Journal of Retailing

Papers
(The H4-Index of Journal of Retailing is 28. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2021-08-01 to 2025-08-01.)
ArticleCitations
Making AI work in retail: The vital role of human interaction238
Can you smell the (virtual) roses? The influence of olfactory cues in virtual reality on immersion and positive brand responses234
FM ii: Copyright/ ID Statement139
Should firms display the sale price using larger font?105
Managing a Global Retail Brand in Different Markets: Meta-Analyses of Customer Responses to Service Encounters97
Decoding consumer resistance to near-expired products: The role of social stereotyping96
Virtually mine: Understanding consumer responses to virtual reality product presentations94
“Sorry, the product you ordered is out of stock”: Effects of substitution policy in online grocery retailing81
The Impact of Mobile App Adoption on Cross-buying: The Moderating Roles of Product Category Characteristics and Adoption Timing75
Generating insult from injury: Receiving self improvement gifts causes negative word of mouth70
Promoting product returns? The impact of at-purchase and post-purchase discounts on customers’ return behavior68
Internationalization and digitalization: Their differing role on grocer and non-grocer retailer performance51
Too assertive to recommend: The effect of assertive tone on referral behavior49
The role of customer experience dimensions in expanding customer–firm relationships: A customer expansion journey approach48
FM ii: Copyright/ ID Statement48
Usage complementarity vs. basket co-occurrence: Discount depth reliance in digitally personalized product recommendations47
The value of making producers personal42
FM ii: Copyright/ ID Statement41
Who owns the brand in the digital retailscape? Revisiting the power balance41
Bargaining with algorithms: How consumers respond to offers proposed by algorithms versus humans40
Friends or Enemies? The impact of partial competitor referral on consumer purchase37
Unlocking the Potential of Web Data for Retailing Research37
Let’s (NOT) get physical: Cross-format dilution when launching physical counterparts with unique digital assets37
We Eat First with Our (Digital) Eyes: Enhancing Mental Simulation of Eating Experiences via Visual-Enabling Technologies35
Autonomous stores: How levels of in-store automation affect store patronage34
From my standpoint: How visual perspective affects visual experiences33
The enterprise activism risk model: How good intentions can jeopardize business success31
Navigating online order fulfillment failures: Impacts on future customer behavior and the role of retailer mitigation29
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