OOIR: Observatory of International Research

Papers

(The median citation count of Journal of Retailing is 5. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2020-11-01 to 2024-11-01.)

Article	Citations
How Technology is Changing Retail	221
How artificial intelligence will affect the future of retailing	148
A Framework for Collaborative Artificial Intelligence in Marketing	127
Evolution of retail formats: Past, present, and future	106
Sustainable Retailing	105
Strategizing Retailing in the New Technology Era	98
The merchants of meta: A research agenda to understand the future of retailing in the metaverse	93
The Future of Private Labels: Towards a Smart Private Label Strategy	83
The Fifth Industrial Revolution: How Harmonious Human–Machine Collaboration is Triggering a Retail and Service [R]evolution	83
Understanding the Strategic Consequences of Customer Privacy Concerns: A Meta-Analytic Review	76
The omnichannel continuum: Integrating online and offline channels along the customer journey	65
Customers’ Willingness to Disclose Personal Information throughout the Customer Purchase Journey in Retailing: The Role of Perceived Warmth	63
Perceived Omnichannel Customer Experience (OCX): Concept, measurement, and impact	59
Forging meaningful consumer-brand relationships through creative merchandise offerings and innovative merchandising strategies	58
Cross-channel effects of omnichannel retail marketing strategies: A review of extant data-driven research	58
Emerging Market Retail: Transitioning from a Product-Centric to a Customer-Centric Approach	57
Online and offline retailing: What we know and directions for future research	56
Data Privacy in Retail	50
We Eat First with Our (Digital) Eyes: Enhancing Mental Simulation of Eating Experiences via Visual-Enabling Technologies	46
The Future of Digital Communication Research: Considering Dynamics and Multimodality	44
Insight is power: Understanding the terms of the consumer-firm data exchange	42
Retailer Marketing Communications in the Digital Age: Getting the Right Message to the Right Shopper at the Right Time	38
Scarcity tactics in marketing: A meta-analysis of product scarcity effects on consumer purchase intentions	36
What drives consumers to shop on mobile devices? Insights from a Meta-Analysis	35
Data Privacy in Retail: Navigating Tensions and Directing Future Research	34

Retail store formats, competition and shopper behavior: A Systematic review	33
Expertise Makes Perfect: How the Variance of a Reviewer's Historical Ratings Influences the Persuasiveness of Online Reviews	31
Keyword Selection Strategies in Search Engine Optimization: How Relevant is Relevance?	30
Which Products are More Responsive to In-Store Displays: Utilitarian or Hedonic?	30
The effect of retail assortment size on perceptions, choice, and sales: Review and research directions	29
The Effects of Environmental Haptic Cues on Consumer Perceptions of Retailer Warmth and Competence	29
Conspicuous consumption: A meta-analytic review of its antecedents, consequences, and moderators	29
What drives retailer loyalty? A meta-analysis of the role of cognitive, affective, and social factors across five decades	27
All or Nothing in Sensory Marketing: Must All or Only Some Sensory Attributes Be Congruent With a Product’s Primary Function?	27
The role of machine learning analytics and metrics in retailing research	26
Joint In-Season and Out-of-Season Promotion Demand Forecasting in a Retail Environment	26
How Do Customers Alter Their Basket Composition When They Perceive the Retail Store to Be Crowded? An Empirical Study	25
The impact of mobile app adoption on physical and online channels	25
What Information Do Shoppers Share? The Effect of Personnel-, Retailer-, and Country-Trust on Willingness to Share Information	25
Consumer Reactance to Promotional Favors	22
Drown or Blossom? The Impact of Perceived Chronic Time Pressure on Retail Salespeople's Performance and Customer–Salesperson Relationships	22
Increasing Consumers’ Willingness to Engage in Data Disclosure Processes through Relevance-Illustrating Game Elements	21
Going Online for Groceries: Drivers of Category-Level Share of Wallet Expansion	20
An Investigation of Consumer Subjective Knowledge in Frontline Interactions	17
Picking Gifts for Picky People	17
Can you smell the (virtual) roses? The influence of olfactory cues in virtual reality on immersion and positive brand responses	17
Retail price discount depth and perceived quality uncertainty	16
Will he buy a surprise? Gender differences in the purchase of surprise offerings	16
Adding budget and premium private labels to standard private labels: Established empirical generalizations, emerging empirical insights, and future research	16
Building A Sustainable Shelf: The Role of Firm Sustainability Reputation	16
The strategic drivers of drop-shipping and retail store sales for seasonal products	15
How Do Social Norms Influence Parents’ Food Choices for Their Children? The Role of Social Comparison and Implicit Self-Theories	15
Transformation of Metrics and Analytics in Retailing: The Way Forward	15
Leveraging In-Store Technology and AI: Increasing Customer and Employee Efficiency and Enhancing their Experiences	14
The Cosmopolitan Servicescape	14
Powerlessness, variety-seeking, and the mediating role of need for autonomy	14
Navigating contradictory logics in the field of luxury retailing	14
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending	14
Conflict Aftermath: Dispute Resolution and Financial Performance in Franchising	14
Impact of different types of in-store displays on consumer purchase behavior	13
The Impact of Mobile App Adoption on Cross-buying: The Moderating Roles of Product Category Characteristics and Adoption Timing	13
Behavioral response to price: Data-based insights and future research for retailing	13
Channel Intermediaries and Manufacturer Performance: An Exploratory Investigation in an Emerging Market	13
Managing a Global Retail Brand in Different Markets: Meta-Analyses of Customer Responses to Service Encounters	13
Relative persuasiveness of repurchase intentions versus recommendations in online reviews	13
I might try it: Marketing actions to reduce consumer disgust toward insect-based food	13
The Power of Consequential Product Sounds	12
Multichannel customer purchase behavior and long tail effects in the fashion goods market	12
Comparing the effectiveness of rewards and individually targeted coupons in loyalty programs	12
The impact of supply disruption risk on a retailer’s pricing and procurement strategies in the presence of a substitute product	12
Predicting Under- and Overperforming SKUs within the Distribution–Market Share Relationship	12
More than Machines: The Role of the Future Retail Salesperson in Enhancing the Customer Experience	11
Information Search and Product Returns Across Mobile and Traditional Online Channels	11
Matching the Personal Initiative Capabilities of FLEs to Their Self-Regulatory Processes and the Firm's Initiative Climate	11
Co-creating affective atmospheres in retail experience	11

