing Retailers’ Brand and Customer Focus	9
Adding budget and premium private labels to standard private labels: Established empirical generalizations, emerging empirical insights, and future research	9
The Impact of Mobile App Adoption on Cross-buying: The Moderating Roles of Product Category Characteristics and Adoption Timing	9
A Comparison of Return Rate Calculation Methods: Evidence from 16 Retailers	8
Valuation of brand equity and retailer growth strategies using real options	8
Distribution effectiveness through full- and self-service channels under economic fluctuations in an emerging market	8
Managing a Global Retail Brand in Different Markets: Meta-Analyses of Customer Responses to Service Encounters	8
Information Search and Product Returns Across Mobile and Traditional Online Channels	8
Comparing the effectiveness of rewards and individually targeted coupons in loyalty programs	8
An empirical investigation of forward-looking retailer performance using parking lot traffic data derived from satellite imagery	8
The Upside of Down: Presenting a Price in a Low or High Location Influences How Consumers Evaluate It	8
The impact of supply disruption risk on a retailer’s pricing and procurement strategies in the presence of a substitute product	7
Multichannel customer purchase behavior and long tail effects in the fashion goods market	7
Children's Perceived Value: Conceptualization, Scale Development, and Validation	7
The value of making producers personal	7
I might try it: Marketing actions to reduce consumer disgust toward insect-based food	7
How Customer Requests Influence Frontline Employee Job Outcomes: The Role of Personal Appraisal Tendencies and Situational Customer Demandingness	7
Navigating contradictory logics in the field of luxury retailing	7
Disorder in secondhand retail spaces: The countervailing forces of hidden treasure and risk	6
Impact of different types of in-store displays on consumer purchase behavior	6
Intermediate Choice Lists: How Product Attributes Influence Purchase Likelihood in a Self-Imposed Delay	6
A score-driven model of short-term demand forecasting for retail distribution centers	6
Contractual Discrimination in Franchise Relationships	6
“Sorry, the product you ordered is out of stock”: Effects of substitution policy in online grocery retailing	6
From one disruption to the next: How to navigate chaos?	5
Navigating the Retailing Frontier through Academic and Practitioner Collaboration	5
Resale Price Maintenance: Customer Service Without Free Riding	5
Spoiled Rotten: How and When Discontinuation of Repetitive and Regular Delight Offers Increases Customer Desire for Revenge	5
Customized Targeting Strategies for Category Coupons to Maximize CLV and Minimize Cost	5
Uppercase Premium Effect: The Role of Brand Letter Case in Brand Premiumness	5
Customizing calories: How rejecting (vs. selecting) ingredients leads to lower calorie estimation and unhealthier food choices	5
Mitigating the Negative Effects of Regional Clustering in Franchising: The Roles of Governance Mechanisms	5
It's not only what they buy, it's also what they keep: Linking marketing instruments to product returns	5
The clock is ticking—Or is it? Customer satisfaction response to waiting shorter vs. longer than expected during a service encounter	5
Co-creating affective atmospheres in retail experience	5