Dynamic pricing: Definition, implications for managers, and future research directions	11
An empirical investigation of forward-looking retailer performance using parking lot traffic data derived from satellite imagery	10
Valuation of brand equity and retailer growth strategies using real options	9
Customized Targeting Strategies for Category Coupons to Maximize CLV and Minimize Cost	9
Capturing Retailers’ Brand and Customer Focus	9
Distribution effectiveness through full- and self-service channels under economic fluctuations in an emerging market	9
Children's Perceived Value: Conceptualization, Scale Development, and Validation	9
A Comparison of Return Rate Calculation Methods: Evidence from 16 Retailers	9
It's not only what they buy, it's also what they keep: Linking marketing instruments to product returns	9
Immersive retailing: The in-store experience	8
The clock is ticking—Or is it? Customer satisfaction response to waiting shorter vs. longer than expected during a service encounter	8
“Sorry, the product you ordered is out of stock”: Effects of substitution policy in online grocery retailing	8
The value of making producers personal	8
Spoiled Rotten: How and When Discontinuation of Repetitive and Regular Delight Offers Increases Customer Desire for Revenge	8
Uppercase Premium Effect: The Role of Brand Letter Case in Brand Premiumness	8
From one disruption to the next: How to navigate chaos?	8
How Customer Requests Influence Frontline Employee Job Outcomes: The Role of Personal Appraisal Tendencies and Situational Customer Demandingness	8
Retailing in times of soaring inflation: What we know, what we don't know, and a research agenda	7
Utilising eye-tracking data in retailing field research: A practical guide	7
Contractual Discrimination in Franchise Relationships	7
Editorial: So, what is retailing? The scope of journal of retailing	7
Disorder in secondhand retail spaces: The countervailing forces of hidden treasure and risk	7
Consumer search: What can we learn from pre-purchase data?	7
The store of the future: Engaging customers through sensory elements, personalized atmospherics, and interpersonal interaction	6
Intermediate Choice Lists: How Product Attributes Influence Purchase Likelihood in a Self-Imposed Delay	6
A score-driven model of short-term demand forecasting for retail distribution centers	6
Influencing Consumer Responses to Highly Aesthetic Products: The Role of Mindsets	6
Retailing Groundedness: How to improve customer experience, brand perceptions, and customer loyalty through feelings of groundedness	5
The dark side of up-selling promotions: Evidence from an analysis of cross-brand purchase behavior☆	5
Reimagining personalization in the physical store	5
Customizing calories: How rejecting (vs. selecting) ingredients leads to lower calorie estimation and unhealthier food choices	5
Internationalization and digitalization: Their differing role on grocer and non-grocer retailer performance	5
Navigating the Retailing Frontier through Academic and Practitioner Collaboration	5
Resale Price Maintenance: Customer Service Without Free Riding	5
The influence of corporate social responsibility appeals (CSRAs) on product sales: Which appeal types perform better?	5